FinovateSpring 2011 / ID Analytics

Presenter Profile:

How they describe themselves: ID Analytics is transforming consumer risk management with patented analytics, proven expertise, and real-time insight into consumer behavior. By combining proprietary data from the ID Network® – one of the nation’s largest networks of cross-industry behavioral data – with advanced science, ID Analytics provides unprecedented visibility into identity risk and creditworthiness. Every day, the largest U.S. companies and critical government agencies rely on ID Analytics to make risk-based decisions that enhance revenue, reduce fraud, drive cost savings, and protect consumers. Please visit us on the web at

How they describe their product/innovation: Introducing My ID Alerts – a new service that stops identity fraud before it starts. My ID Alerts provides real-time mobile ID Alerts the instant someone attempts to use your personal information – potentially without your permission. My ID Alerts monitors your identity 24/7, and our patent-pending Not Me™ Notification System can help stop fraudulent accounts at the source, often before they get opened. Subscribers also have the backing of our $1,000,000 Identity Theft Insurance Policy for even greater peace of mind. A subscription to My ID Alerts is just $4.95 per month. Visit for more information.


Bus. Dev., Sales: Mike Bruemmer, Director, Business Development,, 512-466-1396
Press: Brigitte Engel, Director, Marketing,, 858-312-6333

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