How they describe themselves: Pushfor is transforming the way that businesses share content securely across multiple devices. It has an innovative, US patented, technology approach where content is ‘pushed’ rather than traditionally ‘sent’. ‘Pushed’ content never leaves the source location so is kept securely under Corporate Governance without the risk of unknown multiple content footprints. Pushfor helps banks and credit unions share sensitive, strategic content without any risk of data leakage, drive compliance around data protection and privacy regulations, adopt BYOD policies without security risks, empower mobile workforces with quick access to the right content when they need it and gain valuable insight into content consumption and overall content value.
How they describe their product/innovation: Pushfor is a secure, enterprise content sharing and messaging solution. Pushfor enables users to share any content of any size – documents, spreadsheets, videos, presentations, images – with individuals or defined groups. Content distribution is highly secure and tightly controlled with customizable viewing and privacy permissions combined with real-time tracking. Once ‘pushed’, content can be ‘pulled’ back at any time. A full audit trail of every interaction is auto produced meeting regulatory reporting requirements. Rich analytics are generated around content usage driving strategies around content consumption and monetization. Pushfor is easily configurable enabling banks and credit unions to have an own corporate branded solution.
Product distribution strategy: Direct to Business (B2B), through financial institutions, through other fintech companies and platforms, licensed