Finovate Alumni News


  • Five Degrees Teams Up with ieDigital to Launch Digital Banking Portfolio.
  • Sezzle’s $100 Million Line of Credit to Fuel Delayed Payment Tool.

Around the web

  • LoanScorecard unveils SimpleCECL, its solution for loan-level analyses for Current Expected Credit Loss (CECL).
  • Onfido wins 7th place in Deloitte’s 11 fastest growing tech companies in the U.K. roster.
  • OutSystems earns recognition in two categories of the 2018 Gartner Peer Insights Customers Choice reviews: Mobile App Development Platforms and Enterprise High-Productivity Application Platform as a Service (HPaPaaS).
  • Payment Ninja introduces new invoice management feature of its platform.
  • Diebold Nixdorf inks Memorandum of Understanding with Europol to boost cybersecurity knowledge sharing.
  • Entersekt announces plans to expand to Nordic region.
  • RightCapital partners with Commonwealth.
  • Onfido, Azimo, TransferWise, and Kantox earn spots on Deloitte U.K.’s Fast 50.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News


  • AutoGravity Partners with Global Lending Services.
  • SelfScore Rebrands as Deserve, Closes on $12 Million in Funding.
  • Credit Sesame Raises More than $42 Million, Unveils Robo Advisor for Credit.

Around the web

  • Avoka extends strategic partnership with Mitek for digital identity verification solutions.
  • Commercial loan origination, CRM are among the new features in Baker Hill NextGen solution.
  • OnDeck partners with Ingo Money and Visa to provide loans to SMEs via debit card.
  • Westpac NZ to transition to real-time banking platform from ACI Worldwide.
  • Regions Bank to add P2P payment and account-to-account transfer solutions from Fiserv.
  • iSignthis announces new agreement with operator, Dialinvest.
  • Payment Ninja to launch in the U.S. in November.
  • ThreatMetrix and partner to deliver ID verification for government and commercial digital services
  • Russian bank Lipetskcombank implements new mobile banking app built on Tranzware Mobile Banking from Compass Plus.
  • Accenture and nCino expand alliance to accelerate digital transformation within top U.S. banks
  • Symbiont joins Wall Street Blockchain Alliance as corporate member.
  • Envestnet | Yodlee to integrate risk insight solutions with Fannie Mae’s Ddsktop underwriter validation Service.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News


  • Avoka Reports Record Growth for Second Consecutive Year.
  • Blackhawk Network Acquires CashStar in $175 Million Deal.
  • Temenos to Power Cloud-Based Lifecycle Management Suite for Baxter Credit Union

Around the web

  • Jumio partners with Plynk to bring instant verification to Europe’s first money messaging app.
  • Alaska USA FCU chooses Ignite platform from banking solutions provider Jwaala.
  • Ondot Systems joins Symitar Vendor Integration Program (VIP).
  • Tavant Selected by Newfi Lending To Provide Next-Generation Digital Platform.
  • Plaid delivers bank account integration to enterprise developers.
  • Personal Capital Reaches $5 Billion in Assets Under Management.
  • PayPal launches Mastercard– it’s first cashback credit card offering.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Payment Ninja Pledges Cutting-Edge Card Payment Services at Low Cost

The recent launch of Payment Ninja is one small step toward 100% free payment acceptance for merchants, and one giant leap for the San Francisco-based payment company that demoed its technology at FinovateSpring 2016. Payment Ninja went live in the U.K. at the end of April and will be available in EU countries, the U.S., and Canada “one-by-one in the coming weeks,” according to company co-founder Andrey Morozov.

“We believe the change is imminent,” Morozov wrote in a blog post at the Payment Ninja website. “Our mission is to provide cutting-edge card payment services at a fraction of the cost and, eventually, for free. You can keep the extra cash for yourself or you can pass it on to your customers via lower prices, loyalty programs, and better quality.”

Calling payment fees “a hidden tax on the world economy, “Morozov credited his 15 years experience in the payment industry for encouraging him to co-found Payment Ninja. Integrating the solution only requires adding a few lines of code and enables merchants to accept credit and debit cards as well as other local payment methods, and accepts any currency. Payment Ninja routes the transaction to the best available international card processor, enabling “the highest approval rates … and no downtime ever,” according to CEO Daria Dubinina. The white-label solution is available both for online and mobile environments, and Payment Ninja plans on generating revenues by helping merchants sell value-added products on the platform as well as providing analytic data on transactions.

Founded in 2012, Payment Ninja demonstrated its payment technology at FinovateSpring 2016. We profiled the company as part of our Finovate Debut series last summer.

Finovate Debuts: Payment Ninja Provides Free Payment Processing, Programmatic Remarketing for SMEs


It may take a village to raise a child, but it takes a ninja to provide free payment processing and programmatic remarketing to SMEs looking to save money and sell more.

Payment.Ninja, a startup out of San Francisco, demonstrated its payment-processing technology at FinovateSpring 2016 in May. The solution can be added to an existing e-commerce website with a few lines of code, enabling merchants to accept credit and debit cards, as well as a number of alternative local payment methods around the world. Consumers can save card details or set up future automatic payments. Payment.Ninja works with any currency in the world: The technology charges the payment in the domestic currency, and intelligently routes the transaction to the acquirer with the greatest likelihood of immediate acceptance. Keeping decline rates down is critical to making sure the transaction process is efficient, inexpensive, and friction free.

All this without charge to the merchant. “No processing fees, no interchange, no nothing,” said Andrey Morozov.


Pictured (left to right): Co-founder Andrey Morozov and CEO Daria Dubinina demonstrated Payment.Ninja at FinovateSpring 2016 in San Jose.

In addition to providing free processing, Payment.Ninja leverages the transaction data it processes to provide powerful remarketing resources for small businesses. For example, the technology can generate a Facebook advertisement based on a recent purchase, or notify an online game-player of an opportunity to save on the price of additional game tokens. “People sometimes pay six times in a row,” Andrey Morozov said from the Finovate stage in May, “and go from $3 to $200 in the process.” He pointed out that in both instances Payment.Ninja was able to make an upsell based on consumer behavior.


This versatility gets to some of the ways Payment.Ninja makes money. With the data collected in its Profile Cloud, Payment.Ninja builds and markets custom data-sets of anonymous user profiles. The company mentions other sources of revenue such as cross-sales, lead generation for FIs, and alternative credit scoring reached by using detailed data analytics and AI to avoid showing the competing offers.

Company facts:

  • Founded in February 2015
  • Headquartered in San Francisco, California

PaymentNinja_DariaDubininaWe spoke briefly with Daria Dubinina and Andrey Morozov during rehearsals at FinovateSpring in May. We followed up with a few questions for Dubinina by e-mail.

Finovate: What problem does your solution solve?

Daria Dubinina: A quarter of small business profits are being swallowed by payment companies. Think of the impact this money could have to the global economy if it remained in the business. There are two main expenses that eat into the budget of any business: payment processing with high fees and dropped baskets, and marketing with complicated and expensive tools, inefficient spending, and traffic fraud.

Finovate: Who are your primary customers?

Dubinina: We are focused on those who need the fee-relief the most: small and medium businesses or SMBs which are 90% of all the world’s businesses generating more than half the GDP in every country in the world.

Finovate: How does your solution solve the problem better?

Dubinina: Payment.Ninja is the world’s first 100% free payment-processing solution that helps merchants sell more with built-in remarketing technologies. Payment.Ninja is a payment solution, which is easily plugged into any website or mobile app, and then it starts to help to run the business—selling merchandise, managing marketing campaigns, increasing a shopping cart value, and protecting against fraud—and of course it will process payments completely free. No transaction fees, no interchange, no nothing. For the clients that don’t have cards, Payment Ninja is offering alternative payment methods internationally, showing the checkout in any language and processing payments in any currency.


Finovate: Tell us about your favorite implementation of your solution?

Dubinina: Our favorite example is one of our merchants, ForGamer, a games publishing portal where customers are playing online games and usually paying for coins that bring “ninja-power” to their game character. Payment.Ninja appears there from the moment of choosing the amount of coins to buy. When players pay online with Payment.Ninja and are getting back to the game, a pop-up appears with an offer to buy more coins for less. Players buy that package, return to game and when they see even better options, they keeping buying and buying. What Payment.Ninja does here is analyze customer’s purchase behavior and deliver the most relevant offers. The solution delivers offers to Google network, Facebook, Twitter, Instagram, and other networks.

Finovate: What in your background gave you the confidence to tackle this challenge?

Dubinina: Payment Ninja has three co-founders: myself, Daria Dubinina; Andrey Morozov; and Alexander Novozhenov. Together we share more than 35 years of experience. Andrey and myself have spent most of our careers in international payments. We know what’s important for merchants in terms of payments and how to create a perfect payment solution. Alexander has spent more than 10 years in marketing and knows everything about client retention, programmatic remarketing, and upselling technologies. The unique mix of our expertise allowed us to create completely free payment processing—connected to programmatic remarketing—that is really strong in data analytics.


Finovate: What are some upcoming initiatives from your company that we can look forward to over the next few months?

Dubinina: In a few months we’re launching sales in the U.S. market. Today at our site, merchants can add their companies to the waitlist for getting the Payment.Ninja solution. We’ve just opened a waitlist, but can tell you now that it will be a huge opening.

Finovate: Where do you see Payment.Ninja a year or two from now?

Dubinina: Payment.Ninja is a real industry pioneer. One to two years from now merchants won’t pay processing fees thanks to our solution. And these are not just dreams: think of text messages. A  few years ago, each message cost money, but today everybody knows that paying for text messages is nonsense. Payment.Ninja is doing the same for the payments industry. Our technology allows merchants to forget about processing fees forever, and our mission is to help merchants around the world sell more, hire more, spend less, and drive the global economy.

Check out the demonstration video from Payment Ninja from FinovateSpring 2016.

Finovate Alumni News


  • Finovate Debuts: Payment Ninja Provides Free Payment Processing, Programmatic Remarketing for SMEs.
  • Alpha Payments Cloud Selected for Wells Fargo Spring Startup Accelerator.
  • Check out this week’s FinDEVr APIntelligence.
  • DriveWealth Brings Robo-Advisory to China in New Partnership with CreditEase.
  • Buzz Points Lands $1.8 Million in Funding.

Around the Web

  • Cater Allen Private Bank to implement new core banking system from Temenos.
  • Top five Israeli banks to build mobile check-deposit solution based on mobiFLOW SDK from Top Image Systems.
  • Zopa named Moneyfacts Personal Loan Provider of the Year 2016.
  • Trulioo enhances address validation in Global Gateway.
  • MX to power Homeownership Preservation Foundation’s digital money management app.
  • Tradestreaming profiles Payoneer and its role in online payments.
  • Banking technology from Infosys Finacle to help support payments and deposit products for Paytm.

This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

FinovateSpring Sneak Peek: Payment Ninja


FS2016-wdateA look at the companies demoing live to +1,500 fintech professionals on May 10 and 11, 2016. Register today.

Payment Ninja is the first payment company in the world to provide payment acceptance to merchants, 100% free of any fees, commissions, or interchange.


  • 100% free international payment processing
  • Programmatic remarketing based on customers’ purchase behavior
  • Available for any company in any country around the world

Why it’s great
Currently, payment processing costs take more than 10% of profit from a typical SME. Our mission is to help companies around the world by eliminating these costs, helping to sell more with value-added tools and big data.


Daria Dubinina, CEOPaymentNinja_DariaDubinina

Former RBK Money executive where she worked her way up from customer support representative to VP of global sales.


PaymentNinja_AndreyMorozovAndrey Morozov, co-founder

Morozov is CEO of RBK Money, a multimillion “European PayPal.”