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Segmint Launches One Button SegmintEngage Solution

By Julie Muhn (@julieschicktanz) Posted on September 12, 2012
Categories: FinovateFall 2012, Segmint

Next, Segmint demonstrated how its One Button can help FIs create online campaigns in less than a minute:

“Segmint’s new and highly-advanced SegmintEngage feature allows FIs to create online campaigns in less than a minute – targeting the offer, creating a banner and assigning website zones – through a completely automated feature of the application. This “One Button” application empowers FI marketers to deliver campaigns without engaging multiple support partners within their organization, ultimately saving time and resources.”

Product Launched: September 2012

HQ Location: Akron, OH

Company Founded: 2007

Metrics: Privately-held company with 35 employees

Website: segmint.com

Twitter: @Segmint

Finovate demo video: finovate.com/fall12vid/ (demo video will be posted next week)

Introducing Rob Heiser (President & CEO) and Nate Shahan (VP, Product Development)

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C.K. Mack Uses Rental Real Estate to Give You a Higher ROI

By Julie Muhn (@julieschicktanz) Posted on September 12, 2012
Categories: CK Mack, FinovateFall 2012

Next, C.K. Mack demonstrated how its platform can provide investment returns using rental real estate:

“C.K. Mack brings the returns generated by rental real estate to the online investing market. With the beta launch of our investment platform, accredited and institutional investors will be able to sign up, log in, and invest as little as $25 in the cash flow of rented property. This opportunity will be open to all investors as soon as we have SEC approval.

Our website offers investors several high-equity properties, along with due diligence information so investors can balance anticipated return on investment with a comfortable risk level. C.K. Mack’s new web platform opens the historically-popular field of real estate to a broad audience, allowing unprecedented diversification and stellar returns.”

Product Launched: September 2012

HQ Location: Billings, MT

Company Founded: July 2012

Website: ckmack.com

Twitter: @_CKMack

Finovate demo video: finovate.com/fall12vid/ (demo video will be posted next week)

Introducing Linda Schicktanz (Founder & CEO) and Marcus Zoeller (Co-Founder & CTO)

Disclosure: I am related to the founder of this company.

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PreCash Launches Flip, a Mobile Check Deposit App for the Underbanked

By Julie Muhn (@julieschicktanz) Posted on September 12, 2012
Categories: FinovateFall 2012, PreCash

Second on stage, PreCash launched Flip:

“Flip is the first app offering immediate mobile check deposit (IMCD) and free bill pay transactions to underbanked consumers.

IMCD is a significant convenience for those who currently cash checks at check cashing stores. Current mobile check deposit solutions take up to three days, or require the user to have a bank account. For people living paycheck-to-paycheck, that wait is simply too long. With Flip, consumers can deposit checks into a prepaid account and access their money immediately. There is no bank account required and no need to take time away from work or family to go to a check-cashing store. Combine that with free bill payment transactions, and Flip is the first viable mobile solution for consumers who need or choose bank alternatives.”

Product Launched: September 2012

HQ Location: Houston, TX

Company Founded: 1998

Metrics: With $71M in revenue in 2011, PreCash serves more than 3M consumers and processes nearly $3B dollars in payments annually. With a workforce of about 200 in offices in Houston and Portland, OR, PreCash is a leader in payments services and transaction processing

Website: precash.com

Twitter: @PreCash

Finovate demo video: finovate.com/fall12vid/ (demo video will be posted next week)

Introducing Blair Jeffery (SVP, Sales & Business Development) and Alex Vertiz (VP, Product Strategy & Marketing)

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Truaxis Helps FIs Market to their Most Profitable Customers

By Julie Muhn (@julieschicktanz) Posted on September 12, 2012
Categories: FinovateFall 2012, Truaxis

First up to the stage, Truaxis (formerly BillShrink and recently acquired by MasterCard) launched a solution to help FIs market to their most profitable customers:

“Truaxis understands that big data is a profitability gold mine for banks if properly gathered, interpreted and acted upon. With its Profitability Analytics module, StatementRewards will use transaction and banking data to inform banks what their most profitable customers look like and help banks create sophisticated cross-sell campaigns to capture more of their customers’ financial accounts.”

Product Launched: September 2012

HQ Location: Redwood City, CA

Company Founded: June 2007

Metrics: Truaxis currently has 26 employees and has raised $9M in funding

Website: truaxis.com

Twitter: @truaxis

Finovate demo video: finovate.com/fall12vid/ (demo video will be posted next week)

Introducing Samir Kothari (Co-Founder & VP of Product) and Carlo Cardilli (SVP of Sales & Business Development)

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Finovate Alumni News– September 10, 2012

By Julie Muhn (@julieschicktanz) Posted on September 10, 2012
Categories: Acculynk, Andera, BillGuard, Cachet Financial Solutions, Doxo, FamZoo, planwise, Simple, SimpleTuition, UBank, Virtual Piggy

SimpleTuition acquires textbook marketplace ValoreBooks to help college students save

Virtual Piggy partners with skateboard brand, GoldCoast. Come see Virtual Piggy’s live demo at FinovateFall.

Acculynk wins Lion’s Den competition at the ATPS Latinoamerica in Miami.

Planwise gives a sneak peek demo of platform upgrades.

The Sydney Morning Herald reports UBank wins 2012 Financial Review Smart Investor Blue Ribbon Award for its variable home loan. Come see UBank at FinovateAsia in Singapore.

Digital Trends looks at how (Bank)Simple is jumping through regulatory hoops.

NY Times suggests FamZoo to help children & parents manage allowance.

Millennial Vision and Cachet Financial Solutions partner to remarket mobile remote deposit solution. Come check out Cachet Financial at FinovateFall this week in New York.

Huff Post reports: Andera CEO Charlie Kroll Builds Business To ‘Help Small Banks Compete Against The Big Guys’.

TechCrunch interviews BillGuard CEO Yaron Samid.

TechCrunch reports: Doxo Uses QR Codes To Bridge The Gap Between Paper Bills And Mobile Payments.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

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FinovateFall 2012 Launches Wednesday

By Jim Bruene Posted on September 9, 2012
Categories: FinovateFall 2012

Right now, people from all over the world are on their way to Manhattan for the sixth annual Finovate, which again will be the biggest ever (see presenter map below). We never expected it would grow to 1,000+ in attendance, and we are truly thankful to all!

Our very own Julie Schicktanz will be live blogging the event beginning Wed. at 9am EDT on our Finovate blog. And I’ll try to keep up the tradition of tweeting each development as it happens from our Twitter page. And hundreds in the crowd will join in using the #finovate hashtag.

Of course, there’s nothing like actually being there to take it all in live, and talk to the founders and senior execs from the 64 companies pushing the envelope in fintech. Registration is open for two more days here.

And for those of you that can’t make it, we’ll have all the demos posted at our website later this month in the Finovate archives.

See you in New York, and thanks again for your support.

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Map of Finovate presenters (click to enlarge)

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FinovateFall Kicks Off Wednesday, September 12

By Julie Muhn (@julieschicktanz) Posted on September 9, 2012
Categories: FinovateFall 2012

Everything is coming together as we put the final touches on FinovateFall, which launches Wednesday, September 12 in Manhattan. Don’t miss your opportunity to see cutting edge fintech and network with attendees from around the globe. Registration is open for two more days here.

Live blog
We’ll be live-blogging each launch and development as companies demo new fintech from the legendary Finovate stage. We’ll also be tweeting from our Twitter page along with hundreds of others in the crowd. Join in the discussion by using the #finovate hashtag.

Schedule
Registration begins at 8:00 AM EDT on Wednesday and Thursday and the first demoing company takes the stage at 9:00 AM EDT on both days.

Location
We’ve stepped things up this year by moving to a bigger and better venue in the city. We’ll be at the Javits Center at 655 West 34th St. New York, NY 10001.

Presenters
We’re hosting an all-star crew of 64 companies on stage over the course of two days. There’s nothing like actually being at Finovate to take it all in live, and talk to the founders and senior execs who are pushing the envelope in fintech. Here’s what the lineup looks like:

Have any questions? Check out the FAQ or contact info@finovate.com. See you in New York, and thanks again for your support.

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Bank of America Pitches Mortgage Refi Upon Logout

By Jim Bruene Posted on September 7, 2012
Categories: Bank of America, Login/logoff marketing

It’s been awhile since I wrote about a logoff marketing offer (note 1) as they all start to look the same after a while. But after signing out of my Bank of America credit card account today, I noticed its eye-catching graphic promoting mortgage refi (first screenshot below).

But as usual, I was underwhelmed with what followed after the first click. I was taken to a generic lead-capture screen so I could get a call back (second screenshot). There were no chat or online options.

The form didn’t even pre-fill my state or that I was interested in a refi. And it was a dead end. No links, product info, rates, or incentives. I could submit the form to receive a call-back or dial myself right now. (Granted, the bank may have determined from testing that this approach yields the most ROI, but it sure doesn’t work for me.)

It all seems so 1990s. I’ve had a BofA credit card for 20 years, business and personal. They know more about me than my wife does. It’s surprising it doesn’t use at least a sliver of this data to personalize the pitch and/or streamline my request for more info.

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Bank of America logoff screen promoting mortgage refinance (6 Sep 2012)

Blank refi landing page (link)

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Note:
1. For more information and examples of login/logoff marketing, see our Online Banking Report: Selling Behind the Password (April 2009).

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Truaxis Acquired by MasterCard

By Julie Muhn (@julieschicktanz) Posted on September 7, 2012
Categories: MasterCard, Truaxis

Truaxis (formerly BillShrink) announced that it has been acquired by MasterCard for an undisclosed amount.

As part of this deal, the Truaxis platform will be integrated with MasterCard’s network, enabling it to offer merchants and FIs access to Truaxis’ card-linked offers solution.

Additionally, the deal will help Truaxis expand. According to CEO Schwark Satyavolu:

“Being part of the MasterCard family allows us to scale our technology platforms and continue to grow our issuer distribution pipeline globally to deliver highly personalized offers to consumers, through their preferred channels.”

To learn more about Truaxis, watch its FinovateFall 2011 demo and come to FinovateFall 2012 next week to check out its live demo.

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Finovate Alumni News– September 7, 2012

By Julie Muhn (@julieschicktanz) Posted on September 7, 2012
Categories: FreeMonee, Giftly, Intuit, Kiboo, Personal Capital, planwise, ShopKeep POS

Fox Business News interviews Personal Capital CEO, Bill Harris, on 401(k) fees.

StartupTunes features planwise.

ShopKeep POS launches new iPhone app to give merchants better, faster access to real-time sales data. Come check out ShopKeep at FinovateFall next week.

Forbes considers: Why Intuit Is More Innovative Than Your Company.

TechCrunch reviews Giftly’s new app.

FreeMonee wins Direct Marketing Association 2012 Innovation Award.

Kiboo announces 3 key partnerships with First California Bank, FIS and MasterCard.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

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FinovateAsia 2012 Demo Companies Revealed — Come See the Future of Asian Fintech Debut in Singapore!

By Eric Mattson Posted on September 6, 2012
Categories: FinovateAsia 2012

From the beginning, Finovate events have been about showcasing the cutting-edge of fintech innovation. That mission is why we organize conferences like FinovateFall (next week in NYC) where 64 new innovations will debut. And it is why we’re hard at work on our inaugural FinovateAsia (November in Singapore) to showcase the newest ideas in Asian fintech.

For the last several months, with the help of our partners and sponsors, we’ve been scouring Asia for the newest innovations to put on stage. And today, we’re excited to announce the presenting lineup for the event. Without further ado, here are the companies that will be demoing their latest and greatest in November:

ayondo
Backbase
BankBazaar.com
BankersLab
BellaDati
Blink Mobile
CurrencyFair
CustomerXPs
DemystData
Entrepreneurial Finance Lab
eWise

Figlo
Fiserv
Heckyl Technologies
Innovation Agency
Intuition Intelligence
Luminous
M2CASH
Metaforic
Pandai.cn
Pendo Systems
Perfectsen
PocketSmith

Sandstone Technology
Smart Engine
SocietyOne
Strands Finance
Striata
Tagit
TIBCO Software
TradeHero
UBank
Vermilian
Wipro Technologies
Zighra

In addition to these innovators, there will be several additional stealth companies that announced closer to show.

If you’d like to attend and watch these companies debut the future of Asian fintech via our fast-paced, demo-only format, tickets are still available at the early-bird price of S$895 on the FinovateAsia website.

Thanks and we hope to see you in Singapore in November (or in New York next week)!

FinovateAsia 2012 is sponsored by: The Bancorp Inc., Citi Ventures, Financial Technology Partners, Standard Chartered, & Visa

FinovateAsia 2012 is partners with: Asian Banking & Finance, BankInnovation, BankerStuff, Celent, Finance on Windows, PYMNTS.com & The Emerging Finance

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Finovate Alumni News– September 6, 2012

By Julie Muhn (@julieschicktanz) Posted on September 6, 2012
Categories: CREALOGIX, Kashoo, Stocktwits, Yodlee, ZipZap

WilliamPaid.com partners with ZipZap to give tenants the option to pay rent with cash.

Crealogix ships two-factor mobile authentication device.

Nedbank partners with Yodlee for PFM.

Business Insider lists Kashoo as a cloud accounting application that provides a new way to streamline financial operations.

StockTwits partners with Investis.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

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