FinovateFall 2026 / FinZee AI
Demo video will be available soon.
Presenter Profile:
How they describe themselves: FinZee AI is the intelligence layer between your money and your health. Connecting biometric signals from wearables like Whoop and Apple Watch to real-time spending, FinZee personalizes each nudge to you , stopping impulse purchases before they happen and helping you change the behavior for good. Built as an embeddable, co-branded layer for credit unions, it helps institutions win younger members, deepen daily engagement, and grow deposits while delivering measurable financial health.
How they describe their product/innovation: Our live demo shows FinZee reading biometric signals from wearables like WHOOP and Apple Watch, detecting stress in real time, and intercepting an impulse purchase at the moment of checkout , then personalizing a nudge that redirects the spend into savings, helping users change the behavior for good. Your body knows before your wallet does; FinZee listens to both.
Product distribution strategy: Direct to Consumer (B2C)|Direct to Business (B2B), Through financial institutions, Through other fintech companies and platforms
Credit Union/Community Bank Fit: Credit unions and community banks.
Contacts:
Bus. Dev. & Press: Michelle Soto (CEO & Founder), [email protected], 703-389-0674
