How they describe themselves: Standard Chartered PLC is a leading international bank, listed on the London and Hong Kong stock exchanges. It has operated for over 150 years in some of the world’s most dynamic markets and earns around 90 percent of its income and profits in Asia, Africa and the Middle East. This geographic focus and commitment to developing deep relationships with clients and customers has driven the Bank’s growth in recent years. It is committed to building a sustainable business over the long term and is trusted worldwide for upholding high standards of corporate governance, social responsibility, environmental protection and employee diversity. The Bank’s heritage and values are expressed in its brand promise, ‘Here for good’.
What they think makes them better:
Breeze is an engaging and intuitive banking experience that helps users manage their money and aims at making banking simpler, accessible and convenient. Breeze:
- Is designed for the young at heart, built with a strong emphasis on usability keeping the user and the medium in mind
- Uses social media to further the product development for and with the users in a continuous stream of innovation
- Provides a fully fungible experience across the web, iPhone, iPAD and will soon be available on other platforms.
Bus. Dev., Sales & Press: Kanags Surendran, Programme Manager, Innovation, email@example.com, +65 6596 3084