How they describe themselves: ING Bank Slaski is one of the largest banks in Poland which aims at providing the best user experience for customers by responding to their behaviours, following market trends, and at the same time, implementing value-added services. The bank consistently delivers on its business strategy, which consists in increasing the scale of operations through welcoming clients and offering convenient and state-of-the art solutions. The bank invariably and consistently increases its lending and deposit portfolios, while maintaining good quality assets and sustaining solid capital and liquidity positions.
How they describe their product/innovation: Customers expect opening an account to be simple, available wherever they are, and when they choose. We listen to the voice of our clients and keeping this is mind, aim at creating new standards on the market. ING is the first bank in Poland to provide an easy on-line account opening process for SMEs. All that is needed is your ID and company details. The process includes 4 simple on-line steps: filling out the form, information about the account status, signing of the agreement and activation of the internet banking system ING Business. We aim to make banking easier for companies by offering products and services that they can use without having to leave the office.
Product distribution strategy: Direct to Business (B2B)
Bus. Dev.: Izabela Gawron, Cash Management Department, Director, email@example.com
Izabela Calusinska, Cash Management Department, Manager, firstname.lastname@example.org
Press: Ewa Szerszen, Deputy Press Spokesperson, email@example.com
Sales: Marcin Kryszen , Executive Director, firstname.lastname@example.org