FinovateSpring 2019 / Financial Calculators dba CalcXML

Presenter Profile:

How they describe themselves: Financial Calculators, Inc dba CalcXML, was founded in 1993 and was the first company to get a personal finance calculator running on the internet. Since then, CalcXML has provided personal finance tools and content to thousands of web sites including media outlets, financial portals, banks, credit unions, mortgage lenders, real estate, brokerage and advisory firms. CalcXML offers hundreds of calculators for licensing that span more than a dozen categories and support multi-currency, language and are ADA compliant. Custom calculators and personalized videos are also a specialty.

In addition to calculators and articles, CalcXML offers SaaS-based applications for consumer ( and advisor use (

How they describe their product/innovation: CalcXML, the leader in online calculators, is pleased to announce their latest product called FIST® Score, a revolutionary financial health index accessible through a SaaS personalized dashboard.

FIST® (FInancial STability) Score is similar to a credit score, but evaluates all aspects of a person’s financial health not just one’s debt levels and credit worthiness. This index (0-100 scale) can be used to help individuals quickly and accurately identify shortfalls in savings/retirement accounts, emergency funds and insurance. Using interactive dials, AI-based recommendations and tailored action plans, customers/members/clients/users are directed to institutional products (CDs, Savings, IRA/401ks, HELOCs, Insurance, etc) as viable solutions.

Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B), through financial institutions, through other fintech companies and platforms


Bus. Dev.: Chris Brockbank, President,, 801.364.3604
Press: Becky Foster, VP Sales & Marketing,, 801.364.3604

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