FinovateSpring 2018 / Kasasa

Presenter Profile:

How they describe themselves: Kasasa is an award-winning financial technology and marketing technology provider that helps more than 800 community financial institutions establish long lasting relationships with millions of consumers  through its branded retail products and marketing automation capabilities. Over the past 14 years, the company has reinvented the entire retail deposit category, and is now reinventing lending through its latest patent-pending offering, Kasasa Loans®. Through innovative products, a national consumer brand, and turnkey solutions and support, Kasasa helps local banks and credit unions compete for their rightful share of the market against the largest banks and digital bank competitors.

How they describe their product/innovation: The Kasasa Loan® is the only loan that lets borrowers pay ahead to reduce debt, and take that extra money back if they need it (we call it a take-back®). Kasasa Loans feature a mobile app that allows borrowers to manage their debt and access take-backs instantly. Kasasa Loans give consumers control of their debt, making the Kasasa Loan the first loan truly developed with the consumer in mind. Kasasa Loans was launched in beta in late 2017, and is now available for banks and credit unions to offer to their consumers.

Product distribution strategy: Through financial institutions


Bus. Dev.: John Waupsh, Chief Innovation Officer,, 512-349-4380
Press: Mallory Wilkerson, Account Associate, William Mills Agency,, 678-781-3076
Sales: Mike Davis, Chief Sales Officer,, 512-349-4426

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