FinDEVr Preview: Visa Developers

FinDEVr Preview: Visa Developers
FinDEVr_logo

Over two days at UCSF Mission Bay Conference Center in San Francisco, FinDEVr will provide developers, architects, engineers, and other builders with a unique opportunity to meet and network with some of the biggest names in fintech software development.

Our FinDEVr Preview has already introduced you to some of these companies, innovators like Yodlee Interactive and TD Ameritrade Institutional. Today, we introduce you to one more: Visa and its Developers program. 

Like many companies known primarily for their vast experience as a financial services provider, Visa is also a major innovator when it comes to technological innovations for financial institutions and their customers.
Remember, early bird pricing for FinDEVr ends next week. Lock in your savings and get your tickets today.


VisaLogo

The Visa Developers program provides a broad array of tools, services, and resources from both Visa and its subsidiary brands to help developers create seamless, multi-channel payment solutions.

Keynote: The Future of Commerce
Learn how Visa is supporting the creation of new, innovative commerce solutions by enabling developers, mobile network operators, device and platform operators to easily connect to Visa’s network through new open payment APIs and SDKs.
Workshops
1) Visa Checkout API-less Web Integration
Implement your own instance of Visa Checkout on a website and get started with the Sandbox, adding requirement elements to a cart page, receiving/decrypting a payload, and updating with a pixel. Learn how simple it is to implement Visa Checkout on a website without making a single API call.
VisaCheckout2
2) Visa Checkout Android SDK Integration
In this session we’ll show you how to add Visa Checkout support to your app using our Android SDK. Learn how easy it is to configure your app for Visa Checkout, as well as get a payload and perform an update via our API.
VisaCheckoutHomepage
3) Visa Checkout Provisioning Integration for Financial Institutions
Learn how to implement the Visa Checkout Provisioning interface on your site to streamline the provisioning of Visa Checkout accounts for your customers. We’re discussing light and heavy integration options. See how simple it is to help your customers create Visa Checkout accounts on your site.
Presenters
Raj Sundaresan, SVP, Digital & Mobile Products
Michael Blanton, Senior Director, Visa Digital Integration
Alan Johnson, Senior Director, Digital Developed Markets
Mark Legere, Senior Integration Architect, Visa Digital
Dipti Bele, Integration Architect, Visa Digital


Join us next week for our FinDEVr Preview featuring MasterCard Developer Zone. To read our earlier previews, check out our introductions to Yodlee Interactive and TD Ameritrade Institutional.

The Success of Visa Checkout’s Rebrand

The Success of Visa Checkout’s Rebrand
VisaLogo

Visa’s Visa Checkout, the rebranded version of V.me, has experienced increased success since its recent change of face.

Similar to PayPal, Visa Checkout stores users’ credentials and enables them to pay at a merchant’s site with only their username and password. The service launched this July with PNC and other banking partners.

VisaPNCCheckout

According to American Banker, PNC reported that customer enrollments of Visa Checkout doubled after it changed the brand from V.me (PNC declined to disclose actual enrollment 

VisaCheckoutCreditCards

figures). Some speculate that the success is partially due to the name change. Not only is Visa Checkout more descriptive, it also appeals to a wider audience and sounds more secure.

The potential for Visa Checkout to place a bank’s card at the top of the digital wallet is enticing. When a user signs up for the Visa Checkout, they are prompted to enter their credit card information into the wallet. While the service works with any payment card, banks are hoping their card will be the most frequently used.

To see Visa’s newest offering for developers, check out its upcoming presentation at FinDEVr San Francisco held September 30 through October 1.

Intuit Works With Visa to Launch Prepaid Card

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Visa shared on its blog yesterday that California-based Intuit recently launched a prepaid Visa card called GoPayment:

“Those who use Intuit’s GoPayment mobile acceptance app and reader can now link their GoPayment account to a Visa prepaid card, conveniently separating the funds collected through GoPayment from other finances.”

IntuitVisaCrd.jpg

Users can make purchases with the card online and in-store, and they can use it to withdraw cash at an ATM.

To learn more about the two companies, watch Visa’s FinovateSpring 2010 demo and Intuit’s Finovate 2009 demo.

Finovate Alumni News– December 13, 2011

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  • Visa certifies authentication system from Transecq’s sister company, ENTERSECT.
  • New Scientist recommends borrowing from the crowd by using P2P sites Zopa, Prosper, & Lending Club.
  • Freewaregenius recommends using ReadyForZero to pay off and manage debt.
  • Yahoo! Finance reports SecondMarket’s Barry Silbert contributed investments to SponsorHub’s $750,000 round.
  • PayNearMe enables BHPH auto dealers to expand collection of cash payments.
  • Kabbage secures $12 million in financing.
  • ThreatMetrix wins Red Herring Global 100.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Visa’s V.me Mobile Wallet To Compete With PayPal

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Yesterday, Visa unveiled its V.me mobile wallet that will compete with PayPal in “card number-shielded” online/mobile payments. 

Key features:

  • Use on PC, tablet, or mobile device
  • Use multiple cards
  • Need only username and password to checkout online

V.me hopes to differentiate itself from PayPal by also supporting payments at the physical point-of-sale. However, PayPal is working on that as well. 

VisaScrnSht.jpg

The service is currently invite-only in the U.S. and Canada, but Visa hopes to make it publicly available in early 2012.

To learn more about Visa, watch its FinovateSpring 2010 demo.

Finovate Alumni Website Traffic in September

Each month we survey the Web-traffic performance of Finovate alums using data from Web-analytics company Compete.
Out of 268 alumni, 80 had more than 10,000 unique U.S. visitors in September 2011 and are included in the tables below. Of those, 33 (41%) had more visitors in September than August. Year-over-year, 42 (52%) had traffic increases.
Private Companies
  • Seeking Alpha and Cortera had the highest traffic in September with 2.1 and 2.0 million unique visitors, respectively. Cortera also had the highest increase in number of unique year-over-year visits with over 1.5 more visits in 2011 than in 2010.
  • Kabbage had the highest percentage growth year-over-year, up 280x.
  • Weemba saw the highest monthly growth percentage with more than 7.5 times the number of unique visitors in September compared to August.
  • SmartCredit.com had the highest increase in number of unique year-over-year visitors, growing by 126,000.
PrivateWebTrafficSeptember2.jpg
Source: Compete.com retrieved the week of October 26, 2011
 
1) The previous month recorded was August 2011
2) Sears Credit Score is powered by CreditKarma.com
3) Truaxis was formerly BillShrink
4) Kasasa is powered by BancVue
Public companies
 
  • CheckFree had the highest percentage growth year-over-year, with over 7 times the number of visitors this year than last year.
  • Intuit had a notable increase in number of unique, year-over-year visitors, increasing by 300,000 visits.
  • Check Point had the highest month-over-month percent growth, with 41% more visitors in September than in August.
PublicWebTrafficSeptember2.jpgSource: Compete.com retrieved the week of October 26, 2011

1) The previous month recorded was July 2011.
_______________________________________________________
Notes:
1. We reviewed 268 Finovate alumni. Only those with at least 10,000 unique visitors in July are listed.
3. NM = not measurable
4. t= tie
5. Compete estimates online visitors based on the activity of a panel of more than 2 million U.S. Internet users. It is only an estimate of traffic and may undercount at-work usage.

Finovate Alumni Website Traffic in August

Each month we survey the Web-traffic performance of Finovate alums using data from Web-analytics company Compete
Out of 268 alumni, 75 had more than 10,000 unique U.S. visitors in August 2011 and are included in the tables below. Of those, 41 (55%) had more visitors in August than July. Year-over-year, 45 (60%) had traffic increases.
Private Companies
  • Seeking Alpha — the most-trafficked in August with 2.5 million unique visitors — also had the highest increase in number of unique month-over-month visits with 300,000 more visits in August than in July.
  • Budgettracker.com saw the highest monthly growth percentage with more than 6.5 times the number of unique visitors in August compared to July.
  • Betterment had the highest percentage growth year-over-year, up 88x.
  • Cortera had the highest number of unique year-over-year visitors, growing by 1.5 million. 
August2011PrivateWebTraffic4.jpg
Source: Compete.com retrieved week of October 3, 2011
1) The previous month recorded was July 2011
2) Truaxis was formerly BillShrink
4) Kasasa is powered by BancVue
5) Checkingfinder.com is powered by BancVue

Public Companies

  • Fiserv had the highest month-over-month percent growth, with 50% more visitors.
  • CheckFree had the highest percentage growth year-over-year, with over 5 times the number of visitors.
  • S1 also had a high percentage growth year-over-year, doubling its visitors.
August2011PublicWebTraffic5.jpg
Source: Compete.com retrieved the week of October 3, 2011
1) The previous month recorded was July 2011.
_______________________________________________________
Notes:
1. We reviewed 268 Finovate alumni. Only those with at least 10,000 unique visitors in July are listed. 
3. NM = Not measurable
4. t= Tie
5. Compete estimates online visitors based on the activity of a panel of more than 2 million U.S. Internet users. It is only an estimate of traffic and may undercount at-work usage.

Finovate Alumni at BAI Retail Delivery Conference

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The BAI Retail Delivery conference begins tomorrow with 29 Finovate alumni participating in sessions and/or exhibiting on the trade show floor.
Session Speakers
  • Tuesday, Global Game-Changer Session
    Speaker: Jim Taschetta from FreeMonee
  • Wednesday, Technology for Business Summit 
    Speaker: Mitch Jacobs from On Deck Capital
  • Wednesday, Technology for Business Summit Session 
    Speaker: David Eads from Kony Solutions
  • Thursday, Technology for Business Summit Session
    Speaker: Eric Connors from Yodlee
  • Thursday, Marketing & Product Management Summit Session 
    Speaker: Rod Witmond from Cardlytics
Exhibitors 
BAI Mobile Link
Mobile Link Panel Discussions
Solutions Theatre
Jim Bruene and I (julie@netbanker.com) will be in attendance and will update the blog and Twitter with new developments throughout the event. 

Flash Marketing Addendum: Co-branded Payments

In my post yesterday about flash marketing via Groupon and LivingSocial, I neglected to mention another interesting opportunity: working directly with the marketing companies to add your brand to the service.

imageBecause payments and credit are crucial to ecommerce success, financial brands are a logical addition to the checkout process. And Visa just so happens to be featured today at LivingSocial (see inset and screenshots below).

Anyone who buys today’s Seattle deal, a $25 restaurant certificate for $10, automatically gets a second certificate to use as a gift, if they pay by Visa Signature card (see notes 1, 2). It’s hard to say what Visa is paying for the promotion, but given the massive website traffic and transaction activity, it’s likely a pricey sponsorship (note 3).

Email from LivingSocial with Visa branded add-on offer (28 July 2010)

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Landing page (link)

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Notes:
1. Some interesting items in the fine print for the Visa-sponsored comp certificate:
– valid only for Visa Signature cards, which might irritate some non-Signature Visa customers
– offer not valid for purchases made via iPhone (there must be something in the shopping cart that does not work on the iPhone)
2. My saved credit card in the site is a MasterCard; when I went to purchase the deal, there was no mention of the free certificate, nor any prompt to switch to Visa.
3. The merchant is receiving $5 for each certificate issued under the main deal. Visa’s sponsorship would need to cover some compensation to the merchant, but perhaps at less than $5 each, since fewer of the gifted certificates will be redeemed. It looks to be a popular offer, having sold almost 2,600 units (by 7 PM), with almost 10 hours remaining.

Last Chance for FinovateSpring Early-Bird Tickets — Only 2 Days Left to Save!

FinovateSpring 2010 LogoJust a quick reminder that the early-bird ticket prices for FinovateSpring 2010 (May 11, San Francisco) will expire at the end of March (less than 2 days from now). If you register by March 31, you’ll save $100 on your ticket and lock in your spot to see debuts and demos of dozens of new financial and banking technological innovations. 

We’ve handpicked an amazing list of companies to demo their latest including:

Tickets are selling well with hundreds of registered attendees from great organizations like: 

  • AARP
  • BNP Paribas
  • CBS
  • Experian
  • Google
  • Intuit
  • Kaiser Permanente
  • Mechanics Bank
  • Tower Group
  • USAA
  • Visa
  • Aite
  • Capital One
  • Celent
  • Filene
  • H&R Block
  • Jack Henry
  • Motley Fool
  • Target
  • PayPal
  • US Bank
  • Wells Fargo
  • Alliant Credit Union
  • Canaan Partners
  • Discover
  • Forrester Research
  • ING DIRECT
  • Highland Capital
  • Javelin Research
  • NY Times
  • TransUnion
  • Venrock
  • Wired Magazine

FinovateSpring is one of our twice-yearly showcases of the best new ideas in banking and financial technology. The show is built around a unique blend of fast-paced demos of actual technology (no slides!) and high-quality networking with an audience of senior FI executives, fintech entrepreneurs, VCs, press, industry analysts and bloggers. It’s an awesome environment to find your next competitive edge.

Don’t miss out on the early-bird price on your ticket to this great show. Register now!

P.S. Online Banking Report subscribers are entitled to an extra discount to our Finovate conferences. Email me to get it.


ericphoto.jpgEric Mattson is CEO of Online Financial Innovations, the parent company of NetBanker, Online Banking Report and the Finovate Conference Series. He can be reached at eric@netbanker.com.

FinovateSpring 2010 Demo Companies Revealed

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We’re very pleased to announce the lineup for the upcoming FinovateSpring 2010 conference. Taking place on Tuesday May 11 in San Francisco, the conference will showcase dozens of handpicked companies debuting and demoing their latest and greatest fintech innovations. The quality of the new ideas that will be demoed on stage is very high this year and we’re incredibly excited to showcase them to you.

The demoing companies selected (that we can reveal so far) are:

These companies will be showcased to an audience of senior financial/banking/credit union executives, influential press, industry analysts, venture capitalists, bloggers, tech companies and entrepreneurs.

A sampling of the great organizations already registered to attend includes: AARP, Aite, Alliant Credit Union, BNP Paribas, Capital One, Celent, Discover, Experian, Fidelity, Filene, Forrester Research, Google, Highland Capital, Intuit, Javelin Strategy, Jack Henry, Mechanics Bank, Motley Fool, NY Times, PayPal, Tower Group, USAA, US Bank, Venrock, Wells Fargo, and Wired Magazine.

We’d love to have you join us at the spring event and watch the future of finance/banking unfold onstage. If you register today you’ll save $100 via the early-bird ticket discount. Please note that the early-bird prices expire at the end of this month and space is limited so lock in your spot now!


ericphoto.jpgEric Mattson is CEO of Online Financial Innovations, the parent company of NetBanker, Online Banking Report and the Finovate Conference Series. He can be reached at eric@netbanker.com.

Visa Announces Android and P2P Mobile Initiatives

image Visa today put a stake in the ground to be viewed as the innovation leader, a position that American Express has claimed for some time with its chip cards, social media efforts, and even an online lab site. At today’s “innovation briefing” in NYC, Visa announced several pilots and upcoming initiatives.

Mobile person-to-person transfers
The most far-reaching announcement was the ability for Visa cardholders to transfer funds from one card to another via mobile device. So far, just one bank is participating in the pilot. US Bank says it will make the service available to a few thousand cardholders as a test later this year. PaymentsNews has more details here.

It sounds good, but as always the devil is in the details. For instance:

  • Through what hoops will cardholders have to jump to enable their card and phone for the service?
  • Will the transfers be treated as cash advances triggering fees and finance charges?
  • Will it be available to all cardholders using any mobile phones? 

Visa jumps on the android bandwagon
A more immediate innovation is a location-and-alert-based service built for Google’s android platform, a new mobile system launching in late October. Visa’s new service, to be rolled out initially by Chase Bank (no time frame given), promises some important new developments:

  • “Near real-time” purchase alerts (see note 1) so you can see immediately whether your server added an extra digit in front of your tip on that bar tab. The real-time alert pilot was announced a month ago (here) involving several thousand accounts at PNC Bank, SunTrust Bank, US Bank, Wachovia, Wells Fargo, Royal Bank of Canada, TD Bank, and Vancity.
  • Visa merchant finder based on your location-based/GPS technology  (nice!) with targeted marketing offers (hmmm??). The merchant locations will be integrated with Google Maps.

Again, PaymentsNews has the entire press release here.

Notes:
1. Visa says that the alerts will arrive “typically before (the consumer) leaves the store.”

2. For more information, see our Online Banking Report on Mobile Money & Payments.