FinovateFall 2010 Video Archives >> Thwakk, Inc.


Website: www.modohisland.com
HQ Location:
Amsterdam, NY
Company Founded: October 2009
Product Being Demoed: Mo'doh Island
Product Launched: May 2010
Metrics: Thwakk has self-funded over a million dollars in development to build its customer acquisition platform and is seeking first round investment to broaden distribution throughout the domestic and international marketplace.




Presenter Profile How they describe themselves: Thwakk is a technology company specializing in youth customer acquisition platforms. Our customized, private-labeled, web platform integrates a strong financial education curriculum with the excitement of 3D simulation-based game play and rewards to affect positive behavioral change. Financial organizations can mitigate risk through financial education and identify knowledgeable, financially confident customers.  We have created a new, exciting business channel to interact with the next generation consumer in a familiar format that they enjoy.

What they think makes them better: : Mo'doh Island is a cutting edge customer acquisition platform with real business applications. Not just financial education, but interactive tools that differentiate you from the competition.

  • While competitors struggle to get 5 seconds of a young adult person's attention, youth interact repeatedly and with prolonged exposure with your brand through our exciting, 3D platform
  • Incentive-based learning keeps it exciting and creates interaction points with customers
  • Customized solutions to build trust in your brand
  • Real business applications – capabilities include account opening, loan applications, etc.
  • Risk mitigation and the ability to develop knowledgeable, financially confident customers
  • With over 100 million active virtual world users and tremendous growth, this is a critical business channel.

Key Executives: Charlie White (COO/Co-founder), Scott Moriarty (CEO/Co-founder)       

Investors: Thwakk is self-funded and seeking first-round investment.

Key Partnerships: Finalizing a key sales agreement with a major provider that has a strong distribution capability covering over 2,000 financial institutions in the Northeast and Midwest.  Continued support from the Filene Research Institute to help raise awareness within the credit union market.

Customers: Altra Federal Credit Union (LaCrosse, WI; $765 million in assets), Visions FCU (Binghamton, NY; $2.5 billion in assets)

Contacts:
Bus. Dev., Sales & Press: Scott Moriarty, CEO, (t): 804-366-7665, (e): scott.moriarty@thwakk.com

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