FinovateFall 2010 Video Archives >> Outright.com


Website: www.outright.com
Blog:
entrepreneurs.outright.com
HQ Location:
Mountain View, CA
Company Founded: 2008
Product Being Demoed: Outright.com
Product Launched: June, 2008
Metrics: $7.5M through Series A, 14 employees




Presenter Profile How they describe themselves: Busy business owners run their business on Outright.com.   20 million self employed professionals know in an instant how much money they’re raking in — or if it’s time to cinch their belts.  They can forget all the recordkeeping; Outright.com records and organizes income and expenses automatically and gets their taxes under control.

Outright.com is for people who don't want to track expenses (or miss deductions), deal with bookkeeping, or think about what to send the IRS; but DO want to be instantly organized and ready for tax time, have an up-to-the-minute snapshot of how business is going, and use a simple and free accounting solution.

What they think makes them better: Created especially for self-employed people, Outright.com is a wish come true.  It's free, saving money for cash starved business owners, and simple; accounting for finances on their terms.  Outright.com is the only application that helps business owners deal with who owes them money, see where their money is going, and know their bottom line, all the time.

Key Executives: Kevin Reeth (Founder and CEO), Ben Curren (Founder and CTO), Paul O'Brien (VP Marketing), Ryan Thompson (VP Business Development), Adriel Frederick (VP Product)

Investors: Ravi Mohan (Managing Director, Shasta Ventures, www.shastaventures.com), Rob Hayes (Partner, First Round Capital, www.firstround.com), Bryan Schreier (Partner, Sequoia Capital, www.sequoiacap.com), Jeff Clavier (Founder and Managing Partner, SoftTech VC, www.softtechvc.com), Aydin Senkut (Founder and President, Felicis Ventures, www.felicisvc.com)

Key Partnerships: PayPal, eBay, Freshbooks, Shoeboxed, Xpenser, LegalZoom, Etsy

Customers: Busy business owners who prefer to manage their finances and their business on their terms

Contacts:
Bus. Dev.: Ryan Thompson, VP Business Development, ryan@outright.com
Sales & Press: Paul O'Brien, VP Marketing, paul@outright.com

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