FinovateAsia 2012 / Smart Engine
Presenter Profile:
How they describe themselves: Together with our strategic business partners – financial services companies and merchants – we implement valuable personalized target marketing offers to consumers, which are mediated through modern online channels. We create added value.
Our convincing services make (daily) shopping easy and help our customers save money, time, and effort. Smart shopping combines three elements: cashback, the pleasure of gaining an advantage for oneself, and easy use.
Our key differentiators: a complete portal for merchants for offer management and campaign reporting; recommendation engine for consumer insight analysis and spends anticipation; and a complete portal for banks for customer support and offer management.
How they describe their product/innovation: Smart Engine is demonstrating the end-to-end process of offer creation, personalization, delivery to the bank’s client via smartphone, acceptance, purchase in accordance with the offer details, and merchant campaign reporting.
Contacts:
Bus. Dev. & Press: Anna Bacher, MSc, Director, Technology & Innovation, anna.bacher@smartengine.at, +43 1 890 385 910
Sales: DI Günter Nachtlberger, Director, Sales, guenter.nachtlberger@smartengine.at,
+43 1 890 385 910
Website: smartengine.at
HQ: Vienna, Austria
Founded: December 2010
Product Demoed: Smart Engine Loyalty Platform
Product Launch: Q2, 2011
Metrics: Number of employees: Vienna, Austria (HQ) – 28, Moscow, Russia – 8
- Key Executives
Christian Bacher (MBA, Managing Partner), Anna Bacher (MSc, Director, Technology & Innovation), DI Dr. Erich Gstrein (Director, Research & Development), Heimo Tomann (Mag., Director, Finance), DI Günter Nachtlberger (Director, Sales)