How they describe themselves: Our solutions bring the “one-click” convenience and mobility consumers have come to expect to the banking world, helping lenders maximize the value and profitability of existing customer relationships. Our cplXpress product suite is integrated with leading online and mobile banking platforms, and additional strategic partnerships allow us to offer turn-key access to a powerful, omnichannel consumer lending strategy that we call Comprehensive Prescreened Lending (CPL). CPL’s “click to accept” technology has proven to cut costs, increase sales volume, and enhance customer experience and satisfaction. These pioneering technologies are at the forefront of the transition to a new era of data-driven, on-demand lending and borrowing.
How they describe their product/innovation: Our cplXpress platform allows lending institutions to empower their customers with perpetual loan approval across multiple product lines. This unique and timely solution grants consumers ongoing insight into their personal buying power,and immediate access to preapproved loan offers at every touchpoint. No loan application necessary. Our advanced risk assessment and pricing engine generates a highly personalized and targeted menu of offers based on each individual’s unique financial profile, then communicates these offers within the institution’s online banking, mobile banking, branch, call center, direct mail, and email channels. We demoed a selection of new online and mobile interfaces, and unveiled our latest mobile document delivery, e-signature, and point-of-sale lending capabilities.
Product distribution strategy: Direct to Business (B2B), licensed, white-label