How they describe themselves: Arkose Labs solve multimillion-dollar fraud problems for the world’s most targeted businesses with zero impact to user conversion.
When unrecognized requests are punctuated, Enforcement substitutes the enterprise attack surface with one that we control. Authentic requests are passed to the enterprise, while Inauthentic requests are remediated with dynamic defenses that generate continuous losses. By controlling the attack surface, Enforcement can reactively adapt to neutralize attackers and their ability to retool.
How they describe their product/innovation: The Arkose Labs authentication system protects the enterprise from fraud and abuse. This system invisibly recognizes the context, behavior, and past reputation of a request to classify it as Authentic or Inauthentic. Requests that cannot be recognized are punctuated by a proprietary challenge-response mechanism to classify their authenticity with evidenced certainty. Authentic requests are passed to the enterprise, while Inauthentic requests are remediated with dynamic defenses that generate continuous losses. Validating unrecognised requests strengthen Arkose Labs’ invisible decisioning in real-time, and incrementally minimizes the number of false positives.
Product distribution strategy: Direct to Business (B2B), through other fintech companies and platforms