How they describe themselves: Realty Mogul is crowdfunding for commercial real estate – a marketplace for accredited investors to pool money online and buy shares of real property like office buildings, apartment buildings and retail shopping centers. Realty Mogul gives thousands of investors tools to browse investments, do due diligence, invest online and have 24/7 access to an investor dashboard to watch how their investments are performing. Realty Mogul partners with private real estate companies to source quality deal flow and curate all the investments. For these real estate companies, they have access to a broader capital pool and tools to do investor reporting, investor communication and distributions.
How they describe their product/innovation: Realty Mogul is crowdfunding for real estate, the world’s largest online marketplace for real estate investing. Investors are empowered by investor dashboards that standardize and streamline real estate investments across different real estate companies, countless geographies, real estate property types and the entire real estate capital stack. These dashboards allow investors 24/7 access to watch how their real estate investments are generating passive income for them.
Product Distribution Strategy: Direct to Consumer (B2C), Direct to Business (B2B)