What Will Be the Top Fintech Trend in 2024? Hint: It’s Not AI.

What Will Be the Top Fintech Trend in 2024? Hint: It’s Not AI.

When it comes to predicting the next leap in fintech, you have to risk not only getting things wrong, but also being ok with it. So while I could play it safe and predict that the top fintech trend in 2024 will be AI, or industry consolidation, or even growth in the use of buy now, pay later tools, I’m going to step into less charted territory and say that the 2024 fintech buzzword will be quantum computing.

Why quantum computing?

The concept of leveraging quantum computing in financial services is dated; it has been around since the early 2000s. However, there are three main factors why 2024 may be the year the conversation around this topic really takes off.

  1. Cost savings opportunities
    Banks and other industry players are currently in a wrestling match with today’s economic environment, the expensive cost of capital, and an increase in competitors vying for customer attention. This, combined with an onslaught of new regulatory constraints that not only restrict operations but also result in new costs, has banks looking for new ways to both cut costs and add new revenue streams. Quantum computing’s promise to help firms increase speed, efficiency, and decrease risk appears to be a green field of revenue opportunity for organizations across the sector.
  2. Technological demands
    The financial services industry loves generative AI, but even though it is the hottest topic in fintech at the moment, it comes with its own set of restrictions. Because it relies on enormous sets of data to work effectively, generative AI requires scalable computing power. As the use of AI evolves and data sets become increasingly larger and more complex, quantum computing may become a requirement to train AI models quickly.
  3. Hardware developments
    Developments in quantum computing hardware have been slow over the past few years, making the technology inaccessible and unreasonable, even for larger financial services firms. IBM may be changing this, however. Earlier this month, the computing giant unveiled its latest computing chip, Condor, that has 1,121 superconducting qubits and can perform computations beyond the reach of traditional computers. IBM also released Heron, a chip with 133 qubits that boasts a lower error rate.

    Along with these hardware releases, IBM also unveiled its development roadmap for quantum computing, which pegs 2024 for the launch of its code assistant and platform.
Image courtesy of IBM

What to expect in 2024?

Let me be clear that next year won’t be the year that financial services organizations experience widespread adoption of quantum computing. The industry has a long road ahead when it comes to leveraging the new technology and will face challenges with hardware stability, algorithm development, and security.

Despite these challenges, we will see a small handful of larger firms dabble in quantum computing in 2024. Many already are. Earlier this year, Truist Financial joined IBM’s Quantum accelerator program and MUFG purchased an 18% stake in a quantum computing startup called Groovenauts. And just today, HSBC announced it has implemented quantum protection for AI-powered foreign exchange trading, using quantum cryptography to safeguard trading data against cyber threats and quantum attacks.

These firms’ developments in quantum computing will spark conversation and development plans among mid-market firms. It is the conversation– rather than the implementation– around quantum computing that will burgeon in 2024.

Use cases in financial services

So how will firms end up using quantum computing? Specifically, the new technology will enable organizations to develop better algorithms around risk assessment, portfolio optimization, encryption, and security.

In the coming years, as quantum computing chips become more accessible, we’ll see use cases including faster transaction processing for high-frequency trading and settlement systems, customer behavior analysis and personalized financial services, and financial modeling that can more accurately predict market behavior and economic scenarios.


Photo by Dynamic Wang on Unsplash

Adyen Partners with Klarna as Acquiring Bank

Adyen Partners with Klarna as Acquiring Bank
  • Adyen and Klarna are extending their partnership, with Adyen agreeing to serve as the acquiring bank for Klarna.
  • The two fintechs first partnered ten years ago, when Adyen started offering Klarna’s buy now, pay later technology to its customers.
  • Klarna has evolved from BNPL into a shopping marketplace and currently hosts 500,000 merchants on its platform marketing to 150 million shoppers who transact two million times each day.

Netherlands-based fintech platform Adyen and Sweden-based ecommerce solutions provider and shopping platform Klarna are doubling down on their partnership. The two announced this week that Klarna will leverage Adyen’s acquiring capabilities to power card payments for its 150 million consumers and 500,000 retail partners across the globe.

The fintechs’ initial partnership dates back ten years, when Adyen began offering Klarna’s buy now, pay later (BNPL) technology to its customers. The new acquiring bank agreement will begin in Europe, North America, and Asia in 2024.

“Klarna has, in many ways, revolutionized the digital shopping experience,” said Adyen Co-founder and Co-CEO Pieter van der Does. “I am proud to say we are now joining forces in a partnership set out to simplify payments and shopping in our respective areas of expertise. Adyen’s financial technology platform combined with Klarna’s various consumer offerings will raise the standard of payments and consumer experiences worldwide.”

Adyen was founded in 2006 and offers payment acceptance, embedded payments, virtual card capabilities, authentication, risk management, insights, and more. Among the company’s corporate clients are Meta, Uber, H&M, eBay, and Microsoft.

“Adyen, a world-class financial technology platform for businesses with global ambitions, aligns seamlessly with Klarna’s role as the preferred payments network and shopping assistant for consumers and retailers worldwide,” said Klarna Co-founder and CEO Sebastian Siematkowski. “In our journey towards strengthening our global commerce offerings, Adyen will play an integral role as our trusted partner.”

Originally launched as a BNPL technology provider, Klarna has evolved into a shopping marketplace similar to Amazon or Walmart. The company works with more than half a million retail partners who list goods across a range of categories. Klarna counts 150 million shoppers– 40 million of which are U.S. based– who make two million transactions on its platform each day.

Earlier this year, Klarna teamed up with Open AI to leverage ChatGPT to help enhance the shopping experience to power a product recommendation engine. Klarna was founded in 2005 and is now live in 45 countries.

What ChatGPT Got Wrong about Top 5 Fintech Trends of 2024

What ChatGPT Got Wrong about Top 5 Fintech Trends of 2024

I’ve received dozens of 2024 fintech trends prediction pitches in my email inbox over the past month. And while many of them are insightful, I wanted to see what our AI overlord ChatGPT had to say about the matter.

My prompt read, “What are your predictions for the top five newest and hottest trends in fintech for 2024?” Here is how the AI responded:

Predicting the exact trends for 2024 is speculative, but here are potential emerging trends in fintech:

  1. Embedded Finance: Further integration of financial services into non-financial platforms like e-commerce, SaaS, and marketplaces. This trend will offer users seamless access to financial products within their daily activities.
  2. Metaverse Finance: With the growing popularity of the metaverse, fintech might explore virtual currencies, digital assets, and decentralized finance (DeFi) solutions tailored for this space.
  3. AI-Powered Personalization: Enhanced AI-driven tools for hyper-personalized financial recommendations, wealth management, and banking services. AI will further analyze vast datasets to offer tailored financial advice.
  4. Climate and Sustainable Finance: Continued growth in green finance, impact investing, and ESG-driven financial products as consumers and investors prioritize sustainability.
  5. Regulatory Evolution: Fintechs navigating evolving regulations, especially around data privacy, digital currencies, and open banking. Compliance and adapting to regulatory changes will remain crucial.

As usual, ChatGPT not only did a pretty good job, but it also sounds pretty convincing. And while there are truly no blatant errors in the prediction, it could be better. Here’s what’s wrong or what’s missing in each of the five predictions.

Embedded finance

ChatGPT was spot on. It is quite obvious that this will be a big trend in 2024. Why? Because it’s a big trend right now. However, this is more of a continuation of a current trend rather than a new trend in 2024. Also, ChatGPT failed to mention the role that regulation will likely play in embedded finance next year, especially in the U.S. That’s because partner banks have become more wary to partner with fintechs after the FDIC issued a consent order to Cross River Bank, saying that it was involved in unsound banking practices. Where there is opportunity, there is liability.

Metaverse finance

ChatGPT was wrong. This is one trend that can be thrown away with all of those 2023 desk planners out there. The metaverse offered a fun distraction during the pandemic, when the industry was obsessed with moving all of a bank’s operations to digital channels. However, most consumers lack interest in moving their lives to the metaverse, and banks have realized that their investments in more traditional channels are more likely to pay off.

AI-powered personalization

This is another win for ChatGPT. However, personalization is not the only AI-powered aspect of banking and fintech that will surge in 2024. Many organizations are now turning toward generative AI, which has the potential to produce creative outputs for generating investment strategies, designing financial products, building marketing campaigns, simulating data to predict market movements, simulating economic scenarios, or stress-testing financial systems.

Climate and Sustainable Finance

While I want to believe ChatGPT on this prediction, I wouldn’t list it among the top five trends for 2024. There are two major reasons why sustainable finance will take a backseat (though not disappear) next year. First, the high cost of capital has both banks and fintechs searching for new revenue opportunities. Given this high interest rate environment, firms are more focused on direct cost-saving and revenue growth initiatives such as AI. Second, in many geographies, regulation has not caught up with sustainability initiatives. This lack of regulation and industry standards makes it difficult for organizations to pose definitive claims about what they are doing for the environment.

Regulatory evolution

This is absolutely among the top trends I have my eye on for 2024. Again, this is a continuation of a current trend and not a new development, but it will remain at the forefront in fintech next year. ChatGPT cited regulatory changes across data privacy, digital currencies, and open banking. In regards to open banking, the CFPB released its notice of proposed rulemaking to implement Section 1033 of Dodd-Frank earlier this year and made clear that it will issue the final regulation in the fall of 2024.

One piece that ChatGPT left off its list of anticipated regulatory changes is the formalization of rules around buy now, pay later (BNPL) companies. As consumers rely on BNPL payment technologies as an alternative to traditional credit models, regulators in both the U.S. and the U.K. have announced their intent to formalize regulation in the space.


Photo by Matheus Bertelli

Enfuce Lands $9.2 Million Investment

Enfuce Lands $9.2 Million Investment
  • Enfuce closed a $9.2 million follow-on investment, adding to the $49 million it received in 2021.
  • Vitruvian Partners led the round, which saw contributions from existing investor Maki.vc and new contributor Visa.
  • Enfuce will use the funds to prepare for growth in the enterprise segment, as well as expand into more European markets.

Card issuing and payments processing innovator Enfuce recently announced it received a $9.2 million (€8.5 million) follow-on investment. The new funds are added to the Finnish company’s $49 million (€45 million) Series C round in 2021 and bring Enfuce’s total funding to $67 million (€62 million).

Leading today’s follow-on round is Vitruvian Partners. Existing investor Maki.vc, along with new contributor Visa, also participated.

Commenting on the new investor, Enfuce Co-founder and Co-CEO Monika Liikamaa said, “Visa’s trust isn’t just a validation of  our business, it’s a testament to our significant growth during challenging economic times. With Visa’s investment, we will continue to bring our bold vision of shaping the future of embedded finance to life.” Enfuce Co-founder and Co-CEO Denise Johansson added, “This investment represents more than mere financial backing for us. It’s the continuation of an extensive and productive partnership between Visa and Enfuce.”

Enfuce was founded in 2016 with the intent to offer a cloud-based processing system that could allow any business to start issuing payment cards. In addition to payment card issuing, the company also offers digital wallets, fraud and dispute managements, card program analytics, and more. Enfuce processes $2.2 billion (nearly €2 billion) in transactions annually for clients including Pleo, OKQ8 and Memo Bank.

Enfuce will use today’s follow-on investment to prepare for its next area of growth, the enterprise segment. Additionally, the company plans to expand across European markets including Benelux, Germany, and France.

The rise in banking-as-a-service (BaaS) tools, such as the ones provided by Enfuce, offers businesses across a range of industries access to financial infrastructure. Integrating financial services into non-financial platforms not only enhances the customer experience but it also offers businesses new revenue streams. As we enter into 2024, BaaS and embedded finance solutions are set to rise. However, as regulators begin to take notice and find new risk factors, adoption of this trend will likely be cautious.


Photo by Anna Shvets

YieldStreet Pads Alternative Investment Offerings with Cadre Acquisition

YieldStreet Pads Alternative Investment Offerings with Cadre Acquisition
  • YieldStreet has agreed to acquire Cadre. Financial terms of the deal were not disclosed.
  • Cadre CEO Ryan Williams will lead YieldStreet’s new division focused on building an institutional audience.
  • When the acquisition is finalized, YieldStreet will hold an investment value of more than $9.7 billion and will serve more than 500,000 investors.

Alternative investments platform YieldStreet made its third acquisition today. The New York-based company announced it has picked up real estate investment platform Cadre for an undisclosed amount.

When combined with Cadre, YieldStreet will hold an investment value of more than $9.7 billion and will serve more than 500,000 investors across eight institutional and retail distribution channels. Across the two companies’ platforms, investors have allocated $5.3 billion and have received $3.1 billion in returns to date.

Founded in 2015, YieldStreet offers an alternative investment platform that provides access to a wide range of asset classes– including art, real estate, legal, corporates, consumer, and commercial– via single investments or funds. The company also offers short-term notes on offerings with terms between 3 and 6 months.

Cadre is headquartered in New York and offers its investors fractional commercial real estate investment opportunities, as well as access to funds comprised of multiple commercial real estate holdings. The company was founded in 2014 and had raised $133 million.

“After nearly a decade of building a top-tier real estate investment platform that has generated compelling returns for institutional investors, we are incredibly proud to take the next step in our journey to broaden access to institutional real estate and other alternative asset classes alongside Yieldstreet,” said Cadre Founder and CEO Ryan Williams. “Together with Yieldstreet, we look forward to helping expand institutional distribution and broadening its offering of institutional-caliber products and innovative solutions that reduce friction for investors in private markets.”

Logistically, Ryan Williams will remain CEO of Cadre and will take on a new role as Yieldstreet’s Global Head of Institutional Partnerships & Clients, where he will lead YieldStreet’s new division focused on building an institutional audience. Cadre investor and advisor Mike Fascitelli will serve as the Global Chairman of Real Estate and Head of Cadre’s Investment Committee. The rest of the Cadre team, including Chief Investment Officer Dan Rosenbloom, will also join YieldStreet.

“We will continue to pursue strategic opportunities to increase revenue, enhance profitability, drive operating synergies, and unlock new channels for distribution or exceptional technology,” said YieldStreet CEO Michael Weisz. “Expanding complementary distribution channels and markets beyond the U.S., investment portfolios and capabilities with Cadre is just the beginning. We are thrilled to welcome Cadre to the Yieldstreet family.”


Photo by Pixabay

Experts Share Thoughts on Hyper-Personalization, Being Good Partners, Industry Trends, & Challenges

Experts Share Thoughts on Hyper-Personalization, Being Good Partners, Industry Trends, & Challenges

Tomorrow marks the final month of 2023. And while it is a good time for organizations to reflect on their progress from the past year, it is also an opportunity to plan for success in 2024.

To jump start some new ideas for 2024, check out our conversations with industry experts. Earlier this year, we gathered a range of insights from thought leaders in attendance at FinovateFall in New York. Among the topics we discussed were:

  • Using AI to create better customer experiences
  • AI in authentication
  • How can banks and fintechs work together better?
  • Top industry trends
  • How can fintechs face new challenges in today’s economic environment?


Photo by Juliano Ferreira

Robinhood Launches in the U.K.

Robinhood Launches in the U.K.
  • Robinhood is launching in the U.K., marking the company’s first international launch.
  • General availability for U.K. users will roll out in early 2024.
  • Company CEO and Co-founder Vlad Tenev called the U.K. an ideal place to launch its first international brokerage product because the region is a hub for innovation, global finance, and top tech talent.

Stock brokerage app Robinhood is making its first geographical move– 10 years after first entering the market in 2013. The California-based company announced today it has launched its brokerage services in the U.K.

The move means that Robinhood’s U.K. customers will be able to use the platform to trade more than 6,000 U.S.-listed stocks and American Depositary Receipts, including TSLA, AMZN, and AAPL. Launching today, Robinhood’s U.K. platform will offer trading with no account minimums, no foreign exchange fees, and will allow customers to trade outside market hours via Robinhood 24 Hour Market. Additionally, investors who pay $5 per month for Robinhood Gold will earn 5% AER on uninvested cash that they hold on the platform.

Minister for Investment Lord Johnson said that he is “delighted” that Robinhood selected the U.K. as its first international brokerage market.

Robinhood’s expansion overseas is an important step forward for the company, which states that its mission is to democratize finance for all– including those in other geographies. “Since we launched Robinhood a decade ago, it’s always been our vision to expand internationally,” explained Robinhood CEO and Co-founder Vlad Tenev. “As a hub for innovation, global finance and top tech talent, the United Kingdom is an ideal place for us to launch our first international brokerage product.”

Starting today, U.K. residents can sign up on the waitlist for early access to Robinhood. The company plans to roll out general availability in early 2024.

With 23 million U.S. users, Robinhood offers stocks, ETFs, options trading, crypto trading, and a debit card that helps users invest as they spend. Earlier this year, the company acquired credit card company X1, stating that the purchase will one day help the company offer its customers access to credit. Offering credit will also help Robinhood compete with its closest U.S. competitor, Acorns, which currently does not offer any credit products.


Photo by Andrew Neel

eToro Seeks to Retain Investor Funds by Paying Interest on Idle Cash

eToro Seeks to Retain Investor Funds by Paying Interest on Idle Cash
  • eToro announced it will pay investors 4.9% interest on idle cash held in their options account.
  • Users must have at least $5,000 in idle cash to benefit from the interest rate, but investors with less than that can pay a fee to receive the 4.9% interest.
  • The move not only indicates that eToro wants to keep hold of investors’ funds as they move their money out of risky investments, but it also signals that eToro likely won’t launch its own suite of banking tools any time soon.

After starting the year with a fresh $250 million in funding, social investment network eToro has experience with cash. Perhaps that’s why today the company is launching a feature that pays users interest on cash in their accounts.

The new option is meant to serve as another form of diversification for its investor clients. Currently eToro offers users the opportunity to invest in crypto, stocks, ETFs, and options trading. And while holding cash is usually considered a negative quality for investors, a high interest rate, combined with no risk of loss may make higher cash balances more palatable.

“Retail investors are constantly told to diversify their portfolio and ensure they’re maximizing their investments – our new high interest on cash offering helps investors make their money work even when it is at rest,” said eToro U.S. CEO Lule Demmissie. “Our high rate offering is accessible to real investors unlike other brokers who have high minimum balance requirements to earn their rates.”

The new interest on cash program is free for eligible users with an at-rest cash balance of $5,000 or more and the 4.9% interest is paid on cash reserves that are not actively invested. Users with a cash balance lower than $5,000 can still receive the 4.9% interest rate, but eToro will charge them a monthly fee.

Users can access the new interest on cash feature via eToro Options. At launch, accountholders will receive 4.9% APR on cash balances within their eToro Options account. This comes at a time when, in the U.S., the average yield for savings accounts is 0.61% APR.

As new and existing challenger banks bolster their offerings with high-yield interest rate accounts, it is becoming increasingly difficult (and more expensive) for banks to win over consumer deposits. Today’s move by eToro indicates two things. First, the company is seeking to stem the outflow of investor funds as they move their money from risky market opportunities into high-yield savings account safe havens. Secondly, it indicates that, unlike many other fintechs in the investing space, eToro is not planning to become a challenger bank by launching its own savings account and debit card any time soon.

A wealthtech pioneer, eToro was founded in 2007 and has received nearly $693 million in funding. The Israel-based company currently has over 32 million registered users from more than 100 countries on its platform. Yesterday, eToro announced it received approval from the Abu Dhabi Financial Markets Authority to operate in the UAE.


Photo by Karolina Grabowska

Abrigo Taps Mitek to Protect Bank Clients Against Check Fraud

Abrigo Taps Mitek to Protect Bank Clients Against Check Fraud

Digital identity verification company Mitek announced a new partner today. The California-based company has teamed up with compliance, credit risk, and lending solutions company Abrigo to help the firm’s bank clients access technology to help protect themselves against financial crime.

Specifically, Abrigo is seeking to mitigate check fraud, which is not only prevalent among banks, but is also costly. While the technology behind paper checks seems antiquated, fraud techniques for the payment method are not. According to FinCEN, check fraud suspicious activity report (SAR) filings increased 94% over the course of 2021. Last year, the number of SAR filings exceeded 680,000. “The sophistication of fraud and synthetic checks has never been more concerning,” explained Mitek SVP and GM Michael Diamond. 

Abrigo will offer its bank customers access to Mitek’s Check Fraud Defender to help them stop fraudulent activities around checks. Mitek’s Check Fraud Defender uses imaging science, machine learning, and artificial intelligence to analyze the images of the checks and verify authenticity to reduce fraud losses.

“By combining Mitek’s cutting-edge technology with Abrigo’s industry-leading platform, we can provide our 2,400 customers with a powerful solution to help protect their institutions and customers from financial crimes,” said Abrigo CEO Jay Blandford.

Mitek was founded in 1986 and offers technology for mobile check deposit, new account opening, identity verification, and more. The company’s solutions are used by more than 7,900 organizations and its mobile check deposit and account opening tools reach more than 80 million consumers. Mitek is publicly listed on the NASDAQ under the ticker MITK and has a current market capitalization of $517 million.

Earlier this fall, Mitek partnered with Equifax to advance the company’s biometric authentication and liveness detection capabilities.


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Raisin Launches in Poland to Help Users Shield their Savings from Inflation

Raisin Launches in Poland to Help Users Shield their Savings from Inflation
  • Raisin is launching in Poland today, a new geography for the Germany-based fintech.
  • Raisin will offer Polish users access to savings products at its network of European banks.
  • HoistSpar is the first bank to join Raisin’s Polish platform.

Germany-based savings and investment product marketplace Raisin announced today it is launching in Poland. The company will leverage its cross-border savings technology and online marketplace to help Polish savers benefit from its network of European banks.

“Raisin’s platform in Poland aims to enhance the competition within the savings sector of the economy by broadening choice and eliminating barriers to access good deals from across the European Economic Area, all in one place,” said Raisin CEO and Cofounder Tamaz Georgadze. “We aim to make deposits more accessible to regular people, leveraging the full value of the European deposit market and ultimately increasing their savings. We are excited to offer Polish consumers the opportunity to earn higher interest on their savings.”

Fueling today’s launch is an ongoing partnership between Raisin Bank of Frankfurt and the pan-European fintech Raisin. The partnership takes advantage of Raisin’s marketplace approach, which offers a range of deposit products to help customers save money by offering them more choices and the ability to move their money freely amongst savings products.

Poland is an ideal location for Raisin’s geographical expansion because it is plagued with inflation. Even though the total value of household savings in Poland exceeded $500 billion (2 trillion zloty) for the first time, the country’s high inflation has limited the actual value of those investments.

HoistSpar is the first bank to join Raisin’s Polish platform. Headquartered in Sweden, the bank offers deposit accounts in its home country, Germany, Poland, and the U.K. At launch, new customers can benefit from fixed-term deposit products that pay up to 5.80%.

Raisin was founded in 2012 and built Raisin DS, a group formed by a merger of fintechs companies, in 2019. Raisin Deposit Solutions was launched in 2021.

With $305 million, Raisin currently serves over one million customers with its savings, investment, and pension products. Earlier this fall, Raisin surpassed $55 billion (€50 billion) in assets under administration and announced it has generated over $1.01 billion (€1 billion) in interest for its customers worldwide.

Taulia Taps Mastercard to Launch Virtual Cards

Taulia Taps Mastercard to Launch Virtual Cards
  • Taulia is launching a virtual payment card solution for its users.
  • The company is partnering with Mastercard for the new offering, which will be integrated across major ERP solutions.
  • Degussa Bank and HSBC are piloting the launch.

Supply chain finance company Taulia is creating another payment option for its users this month. The California-based company is launching a virtual payment card in partnership with Mastercard and has integrated the new tool across major ERP solutions.

Taulia clients will be able to generate virtual cards through Mastercard upon request, which will save time and enable businesses to offer a better customer experience to their employees. In turn, the business itself will have more options to pay suppliers and control employee spending. Even suppliers will benefit, as they will see improved cash flow and better payments visibility.

The virtual payment card solution offers a unique, “bring your own bank” feature that allows Taulia clients to deploy virtual cards and extend the benefits already offered by their existing banks. This convenience comes thanks to Mastercard’s virtual card platform, which connects to more than 80 banks across the globe. Degussa Bank and HSBC are piloting Taulia’s launch.

“We’re pleased to be embracing innovation through our partnerships with Taulia and Mastercard, which will now provide our clients with an integrated virtual card payment solution within the Taulia platform,” said HSBC Global Head of Commercial Cards Product Management Arati Kurien. “Embedding HSBC’s financial services into the systems that our clients use day to day is a key focus for us.”

Taulia was founded in 2009 to help companies make use of cash tied up in their payables, receivables, and inventory. Taulia maintains a network of 3+ million businesses to fuel its clients with more working capital, support their suppliers with early payment, and help them build sustainable supply chains. Taulia processes more than $500 billion each year for its clients, which include Airbus, AstraZeneca, and Nissan.

In the coming years, we’re likely to see more of this embedded approach to supply chain financing. Fintechs will likely explore integrating supply chain financing tools into existing business solutions, as Taulia is doing within ERP solutions. We can also expect the inverse, as well, as fintechs embed other financial services, such as insurance, directly into existing supply chain platforms.

Taulia was acquired by SAP in 2022 for an undisclosed amount. Cedric Bru is CEO.


Photo by Mikhail Nilov

Bold Commerce Taps Link Money to Bring Pay by Bank to Merchants

Bold Commerce Taps Link Money to Bring Pay by Bank to Merchants
  • Bold Commerce will offer its merchant clients a pay by bank solution, thanks to a partnership with open banking innovator Link Money.
  • When consumers pay using their bank account, merchants avoid credit card processing fees and experience reduced fraud.
  • There has been an uptick in pay by bank activity in fintech in recent months, with J.P. Morgan and Adyen both announcing plans to offer the new payment method.

Ecommerce checkout innovator Bold Commerce announced recently it is offering its merchant clients a new way to pay. The Canada-based company has tapped open banking technology company Link Money to help its merchant clients offer more payment options in the checkout experience for their end customers.

Specifically, merchants using Bold Commerce’s checkout tools can take advantage of Link Money’s Pay by Bank solution, which offers consumers an alternative to credit card payments and helps businesses reduce payment processing fees, credit card fraud, and provides guaranteed funds at checkout.

“Every shopper has their preferred payment method among the wide range of options available to them—from Buy Now, Pay Later to digital wallets, credit cards, and account-to-account payments—and they won’t hesitate to leave a product behind if their preferred method isn’t available,” said Bold Commerce CEO Peter Karpas. “It’s why we’re hyperfocused on diversifying the payment options we offer to brands, so they can personalize checkout for individual shoppers down to payment. Adding Link Money’s Pay by Bank solution to our repertoire rounds out these offerings.”

To keep the user experience simple, Link Money’s Pay by Bank leverages open banking, connecting to 3,400 banks across the U.S. Once the shopper selects and signs into their bank, they choose the account they’d like to use for the purchase and initiate the payment.

Link Money, also known as Link Financial Technologies, was founded in 2021. In addition to offering Pay by Bank, the California-based company also offers AccountVerify a verification solution to help merchants ensure that their customers are connecting real bank accounts. The company has raised $30 million and recently named Eric Shoykhet CEO.

With its potential to negate the fees and fraud that come with credit card payments, pay by bank has seen an uptick in popularity lately. Last month, J.P. Morgan disclosed it was leveraging Mastercard to provide billers with the ability to allow their customers to pay bills directly from their bank account. Days after that announcement, Adyen unveiled that it is teaming up with Plaid to launch its pay by bank services in North America early next year.


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