Finovate Demo Video Archives

Presenter Profile:

How they describe themselves: Trade It (TM) is a patent pending technology that enables consumers to trade securities in any app or on any publisher site with their existing brokerage accounts.

Currently, Trade It has 10 signed partners including TheStreet, Marketwatch, Motley Fool, investr, iStockAlerts, StockTracker, Rubicoin, Cinnamon Mobile and several other apps coming soon.

Trade It has demonstrated early market fit and adoption since the January 2015 soft launch with 30% week on week increase in orders placed via mobile partnerships.

Based in NYC, Trade It was founded by serial financial tech veterans with backgrounds at Yahoo! Finance, Dow Jones, Kapitall, and Bloomberg.

How they describe their product/innovation: Trade It is introducing the first universal mobile brokerage application.

The universal application lets a customer complete a simple application by capturing information from their license and LinkedIn profile in one simple, easy to fill out form.

Trade It enables online brokers bid for customers application and instantly, complete the application process for the consumer.

Consumers get choice, brokers get qualified accounts and everyone gets a beautifully designed, innovative, frictionless application process compliant with most major brokerages.

Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B), through financial institutions, licensed

Contacts:

Press: Michele Clarke, michele@trade.it