Financial services startup SoFi is building out its insurance offerings with the help of two insurtech startups.
The San Francisco-based company teamed up with Lemonade and Root, adding three types of insurance to the company’s existing portfolio. An integration with New York-based Lemonade will provide home and renters insurance, while Ohio-based Root will offer an auto insurance option.
Until this month, SoFi’s insurance offering was limited to life insurance, a product made possible through a partnership the company initiated in 2018 with California-based Ladder.
“Protecting yourself and your assets is a critical and often overlooked piece of your overall financial well-being,” said Anthony Noto, SoFi CEO. “People come to SoFi to get their money right, and we’re pleased to now provide them with more tools to be able to do so by partnering with companies that share our values in ease of use, transparency, and efficiency.”
The new insurance offerings aim to be simple to understand and transparent about pricing and benefits, without agents, middlemen, or phone calls. SoFi said that its client base requested more affordable insurance offerings. Over the past year, the company counted 8,000 conversations between financial planners and under-insured or uninsured clients.
Lemonade uses AI to craft an insurance policy tailored to each customer. With the company’s chatbot interface, users can select and start their coverage in 90 seconds. The charge is structured as a flat fee– homeowners insurance starts at $25 per month and renters insurance starts at $5 per month– and claims are paid in three minutes.
With Root’s auto insurance, drivers can potentially save up to 52% over their current coverage. The company uses data from clients’ smartphones to measure driving behavior and habits, offering better rates to better drivers. “Our priority at Root is to put the power back into consumers’ hands by making auto insurance clear and understandable,” said Alex Timm, Root Insurance co-founder and CEO. “We’re excited to partner with the SoFi team as a means for members to have access to more affordable, accurate and fair auto insurance.”
To boost interest in its existing life insurance product, SoFi announced it is offering $25 for life insurance applicants to invest in stocks, ETFs, or SoFi’s roboadvising. This comes as a response to research findings that indicate that millennials are misinformed about the costs and benefits of life insurance.
Founded in 2011, SoFi offers a range of millennial-focused financial products and resources. SoFi’s addition of the new insurance offerings “fulfills its ability to offer members every financial product they may need at any stage of life.”
At FinDEVr New York 2017, the company gave a presentation in combination with Quovo titled How Quovo and SoFi Perfected Bank Authentication. SoFi has raised $2 billion from 29 investors across 11 rounds of funding.
Anthony Noto, Chief Operating Officer for Twitter, has stepped down from his post at the popular social networking platform. His destination? A job as Chief Executive Officer for lending and wealth management firm, SoFi.
“We are simply thrilled to have found someone of Anthony’s expertise and knowledge to lead SoFi,” interim CEO Tom Hutton said. “The SoFi board unanimously agrees that Anthony’s deep understanding of technology, consumer, and financial businesses make him the perfect fit to be SoFi’s CEO. We could not be more excited to have someone of his caliber on board.”
Starting at Twitter as Chief Financial Officer in 2014, Noto became COO in November 2016. He came to Twitter after serving as co-head of global TMT investment banking at Goldman Sachs, a firm he first joined in 1999, and where he was named partner in 2004. From 2008 to 2010, Noto was CFO for the National Football League. He is a graduate of the U.S. Military Academy, and has an MBA from University of Pennsylvania’s Wharton School of Business.
“SoFi has a significant opportunity to build on its leadership position in student and personal loans to revolutionize consumer finance and build a next-generation financial services company,” Noto said. “I’m excited to work with Tom and the rest of the SoFi team.”
Noto arrives at a time of significant growth for the company. SoFi announced surpassing $25 billion in funded loans last year, and reported that its student loan refinancing products helped borrowers save more than $2 billion. The company said that in the fourth quarter of 2017 it completed its largest securitizations to date for refinanced student loans ($776 million) and personal loans ($727 million). For the full year, SoFi’s total issuance was $6.9 billion.
A financing innovator, SoFi provides student loan refinancing, as well as mortgages and personal loans. The company looks beyond credit scores and debt-to-income ratios to consider factors such as cashflow, career, and education to offer lower rates to borrowers it refers to as “members.” This underscores another unique aspect of SoFi, which stands for Social Finance. The company proactively supports timely repayment of loans through a variety of tools, resources, and strategies including temporarily suspending payments in the event of job loss.
SoFi also provides wealth management and insurance services. The company’s investment management solution combines both live advisors and automated rebalancing to give investors comprehensive and low-cost advice and support for their long-term financial planning. The company has also partnered with Protective Life to offer life insurance coverage up to $1 million for online applicants and up to $5 million for applicants with a medical exam.
SoFi partnered with Quovo to presentHow Quovo and SoFi Perfected Bank Authentication at FinDEVr New York 2017, winning the Favorite FinDEVr Alum award. The company has raised more than $2 billion in funding, and has an estimated valuation of $4 billion based on its most recent $500 million fundraising in February 2017.
It’s that time of the year once again: KPMG and H2 Ventures have teamed up to introduce their Leading Global Fintech Innovators roster, the Fintech 100 for 2017. The judges for this year’s Fintech 100 included more than 20 professionals from KPMG and other organizations with expertise in IT, data analytics, capital markets, financial services, and more.
This year 11 Finovate/FinDEVr alums made the Leading 50, with another 12 alums making the Emerging 50. New entrants to the KPMG/H2 Ventures roster include SoFi and Revolut among the Leading 50. All 12 the alums on the Emerging 50 are making their first appearance. See the full list.
Some of the highlights from the 2017 Fintech 100 include the observation that five of the roster’s top 10 companies are from China, as are the top three companies on the list: Ant Financial, ZhongAn, and Qudian (Qufenqi). The U.S. has a pair of companies in the top five: Oscar and Avant, and Europe and the U.K. each have one company in the top ten: Kreditech and Atom Bank, respectively.
Speaking of Asia, the Asia-Pacific region has 30 fintech companies in the top 100. The United States has 19 companies – the most from any single country – and the U.K. and EMEA areas have 41 companies in the list. The U.K. and EMEA region are also responsible for the highest number of companies on KPMG/H2 Ventures’ Emerging 50 list with 26.
With regard to sectors within fintech, the Fintech 100 breaks down as follows: