FinovateEurope 2016 / ETRONIKA

Presenter Profile:

How they describe themselves: ETRONIKA develops complex and innovative solutions for finance and online businesses, integrating advanced and secure technologies across various electronic channels. Company provides and implements modern, secure, omnichannel digital banking platforms, which received several international awards. ETRONIKA for two years in a row has been selected as one of the most innovative European companies in the financial technology sector by FinTech50.

How they describe their product/innovation: We believe APIs matter nowadays. And we think that innovative banks and fintech companies should not be limited by a burden of developing or purchasing expensive financial services solutions. Therefore, we have created a state-of-the-art digital platform, visualised APIs engine that allows you to connect third parties, bundle them and provide sophisticated financial e-services to your customers via omnichannel user interface. You can now describe your business processes, connect to third party financial service providers via APIs, automatically calculate your margins and fight fraud. And you can do all that with a relative ease. Let’s build bundled financial institutions!

Product distribution strategy: Direct to Business (B2B), through financial institutions, through other fintech companies and platforms, licensed

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