Cardlytics Debuts Geolocation Functionality Within Targeted Offers
The full demo video will be available at finovate.com in mid-September.
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This post is part of our live coverage of FinovateFall 2013.
Coming to the stage now are representatives from our next presenter, Toopher. "Toopher's authentication suite accelerate business top-line and bottom-line growth by creating greater user confidence and productivity. Toopher enables business to tap into new markets and to seize competitive differentiation within existing markets. Toopher uses the location awareness of user's mobile device to create invisible, strong, out-of-band, two-factor authentication. As such, Toopher applies the same technology, infrastructure, and IP to optimize and secure the payment authorization process. As a result, Toopher can be paired with credit/debit accounts and mobile payments to reduce fraud, while simultaneously increasing UX." Product Launch: September 2013 Metrics: 17 employees Product distribution strategy: Direct to Business (B2B), Channel Partnerships, and Licensing HQ: Austin, Texas Founded: September 2011 Website: Toopher.com Twitter: @toopher Presenting Josh Alexander (CEO) and Evan Grim (CTO)This post is part of our live coverage of FinovateFall 2013.
This post is part of our live coverage of FinovateFall 2013.
MarketIQ is our next presenter. The company will be debuting their Market IQ Terminal for portfolio managers, analysts, and investment firms. "Market IQ Terminal provides: Real-time sentiment and actionable fundamental insights based on Market IQ's patented algorithms to provide deeper insights into a company's strengths and weaknesses. Better discoverability with Market IQ Search and natural language processing algorithms (applied to over 40 sources of unstructured data), allowing managers to ingest relevant insights from more sources at a glance, making 'big data' actionable. Developed in collaboration with top investment management firms and market participants, Market IQ is modeled after broad portfolio management principles. The intuitive and customizable workflow is designed to allow subscribers to tailor Market IQ to their investment process." Product Launch: September 2013 Metrics: $700,000 in revenues; 9,000 registered users, & 14 employees Product distribution strategy: Direct to…This post is part of our live coverage of FinovateFall 2013.
Our next presenter is the team from Finect. The company's solution provides for an easy-to-use compliant social media with a pair of new features: "Global Library - The financial industry's broadest, smartest, and yet simplest library provides for the first truly open exchange of content without boundaries. This library will help advisors, asset managers and others: Share, upload, and access content for client meetings, education, investment updates, and more Share content with clients and prospects in their own groups or 'rooms' Follow and get instant library editions without worry Pros on Products - Investment products can now be followed on Finect, with a single location for reviewing peer opinions, real-time news, and Twitter comments."Product Launch: September 2013
Product distribution strategy: Direct to Business (B2B), & through financial institutions HQ: New York City, New York Founded: 2012 Website: …This post is part of our live coverage of FinovateFall 2013.
Wrapping this up with the final presentation of Day One of FinovateFall is PayWith, demonstrating their Mobile Rewards Cards. "Introducing mCARDS (Mobile Rewards Cards). What does the "m" stand for? Money, Mobile, Merchant, Marketer, MasterCard, Monetize. In fact, mCARDS incorporate all of the above into every single 1-time use mobile card. mCARDS were invented by PayWith to enable a ubiquitous solution for merchants to process mobile payments using their existing hardware and POS equipment. The PayWith team cam up with the idea of creating a "virtual credit card" that could be dynamically created for every transaction by the consumer." Product Launch: Beta launched January 2012 Metrics: $2.5M raised to date, 12FT & 2 PT employees, closed beta of 2,000 registered users & 50 participating merchants, average consumer transaction value: $17.47, & average consumer annual spending through PayWith:…This post is part of our live coverage of FinovateFall 2013.
Next up is Float Money, with their innovative online lending and marketing platform, Float. "Float offers a line of credit without interest or fees. The loans can be used for any purpose. Members earn the interest-free line by shopping through Float. Float earns marketing revenue from merchants instead of interest and fees from borrowers."