How they describe themselves: Google’s mission is to organize the world’s information and make it universally accessible and useful. Through products and platforms like Search, Maps, Gmail, Android, Google Play, Chrome and YouTube, Google plays a meaningful role in the daily lives of billions of people and has become one of the most widely-known companies in the world. Google is a subsidiary of Alphabet Inc.
KBC Bank Ireland has been providing banking services in Ireland for approximately 40 years and is a core part of the KBC Group, one of Europe’s most recognisable financial institutions. Through our award winning products, unique hubs and digital first customer centric strategy we are committed to delivering a sustainable growth strategy. With over 1,000 employees in Ireland, we are dedicated to creating a bank where the customer comes first -‘The Bank of You’.
How they describe their product/innovation: The KBC Instant Account Opening App is a ground-breaking mobile app using Google Pay Push Provisioning API to bring the simplicity and security of mobile payments to customers. The revolutionary app works by allowing customers to open, activate and use their bank account to make purchases with Google Pay, within just 5 minutes. Customers can use Google Pay on their phones through participating apps and at millions of stores, wherever contactless payments are accepted. The results are straight through processing rates more than 4 times the industry average. 1 in 5 KBC Extra Current Accounts are now opened using the Instant Account Opening App.
Product distribution strategy: Direct to Consumer (B2C)