FinovateFall 2019 / myGini

Presenter Profile:

How they describe themselves: myGini is a customizable, cloud based, and AI-powered card loyalty and customer engagement solution for financial institutions (FIs) and retailers. Working through the mobile apps of the FIs and/or retailers, it provides a plug-and-play white labeled platform to drive incremental card volume and sales as well as user satisfaction, while reducing IT and marketing costs.

How they describe their product/innovation: Using myGini app and and its cloud based loyalty engine, creation of a promotion, sending a real time push notification with a card transaction, and providing cash back to the cardholder.

Product distribution strategy: Direct to Business (B2B), through financial institutions, through other fintech companies and platforms


Bus. Dev.: Selda Klinc, Bus. Dev.,
Press: Reka Agopcsa, IBA,

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