FinovateSpring 2014 / CREALOGIX

Presenter Profile:

How they describe themselves: The CREALOGIX Group is a leading independent software house in Europe and the Swiss market leader for Digital Banking. CREALOGIX has created an innovative and comprehensive product suite for the digital bank of tomorrow. Its focus is on changing customer needs for mobility, security, personalised advice, and a comprehensive user experience. CREALOGIX has been specialising in the development and implementation of integrated online banking solutions for national and international financial institutions for more than 15 years. The shares of CREALOGIX Holding AG (CLXN) are traded on the SIX Swiss Exchange.

How they describe their product/innovation: CREALOGIX has seamlessly integrated an e-learning management system into its online banking suite. The short interactive e-learning units are directly integrated into the transactions of online banking customers with the aim of combining regulatory compliance with the effortless development and enhancement of the financial expertise of customers in a unique manner by combining gamification and contextual compliance. This creates a win-win situation for the bank and its customers. As a leading provider of comprehensive and advanced online banking and e-learning platforms, CREALOGIX is able to offer a unique and unprecedented degree of integration depth of the two areas separated until now.

Product Distribution Strategy: Direct to Business (B2B), licensed


Press: Roland Schneider, Head of Corporate Communications,
Sales: Geraldine Critchley, Head of Product Marketing,

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