How they describe themselves: TILE - The Investing Learning Environment - offers the first personal finance tool for financial advisors and parents to educate Gen Y (15-25 year olds) about Spending, Growing, and Giving their money. Consumers under age 30 represent the largest sector of the U.S. population, and they will inherit more than $1 trillion over the next 10 to 15 years – a tremendous challenge and opportunity for today's wealth managers. Using financial tools, community, and content, TILE engages its members to develop their own financial identities. Its unique tone and interface is accessible, relatable, and focused on an attractive – and important – demographic.
How they describe their product/innovation: The TILE Financial Identity Profile page connects the world of finance to how young adults live their everyday lives – who they are, what they care about, and why money matters to them. Young adults use Facebook to express their social identities, and now they have TILE to help them understand and express their financial identities.
Key Executives: Amy Butte (Founder & CEO)
Key Investors: Citi Growth Ventures, Independent Angel Investors
Key Advisory Board Members: Nathan Richardson (President, Gilt City; Former GM, Yahoo! Finance), Noah Brier (Fast Company, Most Creative People List 2010), Heidi Steiger (President, Atlantic Region, U.S. Bank Private Client Reserve), Barak Kassar (Founder, Rassak; Co-Founder, ZibKids), Larry Leibowitz (President, NYSE), Joel Hollander (Former Chairman & CEO, CBS Radio), Marten Hoekstra (Former Head of UBS Wealth Management), Tom Joyce (CEO, Knight Capital), Peter Osgood (Partner, Osgood Global, Ltd.), Citi Growth Ventures, Monvia
Key Partnerships: Citi Private Bank, Monvia, NYSE Euronext, Yodlee, Morningstar, Xignite, Network for Good, DoSomething.org, Global Changemakers, Museum of American Finance, Millennium Promise, Rainforest Action Network, The Global Fund for Children, Mapendo International, ACCION, 1Sky, Stand for Children, Witness, Health Leads, charity: water
Customers: Citi Private Bank, and other major financial institutions
Bus. Dev., Sales: Amy Butte, Founder & CEO, email@example.com, 212-905-6250
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