FinovateSpring 2011 / Code Green

Presenter Profile:

How they describe themselves: Code Green is focused on producing innovative, interactive, and data-driven marketing technologies exclusively for financial institutions. Code Green’s customers are located all over the US and range in size from $20 million in assets up to $40 billion in assets. One of their most popular products is BranchMap. This marketing and informational website tool is focused on convenience – one of the main reasons people choose a financial institution. BranchMap presents all your branch and ATM locations as well as your surcharge-free ATM networks and shared branches in one interactive search and mapping tool inside your site, in your mobile banking site, and inside your mobile apps.

How they describe their product/innovation: Ratecast was inspired by many conversations with marketing and lending executives at financial institutions. Perhaps the least organized and most error-prone task they face is the management and marketing of their lending and savings rates, which requires frequent labor-intensive updates in many different places. Ratecast allows all rates and fees to be easily updated in one place – an intuitive management interface. Then it allows the FI to automatically publish that rate information in real-time through a growing library of marketing tools and APIs that can reach print, web, calculators, banners, social networks, lobby displays, mobile, competitor comparisons, and more.


Bus. Dev., Sales & Press: Jason W. Green,, 301-652-1245

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