Lake Trust Credit Union Launches Larky-powered Mobile Rewards App

Larky_homepage_June 2015

A new mobile rewards program, “Lake Trust GO,” will soon be available to the more than 170,000 members of the Lake Trust Credit Union courtesy of a new partnership between the credit union and Larky.

“Our Larky-powered rewards program will produce tangible savings for members and create stronger and longer-lasting relationships that improve the health of our community-based credit union,” said Danielle Brehmer, Lake Trust Credit Union’s SVP for brand, strategy and culture. She believes the solution will grow Lake Trust’s commercial and retail membership as well as increase wallet share and interchange revenue.

Larky co-founder Andrew Bank called Lake Trust CU “innovative” and one of Michigan’s leading credit unions. Lake Trust Credit Union has more than $1.6 billion in assets and serves customers in a 35-county area in Michigan. Lake Trust CU was established in 2010 as Detroit Edson Credit Union (est. 1944) and NuUnion Credit Union agreed to merge to form what is now Michigan’s fourth largest credit union.


From left: Co-founders Greg Hammerman and Andrew Bank demonstrated the Larky platform at FinovateFall 2014.

Larky helps financial institutions, healthcare insurers, and membership organizations engage their customers and members by providing location-based discounts via “client-branded” online and web platforms. The solution supports local businesses, and Larky says that increased wallet share and better retention rates are among the benefits for banks. Lake Trust CU customers enrolled in the free GO local rewards program will receive discounts when paying with their Lake Trust credit or debit cards at the more than 220 local merchants around Ann Arbor, Brighton, Detroit, Grand Rapids, Howell, and Lansing. The standalone app is available on both iOS and Android.

The Lake Trust CU deployment follows news earlier this month that the Kentucky Bankers Association had selected Larky to provide mobile rewards programs for its member banks. The technology is also being used by Coast Hills FCU ($839 million in assets); Christian Financial Credit Union ($325 million in assets); and Chelsea State Bank ($290 million in assets); as well as by Blue Cross Blue Shield of Michigan.

Larky was founded in 2012 and is headquartered in Ann Arbor, Michigan. Founded by Andrew Bank and Gregg Hammerman, the company has raised more than $2 million in funding.

Finovate Alumni News


  • Mobile Fees: BillGuard Goes Freemium with Integrated Credit Monitoring
  • New $175 Million Investment Earns Credit Karma a $3.5 Billion Valuation
  • Lake Trust Credit Union Launches Larky-powered Mobile Rewards App

Around the web

  • The Financial Times looks at progress from robo-advisor services Nutmeg and Money on Toast.
  • FCI Federal Credit Union deploys CruiseNet core processing system from Jack Henry’s Symitar division.
  • UPS Capital, the financial services business division for United Parcel Service, to offer loans to its small business customers via Kabbage.
  • Motif launches new website for improved user experience.
  • Fortune Magazine and Great Place to Work name On Deck Capital 1 of 100 best places to work for millennials.
  • CU Management features Onovative in a discussion on innovations in new member onboarding.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News


  • DRAFT, Fidor US, Roostify to Present Solutions at Yodlee Ynext Incubator
  • $680 Million Raised by 29 Alums in Q1 2015

Around the web

  • BizJournals lists BancVue as one of Austin’s Best Places to Work in 2015.
  • American Banker interviews James Varga, CEO of miiCard, on sharing identity information.
  • Motif adds new trading alerts.
  • P2Binvestor selected as new network company by Blackstone Entrepreneurs Network Colorado (BENCO).
  • MaineBiz takes a look at CashStar and its new offices in downtown Portland.
  • Mountain America rolls out its new biometrics login technology courtesy of EyeVerify.
  • Fuze Networks acquires LiveMinutes’ online workspace platform.
  • Jwaalla celebrates signing its 100th credit union client, Palisades FCU.
  • Business Insider looks at how Klarna and its one-click payment technology could help save the newspaper business.
  • Reid Hislop tapped as new chief marketing officer at Avoka.
  • Inc. Magazine features CEO Blake Hall in a column on veteran entrepreneurs.
  • talks crowdfunding and real estate with Jason Fritton, Patch of Land CEO.
  • Financial News interviews Ripple CEO, Chris Larsen on the future of the financial infrastructure.
  • SocietyOne has originated more than $30 million on its platform since launching in 2011.
  • Prosper announces record first quarter, with $595 million in loans through the platform, up 200% from Q1 2014.
  • WattzOn to help Montana residents save on energy expenses via the Bozeman Energy Smackdown.
  • Larky selected by the Kentucky Bankers Association to provide mobile local rewards program for member banks.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Alumni News– January 7, 2015

  • Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Finovate-F-Logo.jpgGreen Dot boosts CTO Kuan Archer to Chief Operating Officer.
  • Algomi announces Jesper Bruun-Olsen as new head of Asia-Pacific operations.
  • LendingTree parent company, Tree, to change corporate name back to LendingTree.
  • New York Daily News coverage of financial advisor, Nicole Lapin, references Toshl Finance.
  • European CEO publishes an extended feature on ayondo.
  • American Banker considers how Larky offers geolocation-based offer services to community banks.
  • KissMyAds partners with Payoneer to receive funds through Payoneer MasterCard.
  • ABC News features Betterment and Wealthfront to help investments.
  • AboutThatRatio names Dwolla, Wealthfront and Kabbage as 3 fintech companies to watch.
  • How Backbase Engage Upgrades Banks’ Digital Channels.
  • Coinbase redesigns iOS and Android wallet apps.
  • SigFig Starts 2015 with New Mobile Features, Refreshed Look.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Alumni News– December 23, 2014

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  • The Tech Bulletin profiles Heckyl Technologies.
  • Sonavation announces acquisition of assets of Arkami.
  • Chelsea State Bank launches Larky-powered mobile app.
  • EVRY announces a four-bank, $160 million payments partnership.
  • Kashoo unveils version 4.1 of its cloud accounting and bookkeeping app for iOS. 
  • Walmart to distribute GreenDot prepaid products in 2015.
  • BMO Financial Group’s deployment of Xignite Enterprise wins American Financial Technology Award.
  • IT Qlick takes a look at Jwaala Personal Financial Manager and roomMaster.
  • CashStar teams up with Spafinder Wellness.
  • NY Times DealBook looks at disruptive startups in fintech including Lending Club, On Deck, and TradeKing.
  • column on how companies stand out from the crowd features Silanis Technology.
  • Jemstep to power Redhawk Online Advisor.
  • Continuity Control taps Peter Rawlinson as Chief Marketing Officer.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Chelsea State Bank Launches Larky-Powered Mobile App


Chelsea State Bank has announced that it will deploy a new mobile app, courtesy of a partnership with loyalty/rewards specialist, Larky.

The new app is called The Local Edge. Bank customers who use the app will be able to see and search through discounts available to them from more than 2,000 organizations, entertainment venues, and other community businesses, including Chelsea State Bank.

Andrew Bank, co-founder of Larky, said, “Larky is lucky to work with savvy financial institution partners who believe in creating unique customer experiences and touching their customers through(out) their lives, not just when they’re banking.”
Larky specializes in helping banks and credit unions provide better rewards and loyalty programs for their customers. Larky’s mobile + web platform enables financial institutions to provide point-of-sale discounts and helps local and national businesses, to send branded, location-based alerts to smart devices, and save users as much as $1,000 a year.
Larky has 12 employees and has raised more than $2 million in funding. We last reported on the company as part of our fall Money 20/20 coverage, noting six new financial institution clients Larky signed up in the fall.
For more insights on Larky implementations, checkout this conversation between Larky’s Bank and Rebekah Monroe, marketing manager for Christian Financial Credit Union. CFCU launched a branded version of Larky’s mobile disc out platform called “Community CA$H” in November.
Founded in 2012 and based in Ann Arbor, Michigan, Larky made its Finovate debut at FinovateFall. See a video of the company’s demonstration of its new Android app.

Alumni News– November 13, 2014

  • Finovate-F-Logo.jpgKili acquires NFC microSD pioneer DeviceFidelity.
  • American Banker lists Currency Cloud, BioCatch, Linqto, VerifyValid, and Rippleshot as top 10 tech companies to watch.
  • Fintech in the fall: themes and company updates from CAN Capital, Encap Security, Fuze Network, Guardian Analytics, Larky, Ripple, and Xpenditure.
  • American Banker examines 2015 plans for FIS, Fiserv and Diebold.
  • Forbes looks at the success of RoboAdvisors: Betterment, Wealthfront, Personal Capital, and SigFig.
  • Forbes examines Kantox’s P2P FX trading technology.
  • TSYS partners with FICO to deliver a marketing product for card issuers called TSYS Targeted Messaging.
  • Digital Insight enters reseller agreement with Guardian Analytics to deliver anomaly detection services to financial institutions.
  • Trulioo wins 2014 Canadian Technology Companies to watch award from Deloitte.
  • Huffington Post interviews Andrea Gellert, SVP Marketing at OnDeck.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Fintech in the Fall: Themes and Company Updates

Fall is in full swing and there has been plenty of news to keep the fintech world busy.

I spent last week at Money20/20 where the themes centered around Apple Pay, Bitcoin, and Millennials. In between listening to industry experts on these and other topics, I sat down to chat with seven Finovate alums. Here are a few notable updates:


CAN Capital (fka Capital Access Network) has supplied just over $4 billion in funding to more than 55,000 small businesses. It continues to expand, reporting double-digit growth from last year.

CAN’s financing works well for small businesses who cannot obtain funding through traditional bank loans. Its 60%+ approval rate is made possible by the robust tech and big data analytic capabilities that enhance market insight. This ultimately broadens CAN’s access to prospective clients and enables it to provide customers with a lower priced loan.


In June, it launched the beta version of CAN Connect, a set of 4 APIs. One of these APIs is called CAN Instant Quote (IQ). It pulls data from software that a small business uses frequently, such as scheduling or accounting software, to pre-approve them for instant financing.

In November, CAN announced a partnership with Yodlee to extend funding through its small business offering. This will enable Yodlee’s financial institution clients to offer customers access to funding via CAN’s Instant Quote API. The service will be available by Q1 of 2015.

While fixed term loans are still CAN’s core product, it is currently looking into offering flexible payment terms in 2015.

See CAN Capital’s demo from FinovateFall 2013 where it debuted Mobile Funder.


Encap Security offers Smarter Authentication, a seamless way for banks to authenticate users across multiple channels, without disrupting the user experience.

Several weeks ago, Encap partnered with Feedzai to leverage its analytic engine that authenticates users. When the customer’s identity is in question, they are sent challenges to authenticate themselves, rather than being shut out of the system entirely.

Other partnerships are in the works, but all are confidential at this point.

Additionally, Encap has recently integrated Apple’s Touch ID to replace users’ PINs. While Encap’s Smarter Authentication will still be the underlying technology, Touch ID will help authenticate the user at each point of interaction.


The company plans to incorporate other biometrics in the future.

Watch Encap demo Smarter Authentication at FinovateSpring 2014.


As we tweeted last week, Fuze was recently acquired by Ingo Money, a company that specializes in mobile check cashing services for underbanked consumers. Ingo enables customers to instantly deposit checks onto a prepaid card, bank account, or mobile wallet.

The acquisition will combine Ingo’s mobile check cashing with Fuze’s swipe-to-pay and swipe-to-load features to give users more control over their money. Ingo will also leverage Fuze’s existing network of more than one billion cards, which includes:

    • 50 million prepaid cards
    • 459 million debit cards
    • 576 million credit cards
    • 531 million private label cards
    • 137 million other types

Ingo is also working on solutions to help users avoid late fees by enabling them to send funds to a location of their choice, such as their landlord. Additionally, it plans to expand the number of retail locations where customers load cash and move money from card to card.


The terms of the acquisition, which is set to be finalized by the end of this year, were undisclosed.

Fuze Network last demonstrated at FinovateFall 2011 where it debuted Swipe2Pay.


With a swell in data breaches this year, security has become a hot topic with the half-billion personal identities stolen in the last 8 months.

The increasing number of new solutions and capabilities banks now offer has opened up fresh opportunities for fraudsters to compromise users’ identities. To combat this, Guardian Analytics has added capabilities that gather user reputation data, such as their IP address.

Guardian Analytics is working with more than 300 financial institutions and has expanded its partnerships outside of banks. In the last year and a half, it has partnered with two non-bank institutions, Fiserv and Digital Insight.


In the future, the California-based company plans to expand its analytics-based security solutions, since rules-based security is failing under the ever-expanding number of requirements needed to protect institutions.

Guardian Analytics debuted FraudXCHANGE at FinovateFall 2012.


Larky, a company that provides card-linked discounts and offers on a mobile platform, signed six new financial institution clients across Alabama, Michigan, and New York in October.

Each new client is using a white-labeled version of Larky’s platform coupled with a package of local offers and rewards. The offers not only save users money, but also drive traffic to local business, and increase card usage.


Check out Larky’s demo from FinovateFall 2014.


Open source payments protocol, Ripple,announced a partnership with Yantra, which specializes in electronic payment systems. Specifically, Ripple will use Yantra’s risk management capabilities.

The Ripple network increases the speed and velocity of transactions, which add to its risk. To mitigate the liability, it leverages Yantra’s technology to create context and conditionality to its money movement processes.


Yantra will augment the data collected about transactions and is adding new tools, such as custom search fields, to better analyze the data, and all within seconds.

Ripple debuted at FinovateSpring 2013.


When we last spoke with Xpenditure at the beginning of this year, the company had $2.2 million in Angel funding and 15 employees. By the end of 2014, it will have raised $3.5 million in total funding and expects to have 25 employees.

It is also expanding its operations. It recently opened offices in São Paulo and New York City. In fact, the U.S. is its fastest growing market and accounts for 30% of its customers.


In late October, it launched a partnership with MasterCard and its expense management system will be available as a part of MasterCard’s Business Owner ToolBox in Canada.

Check out Xpenditure’s demo from FinovateEurope 2014.

Larky’s Web+Mobile Loyalty Platform Helps Financial Institutions Drive Non-Fee Income and Increase Wallet Share


This post is part of our live coverage of FinovateFall 2014.

Larky is next, demoing its unique web+mobile platform that helps financial institutions boost loyalty, reduce churn, drive non-fee income, increase wallet share and support local businesses.

“Our turnkey system sends users location-based and FI-branded smartphone alerts when they are physically near a merchant discount. Users save $1,000 or more every year, with no behavioral changes. Larky helps you deliver significant added value to your audience so they never again wonder if they should be banking somewhere else. Top of wallet, top of mind.
We are unveiling our new Android app along with our new white-label mobile and web option.
Presenting: Andrew Bank (Co-Founder) & Gregg Hammerman (Co-Founder)
Product Launch: June 2013
Metrics: $2.3M; 12 employees
Product distribution strategy: Direct to Business (B2B), through financial institutions, through other fintech companies and platforms
HQ: Ann Arbor, MI
Founded: January 2012
Twitter: @getlarky

FinovateFall 2014 Sneak Peek: Part 5


After resting up over the weekend, we hope you’re ready to take a look at six more companies that will demo their newest fintech creation in New York City at FinovateFall this September 23 and 24.

Over the course of the past few weeks, we’ve seen:

Don’t miss out; get your ticket here to be a part of the action.


Business Centric Services Group (BCSG) is a cloud- services brokerage offering business apps for small businesses via FIs with a platform reaching over 4 million SMBs worldwide.
    • Modularized platform that allows FIs to tailor their offering
    • 24×7 support for SMBs on all apps
    • Client support: from proposition design, to go-to-market strategy, to ongoing delivery
Why it’s great:
Its platform will continue to evolve with the market. Whatever it does, it will always start with the small business need.


1) John Davis, Managing Director
Prior to BCSG Davis spent 10 years at Barclays where he was Marketing and Product Director for Barclays Business, and also Managing Director of Clearlybusiness.

2) Andrew Garney, Commercial Manager

Before joining BCSG Garney held various technical and project delivery roles at Hewlett Packard Enterprise Services and De La Rue.

Diebold’s evolution of Relationship Banking lowers the costs of self-service channels in the branch, combined with a seamless extension of tablet-based Sales, Servicing and Account Opening
    • Advanced teller transactions moved to self-service terminals
    • Personalized Account Opening, Sales & Service via Tablet
    • Shared customer history and product promotion across channels
Why it’s great:

Diebold furnishes the ability to effectively identify, engage, service and anticipate the needs of customers across your self-service and assisted channels will differentiate your brand.
1) Shelly Ewing, New Business and Solution Incubation for Diebold  
2) Chris Siemasko, SVP Product Solutions for Zenmonics  


Larky delivers engagement and loyalty through a unique platform that provides point-of-sale discounts at local and national merchants and magically reminds users of offers at the right time and place.


  • Location-triggered alerts when a discount is near
  • Tracks 2,000+ memberships. Users never miss an offer they deserve (including yours!)
  • White-labeled platform seamlessly ties in with your brand


Andrew Bank, Co-Founder
Successful start-up entrepreneur with substantial experience identifying and developing products, services, and business relationships with high ROI. Passion for creating compelling new solutions.


MaxMyInterest by Six Trees Capital LLC is an intelligent cash-management solution that helps investors earn up to 0.80% more on FDIC-insured bank deposits, rebalancing funds automatically as rates change.


    • Earn up to 0.80% more on cash without changing your checking account
    • Get the best interest rates, automatically, even as rates change
    • Fund
      s move to and from checking as needed
Why it’s great: 
Max brings efficiency and transparency to the $12 trillion market for cash, making it easy for investors to securely and effortlessly increase the yield on the cash portion of their portfolios.


1) Gary Zimmerman, Founder and Chief Executive Officer
Zimmerman is an investor and entrepreneur, focused on financial technology. Prior to founding MaxMyInterest, he was an investment banker at Citigroup. He graduated from Harvard University with a degree in economics.

2) Richard Wu, Director of Engineering

Wu leads the technology development team and is an expert in interface design. He graduated from the University of Illinois at Chicago with a degree in Computer Engineering.  


Sonavation empowers trust through ultrasound technology by creating more secure environments in which to access sensitive financial data, conduct non-cash transactions and offer peace of mind.

    • Impenetrable security using ultrasound technology and cloud-based Identity-as-a-service infrastructure
    • Protection of sensitive banking information
    • ATM, credit and debit card protection
Why it’s great:
Sonavation is on a mission to replace passwords and PINs with highly secure biometric solutions, leveraging the power of ultrasound to deliver piece of mind.


Bob Stewart, Chief Operating Officer
Stewart is the Chief Operating Officer at Sonavation, currently focused on delivering the convergence of physical and cyber security.


TickSmith has built the first commercial Big Data platform for financial data.

    • Powerful and scalable Big Data technology and analytics
    • Management of all types of financial data
    • Solve compliance, reporting, analytics and distribution problems on huge data sets
Why it’s great:
TickSmith provides out-of-the-box, previously unavailable possibilities to exploit financial big data.


1) Francis Wenzel, CEO
Seasoned financial data and technology executive and entrepreneur with 28 years of experience.

2) David David Côté, CIO

Entrepreneur, consultant and IT Architect with 17 years of experience developing, architecting, deploying and running technology solutions and infrastructure for banks, travel and IT companies.

Check back this Thursday to see another six companies that will demo at FinovateFall 2014.