FinovateFall 2026 / Finalytics.ai

Presenter Profile:

How they describe themselves: Finalytics.ai is a behavioral intelligence platform purpose-built for credit unions and community banks. It unifies first-party behavioral signals, transaction data, and third-party intelligence to decide what every visitor experiences next, bringing the segment-of-one service members expect in-branch to public websites, online banking, and mobile. Structured as a CUSO with credit union investors, Finalytics is live with 20 financial institutions and is a two-time Finovate Best of Show winner (2025 and 2026).

How they describe their product/innovation: Finalytics will demo its behavioral intelligence platform deciding, in real time, what each visitor experiences next across the digital banking journey. The demo follows a member and a prospect as the platform reads live behavioral signals, resolves intent, and assembles personalized experiences from the institution’s own content, from first visit through authenticated banking, with the controls and reporting financial institution teams need to review, approve, and measure every experience.

Product distribution strategy: Through financial institutions

Credit Union/Community Bank Fit: Credit unions and community banks.

Contacts:

Bus. Dev.: Mark Nelson (CRO), [email protected]
Press: Craig McLaughlin (CEO), [email protected], 415-806-3820


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