Pindrop Security Launches Fraud Detection System

pindropLogo.jpg

Then, Pindrop Security launched a solution to protect FIs against fraud:

“FFIEC Authentication Guidance recommends out-of-band methods to verify online (web-based) transactions as part of their layered security approach. Most banks use the phone to do this by placing a phone call to verify an online transaction. However, attackers are using fraudulent call forwarding and number porting to redirect this phone call to the attacker’s phones. 

Pindrop Security is introducing a first-of-its-kind service to protect financial institutions against fraudulent customer out-of-band verification by identifying when a call is reaching a legitimate customer and when the call has been forwarded/ported to a new device.”

Product Launched: September 2012
HQ Location: Atlanta, GA
Company Founded: April 2011
Metrics: Pindrop employs 15 people as of September 2012, and we’re hiring. We raised $1M in seed funding and have also been granted significant funding through National Science Foundation grants. We have deployed at a Top 5 bank and are engaged in most of the top financial institutions.
Twitter: @pindropsecurity
Finovate demo videofinovate.com/fall12vid/ (demo video will be posted next week)
Introducing Vijay Balasubramaniyan (CEO) and Matt Anthony (VP Marketing)
IMG_0326.JPG
IMG_0327.JPG

FinovateFall 2012 Sneak Peek: Part 1

FF12IMG.jpg

We’ve selected over 60 leading innovators to take the stage for the sixth annual FinovateFall conference in New York on September 12 and 13.

Each company provided a sneak peek of what they’ll demo next month. Below is the first installment of these teasers. We’ll have more next week.

Don’t miss your chance to see the live demo from each company and meet the execs responsible. Get your FinovateFall ticket here.

_________________________________________________________________________

Thumbnail image for ActianceLogo.jpg

Socialite from Actiance allows financial advisors, agents and sales and marketing to engage with clients, build customer relationships, and create a personal brand – all while being compliant with FINRA and SEC regulations. 
At Finovate you will see for the first time the integration of Actiance’s Socialite platform with Salesforce enabling users to maximize the power of Salesforce, monetize their social involvement and increase revenue. Now users can Link Socialite contacts to Salesforce accounts and send Socialite activity to Salesforce when contacts provide feedback or respond to posted content. In addition, we will be showcasing our new Socialite Mobile application for the iPhone.
Innovation type: Marketing, sales, security

Thumbnail image for BillhighwayLogo.jpg

Come meet Billhighway at the intersection of technology and philanthropy! It’s your chance to witness the debut of a faster, more compelling way to fundraise. Billhighway’s mobile application, unveiled for the first time at FinovateFall 2012, brings a mobile cashless approach for an easy, secure, fun way for folks to give in real time, and perhaps give more! 
The application is specifically developed for nonprofits to effectively increase funding from new sources. A great example of technology used for good, nonprofit organizations immediately collect and put to use mission-critical donor funds, the lifeblood of their efforts to do more good.
Innovation type: Marketing, mobile, payments

BCSGLogo2.jpg

BCSG will be launching an innovative and customizable cloud-based package at FinovateFall 2012, incorporating the most important tools a small business owner needs to manage and grow their business. For just $25 a month, users will get access to several market leading applications via one online platform using a single username and password. This unique package has been developed specifically to address the day to day challenges small businesses owners face and is supplied through financial institutions.

Innovation type: Online UI, PFM, small business

CommunityLendLogo.jpg

CommunityLend’s product, Financeit, enables businesses to offer installment loans to their customers at the point of sale. Since launching in January of 2011, they have signed up over 1,200 merchant partners and processed over $130MM in loans. The key verticals are vehicle, home improvement, retail and health.
CommunityLend has raised over $9MM in financing since launch and is now pursuing a U.S. expansion strategy. Lending capital comes from banks and other institutional investors.
Innovation type: Lending, payments

DigitalMailerLogoSm.jpg

Can “The Cloud” be trusted to store important files? Are safe deposit boxes still practical in the age of electronic documents? Is there a way to ensure “Total Information Privacy” for the customer? My Virtual StrongBox is the online answer to safe deposit boxes. Customers store electronic copies of important documents in this easy-to-use filing system AND retain ownership of their documents. Files are managed by, and only visible to, the customer. Financial institutions using My Virtual StrongBox add one more sticky product to their list of benefits and keep customers around for years to come. Learn more at myvirtualstrongbox.com.
Innovation type: Banking products, PFM, small business

ExperianLogoFF12.jpg

Optimize your online marketing and improve your acquisitions strategies with Experian’s Premium Prequalification, a powerful credit-screening tool that allows institutions to proactively utilize individual credit data online in real time to:

    • Empower and educate consumers with a snapshot of their credit health
    • Save consumers time and money by instantly providing them with their most viable options at the very start of their shopping experience 
This best-in-class process also offers Prequalification Triggers, notifying consumers of recent chan
ges to their credit while offering relevant products, and Credit Comparables, which compares individual credit to the average in their area. Redefine your acquisitions strategies today with Experian’s Premium Prequalification
Innovation type: Cards, lending, sales

Thumbnail image for Thumbnail image for FiservLogo.jpg

Fiserv understands that convenience and supporting user preference are keys to increased adoption and usage of digital payments. Our innovation seamlessly blends a variety of information input modes in our mobile banking application, Mobiliti Enterprise
Using our applications, users can choose from traditional keypad and screen touch interaction, image capture and OCR, or voice-driven commands and inputs to make payments. And a key feature is that users can effortlessly switch modes at any time, whenever they want – even in the middle of a transaction.
Innovation type: Banking products, mobile, payments

ImpulseSaveLogo.jpg

In a world optimized to get us to spend more at every turn, ImpulseSave has made saving your money just as easy and instantly gratifying as spending it. Our simple web and mobile tools incent consumers to turn every point of sale into a “Point of Saving”, as well as every point in between. 
ImpulseSavers are saving close to $4,000 per year on average. While others argue that greater discipline and better budgets are the answer, ImpulseSave represents the exact opposite approach. Instead of trying to change consumer behavior, encouraging more self-denial, we’ve actually transformed saving itself to leverage that very behavior, making saving as impulsive, fun, even addictive as is spending.
Innovation type: Communications, marketing, PFM

Thumbnail image for LocaidLogo3.jpg

Ready, Set, Locate! See how one easy-to-use API can locate any customer or cardholder mobile phone for authentication or mobile marketing. No apps to download, it works on feature phones, smart phones or on any carrier. Mobile phone network location can be a low cost, high quality, unspoofable authentication factor for mobile payment and credit card identity. 
See Locaid’s live location demo that can be easily integrated into any CRM system, mobile marketing, web services or anti-fraud applications. With a mobile device number and permission, you can locate 350 million devices via our location privacy platform.
Innovation type: Identity, marketing, mobile

LuminousLogo.jpg

See how financial institutions can save millions by implementing BankFiling, a first-of-its kind innovation that delivers significant ROI yet requires limited investment. A whole new approach to commercial and business banking! Prepare yourself!
Innovation type: Banking products, lending, small business

Thumbnail image for PaySimpleLogo.jpg

The fear of not getting paid and concern over finding new clients is keeping small business owners up at night. PaySimple is launching a “get paid faster while you grow your business” addition to its PaySimple Pro receivables automation solution. The innovation automates pricing to ensure the small business is paid on time and also fosters social engagement as a natural extension of the payments process.
Innovation type: Online UI, payments, small business

Thumbnail image for PayTapLogo.jpg

Times are tough. The kids are in college. You’re caring for aging parents. You’re underemployed. You have bills. Bills that are due. But your family and friends want to help. Because that’s what family and friends do. If only there was a way for them to provide this financial help quickly. Conveniently. Securely. Online. Without the hassle of sending cash and checks, or the high cost of wire transfer services. Meet PayTap.
Innovation type: Communications, payments, PFM

Thumbnail image for PersonalCapitalLogo.jpg

Personal Capital is wealth management for the Internet Age. The company’s online platform combines digital technology with highly personalized service to provide a holistic view of your unique financial picture. The free online dashboard, iPad and iPhone apps present all of your financial data in one place, showing you exactly what you own and what you owe, in real time. 
At Finovate Fall, Personal Capital will unveil new features that enable even greater transparency into your money for the long-term: your retirement. Do you know how much your 401(k) costs?
Innovation type: Investing, online UI, PFM

Thumbnail image for pindropLogo.jpg

Pindrop Security’s technology is being used by banks to identify fraud callers and to prevent fraud transactions. In the Fall of 2012, we’ll introduce our latest solution for financial institutions that rely on the phone for transactions. Join us for the debut at FinovateFall 2012!
Innovation type: Identity, security

Thumbnail image for PrepaidResourcesLogo.jpg

Prepaid Resources introduces BenefitsDirect ‘Direct Deposit Management’.
Capture recurring Federal benefits, State benefits and Payroll deposits through your accountholder website, in-branch, at retail, by mobile app or via live agent. Track enrollment success and measure direct deposit activity to proactively personalize accountholder relationships.
Innovation type: Banking products, cards

ShopkeepPOSLogo.jpg

ShopKeep solves the last mile in local. It enables vertical partners from delivery, payments, loyalty, and deals to connect directly to SMBs. A revolutionary iPad based SaaS product, ShopKeep’s POS system makes traditional cash register products obsolete. 
For $2/day merchants receive a high end operating system and can manage their store even when they are not inside it. Made in NYC, ShopKeep now has over 2,500 customers. It provides merchants flexibility to choose their credit card processor and offers unheard of customer support and economics. ShopKeep POS is the simplest way for retailers to make smarter business decisions.
Innovation type: Payments, sales, small business

StockrLogoSm.jpg

Stockr

Stockr is a finance portal for the social web. For most people, investing is more social than scientific, and investment ideas come from close friends, trusted advisors and various periodicals. 
Stockr embraces this social element of investing, creating powerful connections among those who have actionable information and those who are seeking it. While other portals compete on content, our view is that content becomes most relevant and actionable when it’s shared and discussed.
Innovation type: Investing & asset management, PFM

TheCurrencyCloudLogo.jpg

Everyone has come to expect innovative, reliable and low cost local currency payment services, yet we continue to live with expensive and unreliable international payments. Over $37 trillion in foreign currency payments are sent or received each year. The international payment services offered by the major banks are far from satisfactory. The Currency Cloud evolves the international payments process – we make currencies simple.
Innovation type: Back office, payments, small business

TuitionioLogo.jpg

With Tuition.io, student loan borrowers can easily access all their loans in one visually appealing dashboard, use graphical visualization tools to compare them and get customized optimization plans that take advantage of little-known and hard-to-understand restructuring options.
Innovation type: Banking products, lending, PFM

ValidSoftLogoFF12.jpg

The mobile phone is fast becoming a dominant player in payments and banking worldwide. As electronic fraud will certainly be drawn to the new medium, so too must security be made usable, flexible and ultimately reliable. ValidSoft’s proprietary technology can secure all transaction channels, in real-time. All our solutions are telecommunications-based. 
At FinovateFall 2012 we will show you how our advanced mobile payments authentication platform, SMART, supports a mobile wallet product and demonstrate how scalable and flexible it can be.
Innovation type: Identity, payments, security
Stay tuned next week for another sneak peek of FinovateFall 2012 presenting companies.

Second Quarter 2012 Funding for Finovate Alumni: Over $120 Million Raised

Thumbnail image for Thumbnail image for Thumbnail image for Finovate-F-Logo.jpg

This quarter’s funding of over $120 million closely matches quarter 2 of last year, when Finovate alumni raised approximately $124 million.

Meanwhile, compared to last quarter’s $150 million, Finovate alums pulled in around $30 million less this quarter.

Here’s the quarter 2 summary for 2012:

April — $2.5 million raised by 1 company

May — $55.5 million raised by 5 companies

June — Over $62 million raised by 8 companies

Note: Funding that companies received before they demonstrated at Finovate was not counted. If you know of any funding that is not on this list and should be, please send the name of the company along with a link to the funding information to julie@netbanker.com and we will add it.

Pindrop Security Helps Financial Institutions Prevent Fraudulent Calls

Thumbnail image for pindropLogo.jpg

Last to demo in this session, Pindrop Security demonstrated its phone call fraud prevention technology:
“Pindrop Security’s Phone Fraud Call Analyzer is the first technology of its kind to uniquely identify callers, regardless of spoofed Caller ID data or other deception attempts. Pindrop is able to provide a “call thumbprint” based on over 160 characteristics of the call, to provide accurate and actionable information on where the call is coming from and the type of device. In addition, the call is matched against Pindrop’s database of over of over 40,000 known fraud callers and matched. This information can allow financial institutions to improve identification of fraud callers, block or reroute calls and save time and money in call centers.
Pindrop Security’s Phone Fraud Intelligence Service (PFIS) provides access to the most accurate and complete database of phone numbers associated with fraud. The PFIS is used by fraud investigation teams, law enforcement, and intelligence to quickly evaluate call provenance as part of their anti-fraud decision process, including supporting caller validation, caller investigations and fraud forensics. This allows organizations to look for ongoing attacks from known fraudsters as well as to prevent future attacks.
The data is accessed via the PFIS portal, which provides detailed information both on specific number queries and on the worst offenders on a variety of criteria. PFIS can be accessed via a web-based portal or integrated into your systems through our API.”
Product Launched: January 2012
HQ Location: Atlanta, GA
Company Founded: 2010
Introducing Vijay Balasubramaniyan (CEO)

IMG_1793.JPG
IMG_1795.JPG

Finovate Alumni News– May 2, 2012

  • Thumbnail image for Thumbnail image for Thumbnail image for Finovate-F-Logo.jpgBank Innovation names Kabbage CEO, Rob Frohwein, as 1 of 10 top innovators.
  • SimpleTuition’s SmarterBank announces $25,000 #CrushStudentDebt Sweepstakes.
  • Pindrop Security raises $1 million in seed funding.
  • Yodlee Interactive announces new accelerator/incubator programs.
  • Bermuda’s Royal Gazette features Expensify.
  • ZipZap to power cash payment service for Towah Group.
  • Silver Tail Systems announces partnership with Barclaycard Global Payment Acceptance. See Silver Tail Systems at FinovateSpring.
  • Kony Solutions is one of the first mobile platform vendors to support BlackBerry 10.
  • Bank Technology News reports Bancorp using PayPal for payments and account-opening tech.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Pindrop Security Raises $1 Million in Seed Funding

Thumbnail image for pindropLogo.jpg

Pindrop Security, a startup that aims to stop caller ID fraud, announced today that it raised $1 million in seed funding. Investors include Andreessen Horowitz, GRA Venture Fund, New World Ventures, Sigma Partners, and Webb Investment Network.

According to the Atlanta Business Chronicle

“Pindrop, backed by serial entrepreneur Paul Judge, expects to raise a $5 million to $8 million Series A round in mid-2012, is tapping into a mammoth market.”

Come see Pindrop Security demo its latest technology on stage at FinovateSpring next week.

FinovateSpring 2012 Sneak Peek: Part 1

Thumbnail image for Thumbnail image for FS2012IMG.jpg

More than 60 leading fintech innovators, both startups and established companies, are gearing up to present at the annual FinovateSpring conference in San Francisco May 8 and 9.

Each company provided a sneak peek of what they’ll demo on stage next month. Below is the first installment of these teasers. We’ll have more next week.

Don’t miss your chance to see the live demo from each company and meet the execs responsible. Get your FinovateSpring ticket here.

____________________________________________________________________

Balance Street

Thumbnail image for BalanceStreetLogo.jpg

The premier direct marketplace between consumers and creditors for the purpose of debt settlement, Balance Street, provides consumers the opportunity to relieve their debt burden without fees. Consumers use its web-based automated system to negotiate with creditors directly, avoiding debt settlement companies who charge exorbitant fees (up to 20% of total debt owed).

Eliminating this 20% market inefficiency makes for a better financial outcome for consumers and creditors. With over $780 billion in credit card debt in the U.S., the Balance Street technology will revolutionize the way debt is settled.

Innovation type: Cards, marketing, PFM

Bazaarvoice

BazaarvoiceLogo.jpg

See how leading brands are harnessing the power of online word-of-mouth to boost customer referrals, sales, retention, advocacy, and company innovation while building the world’s most powerful social data asset.

Innovation type: Communications, marketing, sales and customer service

Thumbnail image for BehavioSecLogo.jpg

BehavioSec

No one wants a complicated process for logging in to online or mobile banking. European banks have been forced to go down this route with hardware tokens and smart cards.

So now when U.S. banks will be rolling out new multi-layered security on the front-end following FFIEC, will we see the same thing here?

With BehavioSec’s solution there is a better choice. They add multilayered security through the use of behavioral biometrics. So when the user connects via mobile or online, the technology helps verify that they are who they say they are. Learn more at FinovateSpring 2012.

Innovation type: Identity, mobile, security

Thumbnail image for BillGuard.jpg

BillGuard

BillGuard identifies deceptive, erroneous and unauthorized charges on consumer payment cards using advanced crowdsourcing and big-data mining techniques that harness the collective knowledge of millions of consumers reporting billing complaints online and to their banks. 

BillGuard’s Advanced Card Protection Service for Banks is a seamlessly integrated, cloud-based solution that enables issuers to generate new value-add service revenue, and lower inquiry/dispute processing costs, by providing their customers daily bill monitoring and notification, enriched transition details and direct-to-merchant resolution.
Innovation type: Cards, communications, online UI

CoverHoundLogo.jpg

CoverHound is changing the way people shop for insurance online. Launching at FinovateSpring, CoverHound’s new rate comparison shopping service allows consumers for the first time to compare multiple, instant, accurate rates from top carriers. CoverHound will also be demonstrating an exciting array of products specifically designed to help banks and credit unions generate significant non-interest income while providing a valuable service to their members.
Innovation type: Insurance

eDepositLogo.jpg

Never before has it been so easy for companies to provide business and retail customers with a way to validate creditworthiness through the use of online deposits. eDeposit provides patented funds visibility and real time settlement to markets across the U.S. in an innovative, new form of payment.
At FinovateSpring, eDeposit announces a new innovation that makes conducting B2B and B2C e-business faster, cheaper and safer.
Innovation type: Payments, security, small business

edoInteractiveLogo.jpg

From “check-in to check-out”, intersecting the worlds of Payments and Advertising, edo takes the next step forward in its vision to transform shopping and saving.  
This next wave connects mobile and multi-channel retail . . . imagine a world where purchase and location meet and the new standard for mobile advertising moves from “check-in” to “check-out.”
Innovation type: Marketing, mobile, rewards

Thumbnail image for Expensify.jpg

Expensify <3’s Finovate — they view it as the premier stage on which to make their biggest announcement of
the year. Three years ago, it launched an open beta on the Finovate stage. Two years ago, it unveiled a major realtime analytics feature. One year ago it launched a revolutionary SmartScan service. But this year will trump all that.  A whole new approach to business travel. Prepare yourself!

Innovation type: Back office, mobile, small business

FutureAdvisorLogo.jpg

Most investors have assets spread across financial institutions and accounts, including limited-option accounts such as their employer’s 401(k) plan.
Managing this is a chore – including figuring out which funds, in which amounts, and rebalancing.
Well, it was a chore, before FutureAdvisor.
Innovation type: Investing and asset management, online, PFM

Thumbnail image for giftlyLogo.jpg

Giftly is inventing the future of the gift card. Using its new iPhone app, users can send anyone a Giftly for any place they choose. The recipient redeems it on their smartphone when they go. It’s fast, fun, and secure.
Giftly’s app and web products have been designed to be social, simple, and powerful. Thanks to Facebook, Foursquare, and smart iOS integration, you’ll always know which friends are celebrating birthdays, are checking in to cool new places, or are otherwise in need of a quick gift.

klarnaLogo.jpg

Is it possible to separate the fun of buying from the nuisance of paying? Klarna thinks so. The idea behind Klarna’s e-commerce services is the concept of after-delivery payment, letting buyers receive ordered goods before any payment is due. Instead of giving financial information, buyers shop with Klarna just by giving their name and select information (Klarna calculates the risk).
Innovation type: Payments

LinkableNetworksLogo.jpg

Linkable Networks will be debuting a first-to-market capability that significantly broadens the value proposition of card-linked offers to issuing banks, merchants, manufacturers, and cardholding consumers. In addition, Linkable Networks will demonstrate new features recently added to its product platform and user interface.
Innovation type: Cards, mobile, rewards


Thumbnail image for mSHIFTLogo.jpg

MShift believes that financial institutions need to enhance existing mobile banking solutions into mobile wallet and payment solutions.
At Finovate, MShift will demonstrate how mobile banking can influence how a consumer spends money in various retail scenarios.
Innovation type: Banking, payments, small business

NICELogo.jpg

Your customers go mobile with smartphones and tablets. When they cannot fulfill their needs in mobile self-service, do you jump in at the right time to help them complete their business? Do you want to maximize the opportunity for smart customer experience and increased business via smart mobile devices (while reducing costs)? NICE Mobile Reach can do that for you. Don’t miss its demo at FinovateSpring.
Innovation type: Mobile, sales

Thumbnail image for PersonalCapitalLogo9.11.jpg

Personal Capital is wealth management for the Internet Age. The company’s online platform combines digital technology with highly personalized service to provide a holistic view of your unique financial picture. The free online dashboard presents all of your financial data in one place, including an assessment of your allocation, investment risk and fees.
These days, the financial lives of Americans are becoming more and more complex. At FinovateSpring, Personal Capital will unveil core new features that enable you to access your financial data in real time, on-the-go. You’ll be able to view and do, anywhere, anytime.
Innovation type: Investing, mobile, PFM

pindropLogo.jpg

Pindrop Security provides enterprise solutions that help prevent phone-based fraud. Pindrop’s acoustical fingerprinting technology detects fraudulent calls and authenticates legitimate callers, helping customers eliminate financial losses and reduce operational costs. Pindrop’s breakthrough technology is the first of its kind to fingerprint individual phone calls, providing verification of caller provenance. 
Recently named one of the 10 Most Innovative Companies at the 2012 RSA conference, Pindrop’s solutions help companies feel more confident in the security of phone-based financial transactions.
Innovation type: Identity,
security

Thumbnail image for Thumbnail image for Thumbnail image for ProfitStarsLogo.jpg

Easily administer and coordinate your annual budget with Budget Manager from ProfitStars. ProfitStars takes the headaches, and the spreadsheets, out of the budgeting process and optimize the efficiency and effectiveness of budgeting and planning.  
The company will show you how this newly redesigned browser-based version enables users to construct and manage a more efficient budgeting process, including how to tackle more difficult items like salaries and fixed assets.
Innovation type: Banking

Thumbnail image for ServersideLogo.jpg

Discover a new Facebook app for banks that will not only make you relevant and engage Facebook users, but will also get your customers recommending and endorsing your card products.  It drives great loyalty from existing customers and also helps to devise new customer acquisition –all through Facebook. 

Serverside does this by letting people design their own credit or debit card using a picture from their Facebook gallery, then post it to their Facebook wall. Their friends then click on the card image to design their own card and help your bank to go viral!

Innovation type: cards


SocialMoneyLogo.jpg

Social Money can provide any bank in the world its own branded version of our revolutionary and award-winning SmartyPig technology. A new bank can be up and running on our system within 90 days in any language and currency, for a fraction of the cost of internal development efforts.
Innovation type: Banking products, PFM

TascetLogo.jpg

The dawn of compliance solutions that work.
Meet Molly. 115 different people use Molly’s SSN.
Financial institutions have no idea who these people really are.
This is possible because FIs and so-called identity protection companies can only verify identity. Verification is not enough. Full identification is needed to fight fraud and provide FIs the means to meet compliance requirements. Only Financial ICONN from TASCET can identify financial customers.
Once Molly activates her ICONN, TASCET proactively secures her identity and FIs know exactly who she is.
Innovation type: Identity, security

tauliaLogo.jpg

Taulia takes the waste out of the supply chains of Fortune 500 Enterprises while simultaneously solving the cash-flow needs of their suppliers. The large enterprise buyers get discounts by paying their invoices early. In return, their suppliers get paid when they want. In Taulia’s young life, it has already enabled small suppliers from 40+ countries around the world to receive hundreds of millions of dollars of early payments.
Innovation type: Lending, payments, small business

Thumbnail image for VirtualPiggyLogo1.jpg

The Under-18 audience has an estimated $50 billion in spending power. Learn how to successfully monetize the kids/teen market in this powerful demo by Virtual Piggy, an exciting new company that provides innovative technological solutions to help bridge the gap between children, parents and online retailers.
Innovation type: Payments

Thumbnail image for Wall_Street_Survivor.jpg

Wall Street Survivor is the only place for the beginner to learn about investing. Guided missions, beginner-focused learning content, combined with the web’s best stock simulator help users effectively manage their financial future.
Innovation type: Investing & asset management, marketing, PFM

wipitLogo.jpg

Mobi
le commerce is estimated to be a $31 billion industry by 2015, but how will the underbanked participate? Wipit has unlocked mobile payments for this massive and largely untapped consumer demographic representing 25% of all U.S. households and over 70 million U.S. prepaid wireless subscribers. Underbanked consumers can now make in-app and online payments with a single click. No need for bank accounts or credit cards; Wipit lets underbanked consumers use their payment method of choice– cash.
Innovation type: Cards, payments
Stay tuned next week for another sneak peek of FinovateSpring 2012 presenting companies.