InComm Makes Third Acquisition this Year with Purchase of Meridian Loyalty

Prepaid payments innovator InComm is continuing its shopping spree this week. The Atlanta-based company announced it has agreed to buy Meridian Loyalty, a loyalty and incentives company that creates engagement tools for large corporations. The amount of the acquisition was undisclosed.

The move not only offers InComm access to Missouri-based Meridian Loyalty’s global database of Fortune 500 clients, it also will bolster InComm’s incentives product offerings that include B2C, B2B, and employee programs. Specifically, Meridian Loyalty’s technology will help InComm reach beyond its stored value products and offer holistic, brand-focused services such as travel and merchandise redemptions.

Explaining the purchase, InComm CEO Brooks Smith said that it’s moving the company towards “helping [its] customers maximize the performance of their programs.” Sam Toumayan, President and Owner of Meridian Loyalty, added, “… [O]ur point of view has been rewards-agnostic from day one. We’re incredibly excited to be joining the InComm team and finding innovative ways to drive positive client outcomes.”

InComm offers more than 500,000 points of retail distribution with 1,000+ brand partners in more than 30 countries. The company debuted CorFire Mobile Commerce at FinovateFall 2011. More recently, InComm showed off the Cashtie API at FinDEVr Silicon Valley 2014. Last month, the company purchased Hallmark Business Connections, a subsidiary of Hallmark Cards that provides employee incentive programs. In March InComm acquired Linq3 Technologies, an Atlanta, Georgia-based digital lottery company.

Finovate Alumni News

On Finovate.com

  • InComm Makes Third Acquisition this Year with Purchase of Meridian Loyalty.
  • Email Security Specialist GreatHorn Locks in $13 Million Investment.

Around the web

  • Monzo partners with Xero and Free Agent.
  • Temenos to power digital transformation for Rwanda’s Bank of Kigali.
  • BuiltIn features HooYu in its look at how AI is changing the banking industry.
  • ACI Worldwide teams up with Egyptian Banks Company, which will leverage ACI’s UP Retail Payments solution.
  • Entrepreneur magazine names Lendio Franchising as a Top 100 Franchise for Less Than $50,000 in 2019 and as the Best Financial Services Franchise Brand for the second year in a row.
  • Yseop recognized as a representative vendor in Gartner’s first Market Guide for Natural Language Generation Platforms.
  • Saga selects FIS to deploy its Integrity SaaS solution.
  • iSignthis launches third European office in Gzira, Malta.
  • In June Personal Capital surpasses $10 billion in assets under management, an increase of more than $2 billion since Q4 2018.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News

On Finovate.com

  • Ninth Wave Lands New Investment.

Around the web

  • Lendio moves headquarters from South Jordan to Lehi, Utah.
  • Revolut launches charitable giving feature.
  • Backbase is named a leader in the Forrester Wave for Digital Banking Engagement Platforms for the third year in a row.
  • InComm becomes exclusive distributor of Amex prepaid cards in Canada.
  • Tradeshift launches Tradeshift Go 2.0, a payments product offering that increases visibility into employee spending.
  • Gusto partners with Accelo to sync time-off requests from Gusto to Accelo’s real-time scheduling and resource management module.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News

On Finovate.com

  • Bento Unveils Venmo Style Digital Payments Solution for SMEs.
  • Cybercrime Fighter ThetaRay Announces Strategic Investment from ABN AMRO.

Around the web

  • Identitii wins award for Best Workplace Diversity at The Finnies 2019.
  • InComm launches barcode payment solutions at DFS Duty-Free stores in Japan.
  • Klarna expands its UK operations with a new office in Manchester.
  • INTELid.io to integrate ValidSoft’s voice biometrics into its private digital identity blockchain.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

InComm Buys Hallmark Cards Subsidiary

Prepaid payments company InComm has purchased Hallmark Business Connections, a subsidiary of Hallmark Cards that provides employee incentive programs. Terms of the deal were undisclosed.

Hallmark built Hallmark Business Connections as its business relationships unit. The subsidiary offers physical and digital greeting cards to promote employee engagement to celebrate career milestones, company achievements, workplace excellence, and personal growth. Hallmark Business Connections also sells customer engagement cards such as those for direct marketing, customer care, and member outreach.

Hallmark Business Connections customers, which include Wells Fargo, State Farm, and Zappos, span a range of industries. The company is headquartered in Kansas City, Missouri, with offices in Minneapolis and Duluth, Minnesota.

“Hallmark Business Connections has built on the iconic Hallmark greeting card brand to empower companies with the means to create personalized incentive programs that recognize employees for dedication to their organization,” said Brooks Smith, CEO of InComm. “By combining this business with InComm’s existing loyalty and incentives solutions, we are able to offer an unprecedented level of technology and expertise that will help companies create the most engaging incentive programs possible.”

This is InComm’s ninth acquisition after buying digital lottery company Linq3 Technologies in March. The purchase helps solidify the Atlanta-based company’s expansion from stored value reward cards into more comprehensive incentives programs.

InComm offers more than 500,000 points of retail distribution with 1,000+ brand partners in more than 30 countries. The company debuted CorFire Mobile Commerce at FinovateFall 2011. More recently, InComm showed off the Cashtie API at FinDEVr Silicon Valley 2014. In May, the company expanded into wearables by making its MyVanilla Prepaid Mastercard compatible with Fitbit Pay and Garmin Pay.

Finovate Alumni News

On Finovate.com

  • Tink Secures Strategic Investment from PayPal.
  • InComm Buys Hallmark Cards Subsidiary.

Around the web

  • ACI Worldwide makes strategic investment in Indian digital payments company Mindgate Solutions.
  • Currencycloud and VISA forge partnership to fuel innovation in cross-border and travel payments.
  • Trulioo partners with Refinitiv to improve access to digital identity solutions.
  • German open digital identity scheme yes.com to integrate into Signicat’s Digital Identity Platform.
  • Splitit appoints former Intuit and PayPal Exec to lead North American operations.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News

On Finovate.com

  • SoFi Announces $500 Million Investment Led by Qatar.

Around the web

  • Trustly launches automated invoice payment solution, Pay Your Invoice.
  • PayPal reaches $10 billion in small business loans issued via its business financing offerings.
  • Mastercard and UOB partner to introduce the UOB Retail Business Metal Card designed for APAC SMEs.
  • Kofax launches its Intelligent Automation software platform.
  • Brazilian exchange brokerage, Frente Corretora de Cambio, goes live with cross-border remittance solution powered by Ripple technology.
  • Fenergo unveils a new suite of CLM tools, Digital Client Orchestration.
  • Trulioo named best identity verification and authentication solution at 2019 CNP Expo.
  • KyckGlobal partners with InComm to provide same-day pay to gig workers.
  • Sam Kilmer offers 3 takeaways of FinovateSpring 2019 in 3 minutes.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

InComm Goes IoT


Prepaid payments innovator InComm is expanding into wearables this week. The Georgia-based company announced its MyVanilla Prepaid Mastercard is compatible with Fitbit Pay and Garmin Pay.

This is the first prepaid card to work with Fitbit and Garmin; prior to today’s announcement both were limited to debit and credit cards.

“The payments industry is steadily moving toward a digital ecosystem, and we are ensuring both consumers and our retail partners are ready for this change,” said Michael Parlotto, Vice President of Emerging Technologies at InComm. “Bringing MyVanilla to Fitbit Pay and Garmin Pay allows consumers to quickly and confidently use their prepaid cards on the go.”

With the launch, consumers using the MyVanilla general purpose reloadable (GPR) prepaid card can make payments using Fitbit’s and Garmin’s mobile wallets at locations where Mastercard prepaid payments are accepted. Compatible devices include the Fitbit Charge 3, Fitbit Ionic, and Fitbit Versa; as well as the Garmin D2 Delta, Garmin fenix 5, Garmin Forerunner 645, and Garmin vivoactive 3.

The consumer’s card number is never stored on their wearable device. Rather, the device generates a unique token to process the transaction, ensuring card number secrecy in the event the watch is lost or stolen.

Along with the wearables announcement, InComm unveiled it will bring NFC capabilities to retailers in its payment network. This update will allow InComm prepaid cardholders to reload Vanilla Prepaid cards that are connected to mobile wallets by tapping their NFC-capable phone. “[O]ur launch of tap-to-reload capabilities expands our suite of payment processing tools to include full lifecycle management of the mobile payments ecosystem, from provisioning capabilities to reload processing,” said Parlotto.

InComm offers more than 500,000 points of retail distribution with 1,000+ brand partners in more than 30 countries. The company debuted CorFire Mobile Commerce at FinovateFall 2011. More recently, InComm showed off the Cashtie API at FinDEVr Silicon Valley 2014. In March, the company marked its eighth acquisition with the purchase of Linq3 Technologies.

Finovate Alumni News

On Finovate.com

Around the web

  • Kofax closes acquisition of Top Image Systems.
  • Silicon Canals lists Kantox among 10 hottest Barcelona fintech startups to work for in 2019.
  • PYMNTS interviews Entersekt’s country manager of Canada Christian Ali.
  • Tunisian bank selects Temenos to drive digital transformation and future growth.
  • Diebold Nixdorf expands partnership with Belgian-owned Belfius Bank and Insurance to improve the UX for the bank’s 3.5 million consumers.
  • BlueVine and Nationwide partner to launch Pitch to Win small business contest with $100,000 prize.
  • Kabbage partners with the Building Trades Employers’ Association to provide members, specifically women and minority-owned business contractors, access to funding.
  • Micronotes sees triple-digit YOY client growth in Q1 2019

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News

On Finovate.com

  • BlueVine and GovQuote Team Up to Fund SMEs.
  • Bpm’online Focuses on Customization, Clean Data in Latest Update.

Around the web

  • Sberbank Croatia chooses Token for PSD2 compliance.
  • Silicon Canals highlights Meniga in its list of 10 Cool Icelandic Tech Startups to Work for in 2019.
  • MX wins a 2019 Utah Genius award.
  • U.Today features Stash and Crealogix in its roundup of Top 12 FinTech Companies to Watch in 2019.
  • Xignite earns spot on the WealthTech 100.
  • Lendio franchise opens in Erie to expand access to capital for local businesses
  • InComm’s Alder API wins award from the Innovative Payments Association.
  • BioCatch’s behavioral biometrics-based digital identity solution now available on the ForgeRock Marketplace.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.