How they describe themselves: GoodApril is your online guide to tax savings opportunities. Whether you use TurboTax, H&R Block, or an accountant to file your taxes, GoodApril provides in-year tax guidance the other 364 days of the year. We help you make better financial decisions during the course of the year so you have confidence that you’re only paying your fair share to Uncle Sam and aren’t in for an April “surprise.”
How they describe their product/innovation: GoodApril’s online Tax Checkup analyzes your 2012 tax return to identify tax savings opportunities for the year ahead. We also forecast how much more you will owe in taxes as a result of the 7 major tax rule changes included in the Fiscal Cliff tax bill and Affordable Care Act.
Today, GoodApril is unveiling its next-generation, automated tax monitoring solution for consumers.