How they describe themselves: Personetics redefines how financial services providers engage with their customers in the digital age. By accurately anticipating individual customer needs, Personetics enables financial institutions to meet increasing customer expectations, providing timely and relevant self-service and guidance at each step along the customer journey. Powered by the Personetics Predictive Analytics Platform, institutions are able to deliver a highly personalized digital experience that elevates customer engagement, affinity, and trust.
How they describe their product/innovation: Personetics Engage is a new breed of banking solution, one that truly puts customer needs first. It provides timely and useful insights that keep customers informed and help them better control and manage their financial affairs. Insights presented to each user are calculated and evaluated in real-time based on the most current data relevant to each individual. Relevant insights are prioritized to identify the most important ones at any given point in time within the context of the customer’s current interactions, transactions, and personal needs and preferences. Using Engage to empower customers, banks can reestablish themselves as trusted partners to the consumer.
Product distribution strategy: Through financial institutions
Press: Eran Livneh, VP Marketing, firstname.lastname@example.org