How they describe themselves: NYMBUS is a privately held corporation, established in 2015 to provide the world’s most advanced financial services platform. From SmartCore®, SmartDigital™ and SmartPayments™, our flagship digital technology platforms, to SmartLaunch™, our full-service and standalone digital bank alternative, NYMBUS enables financial institutions to digitally transform their businesses. We also offer an outsourced call center with 24/7/365 support for all of our solutions.
How they describe their product/innovation: NYMBUS SmartLaunch is a pioneer in the industry’s transformation by eliminating the need for financial institutions to undergo a conversion or hire new resources to offer fully-operational digital banks in as few as 90 days. Its low-risk Banking-as-a-Service (BaaS) business model outsources all of the necessary technology, expert staff and marketing resources to ensure their long-term success. New and modern digital banking experiences are now rapidly possible to acquire new customers and generate sustainable new growth.
Product distribution strategy: Direct to Business (B2B)