How they describe themselves: Manilla organizes and simplifies people’s lives by providing one secure access point to all household accounts and services. The free service helps consumers manage their household accounts, including financial accounts, utilities, subscriptions, daily deals, and travel rewards programs, all through Manilla.com or Manilla’s free iOs and Android mobile apps. Under a single password, Manilla gives customers an automated, organized view of all of their account information, text, and email reminders to pay bills, renew expiring subscriptions, and manage soon-to-expire daily deals, all with unlimited storage and seamless document retrieval. Manilla is a part of the Hearst Corporation.
How they describe their product/innovation: Manilla launched a distribution deal within AOL reaching 24M users. Manilla is now seamlessly integrated into AOL Mail as the new AOL Bill Manager tool powered by Manilla. Manilla’s new email import feature will scan a user’s AOL inbox and suggest providers that the user has an account with and load them automatically into Manilla. The AOL Bill Manager Powered By Manilla will provide partners with increased engagement, additional marketing opportunities, enhanced data insights and more.
Product Distribution Strategy: Direct to Consumer (B2C) & Direct to Business (B2B)