Ascend Money Lands $195 Million from MUFG

Ascend Money Lands $195 Million from MUFG
  • Ascend Money has received a $195 million investment.
  • The funding round was led by Mitsubishi UFJ Financial Group (MUFG) Bank with contributions from Finnoventure Private Equity Trust I.
  • The Thailand-based fintech will use the funds to build inclusive financial services in the region.

Thailand-based Ascend Money announced this week it has received $195 million in funding from Mitsubishi UFJ Financial Group (MUFG) Bank. The bank led the round, and Finnoventure Private Equity Trust I fund managed by Krungsri Finnovate Co. also contributed.

“This is a significant milestone for Ascend Money, which not only validates our commitment to innovation and financial inclusion in Thailand but also demonstrates a growing interest and confidence in Ascend Money’s potential,” said Ascend Money Founder and Chairman Suphachai Chearavanont.

Ascend Money anticipates the funds will help it accelerate its mission to provide inclusive financial services for underserved consumers and small businesses and ultimately foster economic growth and financial well-being in Thailand.

Ascend Money is Thailand’s largest digital financial services provider, with a presence in seven countries across Southeast Asia. The fintech’s TrueMoney platform offers e-payment, lending, BNPL, investment, and insurance. Ascend Money has 30 million active users in Thailand and serves its customers through its network of leading corporations, businesses, and merchants.

“MUFG considers the Asia Pacific its second home market, and as part of our commitment to this region, we have been making  strategic investments in leading digital finance players in the region,” said Senior Managing Corporate Executive, Head of Global Commercial Banking Business Group Yasushi Itagaki. “Ascend Money is a promising fintech player in Thailand with widespread penetration in the country’s consumer segment and deep understanding of their daily payments and financial requirements. With this investment,  we are making a significant contribution to the ongoing development of Thailand’s digital economy and financial inclusion, further underscoring MUFG’s commitment to the sustainable development of the country and the broader region as a whole.”

Ascend Money was founded in 2013 and has since processed $14 billion in the region. In 2021, the company received a $1.5 billion during its $150 million funding round.

“We are confident that Ascend Money’s strong growth trajectory, combined with MUFG’s expertise and network, will enable us to create a more inclusive and vibrant financial ecosystem to accelerate both regional and local digital transformation, benefiting millions of people and contributing to the country’s economic development,” said Chearavanont.


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U.S. Marshals Service Selects Coinbase to Hold & Trade Digital Assets

U.S. Marshals Service Selects Coinbase to Hold & Trade Digital Assets
  • The U.S. Marshals Service (USMS) has selected Coinbase Prime to hold and trade the agency’s “Class 1” (large cap) digital assets.
  • The agency will use Coinbase Prime for asset seizure and forfeiture, evidence management, and to support in financial investigations.
  • Coinbase Prime launched in 2021 and currently safeguards $330 billion worth of digital assets.

The U.S. Marshals Service (USMS) announced it has selected Coinbase to hold and trade the agency’s “Class 1” (large cap) digital assets. The USMS will use Coinbase Prime to centrally manage these Class 1 digital assets to facilitate various law enforcement activities.

The USMS, a federal law enforcement agency within the Department of Justice, holds multiple roles within the U.S. judicial system. The agency may be able to use Coinbase Prime the following instances:

  • Asset seizure and forfeiture: The USMS often seizes digital assets from criminals as part of legal proceedings. Coinbase will help the agency manage the assets in a way that they are preserved, can be liquidated, and that the proceeds can be used to fund law enforcement activities or be returned to victims.
  • Evidence management: Digital assets often serve as evidence in investigations or court cases. Coinbase will help to ensure the assets are properly managed to maintain their integrity and will ensure they are easily accessible for legal processes.
  • Supporting financial investigations: By handling large cap digital assets in a central location, Coinbase can help the USMS track and analyze transactions related to criminal activities to aid law enforcement in combating financial crimes such as money laundering, fraud, and cybercrime.

Launched in 2021, Coinbase Prime is a full-service prime brokerage platform with everything that institutions need to execute trades and custody assets at scale. Coinbase Prime currently has $171 billion in institutional assets under custody and safeguards $330 billion worth of digital assets.

Coinbase began supporting law enforcement agencies in 2014 when it founded its law enforcement program. The California-based company currently works with every major U.S. federal, state, and local law enforcement agency, as well as multiple international agencies.

“Growing the cryptoeconomy means promoting safe and efficient markets,” the company said in its blog post announcement, “and these partnerships are critical to our mission.”

Coinbase was founded in 2012 and is currently under fire from another U.S. governmental agency, the Securities and Exchange Commission, for allegedly operating as an unregistered securities exchange. Earlier this week, Coinbase sued the SEC and FDIC, demanding more transparency when it comes to crypto regulations.


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State Bank of India Launches SME Lending Solution

State Bank of India Launches SME Lending Solution
  • State Bank of India unveiled MSME Sahaj, a digital lending solution for micro, small, and medium enterprises (MSMEs).
  • The tool leverages data from the applicant’s Goods and Services Tax Identification Number, bank statements, and credit card payment histories to underwrite a loan for short-term, working capital.
  • MSME Sahaj will be available on State Bank of India’s YONO digital banking app.

State Bank of India (SBI), the nation’s largest bank, announced a new digital lending solution for micro, small, and medium enterprises (MSMEs) this week. The new offering, MSME Sahaj, is a web-based digital business loans solution for MSMEs’ invoice financing.

“The launch of MSME Sahaj aims to provide the fast and most intuitive lending solution, further solidifying our position as the leading MSME lender in the country,” said SBI Chariman Dinesh Khara.

MSME Sahaj is what the SBI is calling a “data-driven invoice financing credit assessment engine.” The holistic tool will allow MSMEs to apply for and receive a loan within 15 minutes. The system will also automatically close the loan on the due date.

Leveraging data from the applicant’s Goods and Services Tax Identification Number, bank statements, and credit card payment histories, MSME Sahaj allows businesses to take out a loan against their GST registered sales invoices of up to around $1,200 (₹1 lakh).

“MSME Sahaj – Digital Business Loans for Invoice Financing will offer a proposition to our existing Micro SME units who are part of the GST regime to get immediate on tap short term credit for working capital requirement through digital mode on SBI’s Yono app,” said SBI MD – Retail Banking & Operations Vinay Tonse.

SBI said that the purpose of the loans is to offer businesses a quick way to access short-term credit on its digital banking platform, YONO. YONO, which stands for, “You Only Need One” is a mobile app designed to meet a variety of customer needs, including banking, investment, insurance, travel booking, and daily shopping needs.


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The Evolution of the Customer Experience Discussion in Fintech

The Evolution of the Customer Experience Discussion in Fintech

The conversation around customer experience in financial services pre-dates fintech. And while the topic surged after the great digitalization of services took place in 2020, conversation about customer experience in banking and fintech has once again slowed.

This regression is taking place not because we’ve perfected the customer experience or because the topic is no longer relevant. Rather, it is because other topics, like the inclusion of GenAI or the consideration of multiple, new regulations have taken the spotlight. These two factors, however, are contributing to a change in how we discuss customer experience in banking and fintech. That’s because we are now leveraging GenAI tools to use data analytics and behavioral insights to respond to and anticipate customer needs. Regulatory compliance factors, such as new privacy acts, have also caused conversations around the customer experience to mature.

At FinovateSpring earlier this year, we spoke with multiple experts to better comprehend how the conversation around the customer experience has evolved, to grasp where we are now, and to understand where the concept is headed in the future.

LeanData’s Matt Lyman on LeanData’s approach to transforming CRM in financial services

Next Step’s Shirin Oreizy on unlocking behavioral insights in financial services marketing

Beyond the Arc’s Steven Ramirez on revolutionizing customer experience with AI and embedded finance

SVB’s Christopher Hollins on personalizing the banking experience

EMARKETER’s Tiffani Montez on BaaS in financial services


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Monzo Unveils Unique Fraud Controls

Monzo Unveils Unique Fraud Controls
  • Monzo is implementing new security controls to limit fraud occurring from stolen devices.
  • In order to transfer funds over a user-designated amount, users can implement one of three security controls, including authorizing funds from a specific geolocation, asking a friend or a family to confirm the transfer, or photographing a printed QR code.
  • The new controls will be implemented in addition to Monzo’s biometric and PIN authentication fraud checks.

U.K.-based digital banking platform Monzo announced some new security controls today. Writing in the company’s online community forum, representatives from the Monzo’s product security team unveiled a new security feature and three new, user-imposed controls to further protect consumers.

“We wanted to tell you about some new controls we’ve been working on that we’ll be launching soon,” the team said. “The security feature will let you add an extra layer of protection on payments and pot withdrawals over a daily allowance – to help stop fraudsters in their tracks, even if they get hold of your phone.”

Monzo built the new security feature in light of the fact that many users manage their financial lives on their phones, and devices are often lost or stolen. According to the BBC, one mobile phone is stolen every six minutes in London.

The new, optional security feature will allow users to set up daily allowances for sending bank transfers and withdrawing money from an Instant Access Savings Pot. If users want to move money that amounts to over their daily allowance, they will undergo an extra security check that will be comprised of one of three suggested controls. The controls will be implemented in addition to Monzo’s biometric and PIN authentication fraud checks.

The three new controls include:

  • Known locations
    Users choose a specific location from which they plan to send large sums . Monzo recommends users use their home, office, or any location that fraudsters may not be able to access.
  • Trusted contacts
    Users will ask a close friend or family member who also uses Monzo to double check bank transfers and savings withdrawals that total more than the user’s daily allowance. The user will need to consent to their selected friend or family member seeing some details about their funds transfer. After consent is received, Monzo will ask the friend or family member to confirm the user’s identity and verify that it looks safe by calling the user.
  • Secret QR codes
    Monzo will email the user a confidential QR code to print out and keep in a safe digital location, or store digitally on a stationary device. The QR code includes a high-security password that only works with their account and does not include any personal information.

While users will only need to use one of these methods to move money over their daily allowance, Monzo is requesting that users set up at least two of these three controls so that they have a backup. In the event a user cannot pass any of the three extra security controls, they will still be able to make the payment and access their money by confirming their identity with a short selfie video.

Users will also be subject to additional security checks in the event they want to change their controls or modify their allowance amount.

“Our aim with these new controls is to create an experience that’s both secure and simple – so we wanted to delve deeper into how we approached the design and product development process,” the security team explained. “We had to think carefully about how to add a new layer of (optional) friction over our existing security measures, to help stop fraudsters and reassure customers. While still making sure people can make payments and move money in a way that’s easy to use and convenient.”

While these extra controls add a necessary layer of fraud protection, they also add a considerable amount of friction for users. I can’t imagine asking a friend or family member to take time out of their day for a call in order to get their permission to use my own money. I’d rather default to Monzo’s fail-safe option– confirming my identity with a selfie video. That said, the fraud controls could come in handy for limiting very large transfers or for putting funds on hold when traveling.


Photo by Fernando Arcos

Fintech Rundown: A Rapid Review of Weekly News

Fintech Rundown: A Rapid Review of Weekly News

We’ve made it to the halfway mark of 2024, which leaves us six months to finish off our 2024 initiatives. While the news usually slows down in July, however, some of the drama between banks and regulators is heating up. Stay tuned to read this week’s news as we post updates and evolutions.


Wealth management

BlackRock to buy U.K. data group Preqin for $3.2 billion.

Robinhood acquires AI-driven investment-advice platform Pluto.

intelliflo redblack named WealthTech Provider of the Year by InvestmentNews.

Payments

Comfi secures $5 million debt facility to expedite BNPL plans.

Conotoxia adds the next currencies, HUF, RON and AED, to its multi-currency cards.

Wise customers may be impacted by Evolve Bank & Trust data breach.

Fraud and identity management

KarmaCheck raises $45 million.

Evolve Bank & Trust hit by ransomware attack, confirms customer data stolen.

Digital banking

Nubank acquires Hyperplane to accelerate AI-first strategy.

Flybits partners with Logicom Solutions.

Plaid has grown its enterprise customer base to over 1,000.

Revolut reaches record profit of $545 million, confident of U.K. bank license approval.

Former Backbase exec Mark Geneste joins Mambu as Chief Revenue Officer.

Bling raises $12 million to scale its family super-app.

DeFi and crypto

Coinbase sues SEC, FDIC over FOIA requests, says federal regulators trying to cut out crypto.

Paxos gains Singapore approval for stablecoin issuance, DBS to provide custody.

Banking-as-a-Service

Thread Bank receives FDIC consent order to increase BaaS oversight.

Small business finance

U.K. fintech Triver lands £2.5 million to provide working capital to SMEs.


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Sezzle Expands Loyalty Program to Canadian Users

Sezzle Expands Loyalty Program to Canadian Users
  • Sezzle is expanding its Payment Streaks loyalty program to Canada.
  • The program uses a gamified approach to reward shoppers for on-time payments.
  • The program is not available in Quebec.

Just in time for Canada day (which is July 1, for those who may not celebrate), buy now, pay later (BNPL) technology provider Sezzle announced it is expanding its Payment Streaks loyalty program to users in Canada, with the exception of shoppers in Quebec.

Sezzle launched Payment Streaks in May of this year to reward consumers for consistent and timely payments. Through the gamified approach, when users consistently make their payments on time over the course of 90 days, they qualify to advance through to the next loyalty tier. The loyalty tiers offer a range of benefits to users, including entries in monthly giveaways and bonuses for friend referrals.

“Launching Payment Streaks for our Canadian users is a game-changer in promoting financial responsibility and customer satisfaction,” said Sezzle Canada GM Patrick Chan. “By turning on-time payments into a rewarding journey, we’re empowering users to manage their finances wisely while enjoying exclusive perks.”

Failed or rescheduled payments, or payments associated with refunded or canceled orders, do not qualify for streaks. Long-term financing payments and payments charged back by banks are also excluded from streaks. In the case of a failed payment, however, Sezzle allows users that resolve the issue within the same day to stay in their existing loyalty tier.

“By gamifying timely payments, we’re not only encouraging smart spending habits but also creating a more engaged community of shoppers. For merchants, this means stronger customer loyalty and trust, ultimately driving growth and success.” said Chan. “As we introduce Payment Streaks to Canadian users, we are reinforcing our commitment to shaping a future where financial empowerment is accessible to all.”

As one of the original BNPL players, Sezzle was founded in 2016. The company went public on the Australian Stock exchange in 2019 and shortly thereafter benefitted from the BNPL growth of 2020. Sezzle listed on the Nasdaq in August of 2023 and has a current market capitalization of $464 million.


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Chime Acquires Salt Labs, Launches Chime Enterprise

Chime Acquires Salt Labs, Launches Chime Enterprise
  • Chime plans to acquire Salt Labs, an employee savings and rewards program to help companies motivate their workforces.
  • Along with the acquisition, Chime is launching Chime Enterprise, a new business unit that will help Chime grow users via the employer channel.
  • Salt Labs Founder and CEO Jason Lee will lead Chime Enterprise.

Challenger bank Chime made an acquisition today that will help it expand into the enterprise arena. The San Francisco-based digital bank announced today that it has acquired Salt Labs, an employee savings and rewards program to help companies motivate their workforces.

Salt was founded in 2022 to offer enterprises a new way to incentivize their hourly employees. The company helps mitigate turnover while engaging employees by allowing workers to earn one “Salt Asset” for each hour they work. If they stay with the company for long enough, employees can exchange accumulated Salt Assets for a special purchase, college fund distribution, or an investment.

Until now, Chime has strictly offered services directly to end consumers. With the acquisition of Salt, however, Chime will make a move to acquire new users through their employers. Salt Founder and CEO and Founder of DailyPay Jason Lee will lead Chime’s new business unit, Chime Enterprise, to help Chime grow its client base via the employer channel.

“This is a one-of-a-kind opportunity for Chime to acquire an innovative employee rewards company that has key employer relationships, and a founding team that has created some of the most disruptive technology in the enterprise earned wage access space,” said Chime COO Mark Troughton. “Through this acquisition, we will aim to partner directly with employers to reach millions of consumers and introduce them to the Chime platform. We look forward to leveraging Salt Labs’ existing relationships with employers and building upon the Chime MyPay earned wage access platform to further address the needs of everyday people.”

Chime is well known in fintech for offering tools and services that cater to its low-to-middle income target market. In addition to its earned wage access tool that allows users to receive their paycheck up to two days earlier when they set up direct deposit, Chime also offers a credit-building tool and a feature that will spot users up to $200 to avoid account overdrafts.

Chime did not publicly disclose the acquisition amount. However, some sources report that the deal, which is expected to be finalized later this week, could close for as much as $173 million after Chime provides an up-front payment of $14 million.

“We’ve always believed that financial progress begins with employment and should be centered around the primary financial account,” said Lee. “We are thrilled to be part of this next stage of growth at Chime and to build Chime Enterprise alongside the incredible team at Chime.”


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Adyen Brings Near-Instant Settlements to SumUp Clients

Adyen Brings Near-Instant Settlements to SumUp Clients
  • SumUp and Adyen have joined forces to bring faster payouts to small-to-medium sized enterprises (SMEs).
  • The partnership will help SumUp offer more of its SME clients access to funds within minutes of a sale.
  • Faster access to funds will help reduce SMEs’ reliance on large working capital reserves and will improve their cash flow.

Payment acceptance company SumUp and payments technology company Adyen have joined forces this week to offer near-instant settlements to more small and micro merchants in Europe and the U.K.

The partnership will help SumUp bring same day settlements to even more of SumUp’s small-to-medium sized enterprise (SME) clients, offering them the access to funds within minutes of a sale. The companies anticipate that the faster access to funds will help reduce SMEs’ reliance on large working capital reserves and will improve their cash flow.

“This partnership is one of a kind as we join forces as major payments players to give SMEs the ability to settle at incredible speeds,” said Adyen President EMEA Alexa von Bismarck. “Cash flow is of the utmost importance for small business owners, and we are proud of being selected by SumUp as their partner on this mission.”

Adyen was founded in 2006 and brings end-to-end payment capabilities, data enhancements, and financial products in a single solution. The company, which processed $820 billion (€767.5 billion) in volume in 2022, serves a range of businesses across the globe, including Facebook, Uber, H&M, eBay, and Microsoft.

SumUp’s platform includes many of the business financial management tools and services that small businesses need to manage and run their businesses, including in-person and remote payment acceptance, card terminals, point-of-sale registers, a business account and card, online store hosting, and invoicing tools. Founded in 2012, SumUp serves 4 million merchants in 36 markets.

“Over the last 10 years, we established the de facto market standard for card acceptance and financial technology for merchants in 36 markets,” said SumUp Co-founder and COO Marc-Alexander Christ. “This partnership will allow us to keep pushing boundaries and continue providing our merchants with the best solutions to manage their business, be it payments, software or financial services. We are excited to amplify our ecosystem of tools and services for small, medium and even enterprise merchants.”


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Can LLMs Do the Heavy Lifting When it Comes to Compliance?

Can LLMs Do the Heavy Lifting When it Comes to Compliance?

The rapid evolution of technology turned regulatory compliance into a daunting frontier. Firms are not only required to keep up with changing technologies, but they also need to stay on top of increasingly complex requirements. Priya V. Misra, who sits at the forefront of this arena, is a pioneer in using LLMs to do the heavy lifting when it comes to compliance.

We recently spoke with Misra about his latest venture, the current regulatory environment, the landscape of LLMs, and advice for leveraging GenAI tools.

Tell us about EKAI and the problem you are trying to solve.

Priya V Misra: EKAI is the first AI compliance ‘co-worker’ for risk and finance professionals. The newer regulations are more complex and reporting on them is more frequent. Compliance platforms of the past are not able to cope with these new kind of reporting requirements. As a private SaaS platform, our proprietary AI software addresses the newer compliance requirements with ease. Our platform is designed to support the compliance plan development and sit at the holistic level for the Chief Compliance Officer and managers to digitally manage their compliance and prepare for regulation engagements and compliance submissions to the regulator. We are currently focusing on newer regulations like Operational Resilience, Consumer Duty, and ESG.

EKAI provides a natural language chat interface to make it easy to use. We believe that as the nature of data has evolved, compliance professionals in financial services also need enhanced systems and tools for this new normal to enable them to support the business and meet the requirements of regulators in a cost effective way. We tested the model with the United Kingdom’s Financial Conduct Authority as part of their sandbox and found regulator alignment for a tool such as our own to aid the industry in meeting their compliance requirements.  

Banks and fintechs have always faced regulatory challenges. Why have concerns around regulation been so heightened in the past few months?

Misra: The concerns around regulation have been heightened in the past few months due to a fundamental shift in different kinds of regulations. The newer regulations are moving from ‘what’ to ‘how’. This basically means that organizations need to show the evidence of compliance, the ‘how’ they are meeting the compliance and not just ‘what’ their compliance approach is. The regulation horizon we see is placing consumer protection at the heart. This could be multi-jurisdictional with the advent of the Consumer Duty regulation in the U.K., to follow similar types of regulations in Europe. For the industry, we see the impacts on costs from being able to handle the multiple and, at times, competing priorities between regulations and maintaining business-as-usual in an environment still competitive for talent. Tools like EKAI offer compliance professionals in financial services better oversight on how they are performing from a delivery perspective against the compliance requirements across multiple programs. 

How have you seen the conversation around GenAI and LLMs evolve in the financial services industry in the last year-and-a-half?

Misra: The conversation around GenAI and LLMs in the financial services industry has evolved in the right direction. The initial trepidation has now been met with wider adoption, with at least of ChatGPT opening the doorway for productivity enhancements from more business intelligence software like EKAI sitting at the intersection of compliance. EKAI has pioneered the use of the Small Language Model (SLM) for AI in corporate usage. SLMs de-risk AI implementation and provide a way to progressively deploy features. SLMs are eco-friendly as they require lower GPU usage and are quicker to train.

Apart from EKAI’s application of GenAI, what is the most powerful application of GenAI for financial services you have seen?

Misra: One of the most widely implemented GenAI applications within financial services that I have seen is in customer support. The power of GenAI lies in its ability to use company-specific information for answering customer queries and intelligently switch to a human counterpart for sensitive queries.

How do LLMs compare to traditional methods of regulatory compliance and risk assessment in terms of efficiency and accuracy?

Misra: The traditional methods of regulatory compliance work for traditional regulations. The data for these regulations was structured and mainly consisted of numbers. LLMs and GenAI are critical in compliance moving forward. They can handle unstructured data of documents, messages, and transcripts. This gives the organizations a strong foundation to build and use compliance platforms.

What advice would you offer firms who are avoiding GenAI tools because of regulatory and compliance concerns?

Misra: Every industry will be impacted by GenAI and/or LLMs eventually. I would advise them to embrace it selectively because it is coming anyway. The GenAI Act coming into force in Europe in the upcoming months will transform the landscape from a sort of ‘wild west’ into one with the types of benchmarks and controls that will ensure its wider and confident adoption across industries in a way that an industrial revolution is supposed to, transforming skillsets and producing efficiency gains future generations should benefit from.


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Commerzbank Adds Commercial Card Capabilities from Pliant

Commerzbank Adds Commercial Card Capabilities from Pliant
  • Commerzbank is leveraging Pliant to offer physical and virtual cards to its corporate banking suite.
  • Corporate-card-as-a-service company Pliant allows banks to issue virtual and physical corporate cards with backend controls and a management and visibility platform.
  • Pliant has raised $180 million, including a recent $19 million Series A round led by PayPal Ventures.

German bank Commerzbank has expanded its card portfolio to include corporate cards. The bank has tapped corporate-card-as-a-service provider Pliant for technology that will offer its small-to-medium-sized business clients a corporate credit card solution.

Commerzbank’s business customers will be able to digitally manage both physical and virtual credit cards and employee-issued credit cards. Customers will be able to integrate the new cards into their billing processes starting in the third quarter of 2024.

“The expansion of our product portfolio in the card sector underlines our claim to be the first point of contact for business customers in Germany. With our new digital credit card solution, we enable our customers to make their billing processes more efficient and thus save costs and time,” said Commerzbank Head of Value Stream Accounts and Payment Methods in Private and Small-Business Customers segment Tobias Knoll.

Pliant allows banks to issue virtual and physical corporate cards that allow customers to restrict card usage based on time range or purposes, set individual limits for their employees, track card expenditures in real-time, and manage receipt capture and accounting tasks.

“Our hypothesis at Pliant has always been that long-term success is only possible in cooperation with banks,” said Pliant CEO Malte Rau. “That is why we are pleased to support Commerzbank as a strong partner of small- and medium-sized business customers in Germany with an innovative credit card solution.”

Berlin-based Pliant was founded in 2020 and has since raised $180 million, including a recent $19 million Series A round led by PayPal Ventures. Last year, Pliant acquired business financial management platform Friday Finance for an undisclosed amount.


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Apple Says, “See Ya Later” to Pay Later

Apple Says, “See Ya Later” to Pay Later
  • Apple is shutting down Apple Pay Later, its BNPL offering, just 15 months after launching the tool.
  • Apple said that the decision will help the company launch a BNPL offering to cardholders across the globe.
  • Apple may have also wanted to avoid the consequences of the CFBP’s recent interpretive rule, which classifies BNPL providers as credit card issuers under the Truth in Lending Act. 

March 28, 2023 to June 17, 2024. That is the lifespan of Apple Pay Later, Apple’s buy now, pay later (BNPL) tool.

Apple launched the tool last year to allow Apple cardholders to pay for their purchases under $1,000 in four separate installments over the course of six weeks. The service was free, and did not charge users interest or any other fees. Consumers benefitted from a six week float on their purchase amount, while Apple benefitted by attracting new cardholders and potentially enticing consumers to spend more money using their Apple card. This week, Apple announced it has shut down the Apple Pay Later service.

But even though Apple Pay Later is shutting down, the company is replacing the BNPL method with another BNPL option. In a statement to 9to5Mac, an Apple spokesperson said, “Starting later this year, users across the globe will be able to access installment loans offered through credit and debit cards, as well as lenders, when checking out with Apple Pay. With the introduction of this new global installment loan offering, we will no longer offer Apple Pay Later in the U.S. Our focus continues to be on providing our users with access to easy, secure and private payment options with Apple Pay, and this solution will enable us to bring flexible payments to more users, in more places across the globe, in collaboration with Apple Pay enabled banks and lenders.”

According to this statement, the major reason Apple is switching to a new BNPL tool is that the new offering will make installment purchases available to cardholders across the globe. Additionally, Apple will no longer hold the paper on the short-term loan. The company’s new BNPL tool will leverage Citi to furnish the short-term loan.

There is another, unspoken reason Apple may have decided to change its role in the BNPL game, however. The move may have to do with the CFPB’s recent interpretive rule for the BNPL industry, which classifies BNPL providers as credit card issuers under the Truth in Lending Act. This would subject Apple to a range of new obligations, including having to investigate customer disputes, pause payments, provide refunds, and issue credits when applicable.


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