Apiture Unveils New Data Engage Solution to Help Banks Better Leverage Data

Apiture Unveils New Data Engage Solution to Help Banks Better Leverage Data
  • Apiture, a digital banking solutions provider, launched its Data Engage solution this week.
  • The new offering helps financial institutions access data-driven insights into how their customers are using Apiture’s digital banking platform.
  • Data Engage was made possible courtesy of a partnership between Apiture and Pendo. Both companies are based in North Carolina and made their Finovate debuts this year.

Digital banking solutions provider and new Finovate alum Apiture introduced its Data Engage solution this week. The technology, made possible courtesy of a partnership with fellow Finovate newcomer Pendo, will give banks and other financial institutions access to data-driven insights into how their customers are using Apiture’s digital banking platform. Data Engage further gives these firms tools to provide in-channel guidance and personalized messages to boost customer engagement. Pop-up messages, marketing notices, tutorials, and more are examples of the kinds of communications that can be leveraged to educate users and encourage adoption of new features.

The new offering is the first of four modules available from Apiture’s Data Intelligence solution. This technology gives users a variety of data analytics and benchmarking tools to help attract, retain, and cross-sell digital banking customers.

“With Data Engage, our clients can easily evaluate their users’ activities and enhance the online experience using no-code, highly intuitive tools that promote the expanded use of digital banking capabilities,” Apiture CEO Chris Babcock said.

Taking the Finovate stage for the first time at FinovateSpring in May, Pendo offers analytics, in-app guidance, and feedback capabilities to enable developers to create software that delivers better, more productive experiences for users. Based in Raleigh, North Carolina, Pendo claims that its “software that makes your software better” produces 15% decrease in support tickets, 30% more qualified leads, and a 5% reduction in customer churn.

“This partnership enables Apiture’s clients to harness data-driven intelligence,” Pendo co-founder and CEO Todd Olson said. “It maximizes user engagement with their digital banking solution. And the best part? It delivers a better user experience.”

Headquartered in Wilmington, North Carolina, Apiture made its Finovate debut in September at FinovateFall. At the conference, the company demoed its technology that can embed banking capabilities into the software of non-financial, third-party businesses. Apiture used the example of a travel agency that had embedded its technology to support basic banking tasks such as opening an account, viewing account balances, and transferring funds between accounts.

Apiture’s new product news comes in the wake of the company’s latest partnership announcement. In September, Apiture announced that Newtek Business Services Corporation had selected its digital banking platform to support the digital capabilities of Newtek Bank. Over the summer, Apiture reported that it had secured $29 million in funding in a round led by Live Oak Bank. The investment boosted the North Carolina-based fintech’s total funding to $69 million.

Founded in 2017 as a joint venture between First Data Corporation and Live Oak Bank, Apiture has more than 300 bank and credit union clients in the U.S. – and more than 300 employees of its own. With more than 40 core interfaces and over 200 fintech partners, Apiture’s digital banking platform has been praised by entities ranging from Javelin and IBS Intelligence to American Banker and Forbes.


Photo by Pixabay

Which Fintech Trend Should We Be Paying Attention To?

Which Fintech Trend Should We Be Paying Attention To?

Fintech is a broad industry, and with the breadth of its sub-sectors comes a large range of trends that change year after year. But with all of the new, hot trends to follow, it’s impossible for banks and fintechs to focus on everything at once.

That’s why our team set out at FinovateFall earlier this month to ask people from across the industry what trend we should be paying attention to. We received a large range of answers, but here were the top picks:

  • Fraud mitigation and security
  • Business intelligence
  • Money movement and payments
  • Consumer-permissioned data
  • Processing data using AI
  • Financial inclusion
  • Embedded payments and embedded banking
  • Detailed transparency in machine learning solutions
  • Customer obsession and customer experience

Check out the full video below, which includes explanations and reasonings behind each of these trends:

We have several people to thank for answering this very broad question, including Gregory Wright, Executive Vice President and Chief Product Officer at Experian; Derek Corcoran, SVP Financial Services Strategy at Woodridge Software; Estela Nagahashi, EVP and Chief Operating Officer at University Credit Union; Bill Harris, CEO of Nirvana Money; Craig McLaughlin, CEO of Finalytics; Rikard Bandebo, Executive Vice President and Chief Product Officer at VantageScore; Kathleen Pierce-Gilmore, Head of Global Payments at Silicon Valley Bank; Lora Kornhauser, Co-founder and CEO at Stratyfy; Vivek Bedi, Author of You, the Product; Steven Ramirez, CEO of Beyond the Arc; and Chad Rodgers, Executive Vice President and Chief Operating Officer of Connexus Credit Union.


Photo by Andrea Piacquadio

A Look Back at the Biggest and Best FinovateFall Yet!

A Look Back at the Biggest and Best FinovateFall Yet!

60+ innovative demos. 100+ expert speakers. 1700+ influential attendees. The connections and ideas you need were at FinovateFall this year. Were you there?

Get a taste of the action below, and catch up on some of the unique insights from the experts who took to the stage!


Bill Harris, CEO at Nirvana Money, joins David Penn, Finovate Research Analyst, to discuss the vision and ambition behind starting Nirvana Money, what advice he’d give to new fintech founders, and why he predicts the demise of crypto.


Gregory Wright, Executive Vice President and Chief Product Officer at Experian, talked with Julie Muhn, Finovate Senior Research Analyst, to discuss the three principles for amplifying your innovation success: innovation with purpose, which helps drive impact for your consumers and their communities; innovation through scale, to get to “yes” faster and more often; and innovation with analytics, bringing together datasets in real time that we’ve never had before.


Julie Muhn, Finovate Senior Research Analyst, sat down with Ann Kuelzow, Global Head of Financial Services at InterSystems, to explore how businesses can get an accurate and (importantly) a real-time view of their data to guide their decisions, and why data fabrics are the future of data management.


David Penn, Finovate Research Analyst, was joined by Bernadette Ksepka, Assistant Vice President & Deputy Head of Product Development, FedNowSM Service at Federal Reserve System, to discuss the U.S. payments landscape, and how the upcoming FedNow service will modernize current payments infrastructure and pave the way for big changes and innovations.

FinovateFall 2022: Three Takeaways from Finovate’s Biggest Show to Date

FinovateFall 2022: Three Takeaways from Finovate’s Biggest Show to Date

FinovateFall 2022 ended last week. If you were there, then thanks for helping make the conference our largest, and most well-attended yet.

And if you were not there, then we’ve got good news and better news for you. The good news is that we’re sharing some of the mainstage highlights from FinovateFall 2022 below. The better news is that we’re going to do it all over again next year — so stay tuned!

You’re Gonna Need a Bigger Boat

Whether the enabling force is a technology or a partnership, one big takeaway from the conversations on Day One of FinovateFall 2022 was this: it is critical for financial institutions to take advantage of the resources – technological and organizational – outside of their immediate purview in order to compete, grow, and thrive.

In the morning, with presentations from Apiture’s Chris Cox and InterSystems’ Joe Lichtenberg, the emphasis was on enabling technologies that empower financial institutions to turn data into business insights. Jody Bhagat of Personetics showed how even mid-sized banks can leverage the combination of human talent and digital technology to provide superior customer service and solutions like advanced money management.

In the afternoon, our mainstage speakers turned their attention to the transformative power of good partnerships. As a theme that would extend into Day Two, forging productive partnerships between fintechs and financial institutions is a challenge that smart companies are more than willing to meet. Our Power Panel, featuring financial services professionals from Seattle Bank, Partnership Fund for New York City, FTV Capital, TD Bank Group, and Experian, showed why and how banks and fintechs can move from competition to collaboration and co-creation.

FinovateFall Best of Show winner Debbie during its live demo on stage in New York.

Getting It Done — The Right Way

If Day One of FinovateFall articulated the opportunity that exists for banks and fintechs, Day Two was all about helping them seize it. Experian’s Greg Wright led off in the morning with a discussion on how companies can maximize their successful innovation initiatives. Cornerstone Advisors’ Sam Kilmer followed-up with words of wisdom to help fintech companies seal more and better deals faster with financial institutions eager to supercharge their offerings with new fintech solutions.

In the afternoon, the discussion shifted to the new rules of engagement when it comes to customers and “future-proofing” innovation. Led by Beyond the Arc’s Steven Ramirez, our Power Panel on Customer Experience examined the new landscape in which banks thought of more as apps than as brick and mortar businesses. With experts from Oak HC/FT, Dave, Fidelity Investments, and Quavo, the panel showed how personalization, gamification, and visualization are key elements in the contemporary customer engagement strategy.

And speaking of “the right way”, VantageScore’s Rikard Bandebo shared insights into new tools to help financial institutions engage with “newly lendable’ customers and promote financial inclusion. Pointing out the differing impact of credit scoring models on different communities and demographics, Bandebo explained how new analytic approaches can empower both lenders and borrowers.

What We Learned from Best of Show

Our Best of Show award is more than a great opportunity for our attendees to reward those fintech innovators whose technologies they believe are most likely to make a big difference. The awards also serve as an excellent heat check on the latest developments from some of the world’s most innovative fintech companies and entrepreneurs.

Two of the companies to take home Best of Show trophies from FinovateFall 2022 are innovators that have proven their mettle before. Horizn, with its platform that maximizes the impact of digital transformation, is a five-time Finovate Best of Show winner. LemonadeLXP earned a Finovate Best of Show award back in 2019 for its Launchfire employee and customer engagement solution. Notice a theme? For one, both companies are great representatives of the fintech innovation taking place in Canada – Horizn is headquartered in Toronto, LemonadeLXP is based in Ottawa. For two, both Horizn and LemonadeLXP are examples of companies innovating in the critical second step in digital transformation: the challenge of turning “front line staff into digital experts” and driving “mass adoption of new platforms and digital capabilities” for customers and employees alike.

Hats off to our other Best of Show winners, as well – including Themis, Quilo, and Debbie, each of which won Best of Show last week in their Finovate debuts. And the second time was certainly the charm for New York-based data insights and analysis firm Stratyfy, which won Best of Show last week in its second trip to the Finovate stage. The company’s UnBias technology underscores the role that technology companies will play in helping financial institutions and fintechs to find and undo the bias that undermines fair and equitable policies and practices.

Ain’t Nothing Like the Real Thing

If there is a third takeaway from FinovateFall worth sharing here, it is this one: there ain’t nothing like a live, in-person fintech conference. And while there may be some events that do not feel much different to the average attendee regardless of whether the presentations are in-person or digital, the same cannot be said of Finovate, the so-called “DisneyLand of Fintech.” From the edge-of-your-seat excitement (and, sometimes, anxiety) during a live on-stage fintech demo to the must-see-it-to-believe-it antics of our Finovate Fintech Fight Club combatants to a fully-packed networking hall, Finovate is a people thing. And when events like ours help put the right people together, who knows what kind of magic our attendees, speakers, demoing companies, and sponsors will create?


Photo by Albin Berlin

FinovateFall 2022 Best of Show Winners Announced

FinovateFall 2022 Best of Show Winners Announced

With hundreds of ballots officially cast and carefully counted – here are the winners of Best of Show for FinovateFall 2022!

Debbie for its technology that leverages behavioral psychology and rewards to help users pay off 3x more debt and help lenders recession-proof members. Demo.

Horizn for its platform that helps financial institutions maximize the impact of digital and accelerate returns on digital investments with customers and employees. Demo.

LemonadeLXP for its digital growth platform that helps financial institutions and fintechs turn staff into digital experts and support digital customers. Demo.

Quilo for its technology that empowers lenders to digitally syndicate an individual personal loan at the time of underwriting, enabling them to provide more loans to more people. Demo.

Stratyfy for its technology that increases access to financial services by bringing true transparency and less risk to critical financial decisions that impact millions. Demo.

Themis for its collaboration platform designed for risk and compliance requirements to help accelerate partnerships between banks and fintechs. Demo.

We are grateful to all of our demoing companies for being a part of our biggest FinovateFall to date. Thanks as well to our sponsors, our partners, and – last but not least – our awesome attendees who continue to make our conferences among the most anticipated events on the fintech calendar each and every year. We look forward to seeing you again next fall!


Notes on methodology:
1. Only audience members NOT associated with demoing companies were eligible to vote. Finovate employees did not vote.
2. Attendees were encouraged to note their favorites during each day. At the end of the last demo, they chose their six favorites.
3. The exact written instructions given to attendees: “Please rate (the companies) on the basis of demo quality and potential impact of the innovation demoed.”
4. The six companies appearing on the highest percentage of submitted ballots were named “Best of Show.”
5. Go here for a list of previous Best of Show winners through 2014. Best of Show winners from our 2015 through 2022 conferences are below:
FinovateEurope 2015
FinovateSpring 2015
FinovateFall 2015
FinovateEurope 2016
FinovateSpring 2016
FinovateFall 2016
FinovateAsia 2016
FinovateEurope 2017
FinovateSpring 2017
FinovateFall 2017
FinovateAsia 2017
FinovateMiddleEast 2018
FinovateEurope 2018
FinovateSpring 2018
FinovateFall 2018
FinovateAsia 2018
FinovateAfrica 2018
FinovateEurope 2019
FinovateSpring 2019
FinovateFall 2019
FinovateAsia 2019
FinovateMiddleEast 2019
FinovateEurope 2020
FinovateFall 2020
FinovateWest 2020
FinovateEurope 2021
FinovateSpring 2021
FinovateFall 2021
FinovateEurope 2022
FinovateSpring 2022

Ladies First: Finovate Showcases Women in Fintech at FinovateFall

Ladies First: Finovate Showcases Women in Fintech at FinovateFall

Yesterday we shared the announcement that FinovateFall 2022 is on track to be our biggest event to date. Today we have great news from the other side of the Finovate stage: fully 50% of the speakers at FinovateFall in New York next month will be women.

“This definitely contributes to our DEI initiatives and effort to inject diversity into our events and portfolio as a whole,” Finovate Brand Strategy Director Adela Knox said.

Here are just a few of the women who will share their insights into fintech and the future of financial services at FinovateFall, September 12 through 14.

Remember that early-bird savings for FinovateFall 2022 end soon! Be sure to stop by the FinovateFall registration hub today to take advantage of special discounted ticket prices through Friday, September 2nd.


SC Moatti

SC Moatti will deliver a keynote address titled: Winter Is Coming: Now’s the Time to Hire That Chief Product Officer. Moatti is the founding Managing Partner of Mighty Capital; and the founding CEO of product acceleration platform, Products That Count.

In her address, Moatti will explain the consequences of not heeding the “product call” and why, if there’s one role companies should keep on their list of new hires this season, then it should be a Chief Product Officer.

As part of FinovateFall’s Payments stream, Wells Fargo Head of Enterprise Payments Ulrike Guigui will give a keynote address, Has the Pandemic Changed Payments Forever? 90% of Bank’s Useful Customer Data Comes from Payments – How Can They Ensure They Stay in the Game?

Alyson Clarke

Also in our Payments stream, Bernadette Ksepka, AVP and Deputy Head of Product Development, FedNowSM Service, Federal Reserve System, will sit down with PayGen co-founder and Chief Product Officer Robin LoGiudice to discuss The Continued Evolution of Faster, Cheaper, and Better Payments – Where Next with Instant Payments.

Alyson Clarke, Principal Analyst with Forrester, will deliver a keynote address titled Hybrid Banking – Why the Future is a Blend of Physical and Digital, as part of our Customer Experience stream.

Also in our Customer Experience stream, Symend co-founder and Chief Impact Officer Tiffany Kaminsky will share her insights in an address titled Upping the Ante: Using the Science of Decision-Making for Effective Customer Engagement.


Photo by olia danilevich

FinovateFall 2022 Sneak Peek: Responsive AI

FinovateFall 2022 Sneak Peek: Responsive AI

A look at the companies demoing at FinovateFall in New York on September 12 and 13. Register today and save your spot.

Responsive AI is a B2B wealthtech company that scales better, personalized advice to more clients. Their flexible framework and APIs empower advisors to enrich engagement and increase productivity.

Features

  • Allows companies to see more, know more and do more for their clients
  • Provides holistic next best action
  • Includes wider data, deeper analytics

Why it’s great

Responsive builds better advice with wider holistic data, industry-leading behavioral analytics and accelerated time to insight. Scaling is made simple with Responsive’s modular, flexible framework.

Presenters

Day Wachell, CEO
Named one of BC’s top 25 Fintech CEOs, Day Wachell studied AI in the SymSys program at Stanford and Film at Columbia. His film and opera work has been seen at Tribeca, Sundance, and the Hammer Museum.
LinkedIn

Logan Grosenick, Chief Science Officer
Logan Grosenick is tenure-track in Neuroscience and Psychiatry at Cornell. He has 40+ articles in engineering, stats, and neuroscience journals and is leading the development of Reponsive’s ML engine.
LinkedIn

FinovateFall 2022 Sneak Peek: Themis

FinovateFall 2022 Sneak Peek: Themis

A look at the companies demoing at FinovateFall in New York on September 12 and 13. Register today and save your spot.

Themis is the first compliance collaboration tool to help companies accelerate partnerships with vendors, banks and fintechs.

Features

  • Requires very little implementation time
  • Allows for seamless collaboration with internal and external partners
  • Includes a ready to use compliance framework

Why it’s great

Themis is the first collaborative compliance tool built by the compliance industry.

Presenter

Neepa Patel, Founder & CEO
Formerly Patel was an OCC Bank Regulator, a Chief Compliance Officer at a Fintech and a Compliance Officer at Morgan Stanley / Deutsche.
LinkedIn

FinovateFall 2022 Sneak Peek: Nuance

FinovateFall 2022 Sneak Peek: Nuance

A look at the companies demoing at FinovateFall in New York on September 12 and 13. Register today and save your spot.

Nuance (a Microsoft company) helps FIs create stronger relationships and better experiences for their customers and workforce.

Features

Through biometric authentication and fraud prevention, Nuance Gatekeeper:

  • Improves customer experiences
  • Lowers operational costs
  • Mitigates fraud losses and protects brands

Why it’s great

Nuance Gatekeeper provides both authentication and fraud prevention on a single platform that spans voice and digital channels.

Presenters

Amy Travers, Vice President, Security & Biometrics
Amy Travers works closely with banks and credit unions across North America to design biometric authentication and fraud prevention solutions that deliver the highest levels of security and customer experience.
LinkedIn

Rachel Muench, Security and Biometrics Executive
Rachel Muench is a Security and Fraud Specialist with Nuance. Like Amy Travers, her expertise is helping credit unions strike the right balance between authentication, fraud prevention and member experience.
LinkedIn

FinovateFall 2022 Sneak Peek: Energy Shares

FinovateFall 2022 Sneak Peek: Energy Shares

A look at the companies demoing at FinovateFall in New York on September 12 and 13. Register today and save your spot.

Energy Shares is a FINRA registered broker-dealer and equity crowdfunding platform for utility scale renewable energy projects in the U.S.

Features

  • Expands access to renewable energy investments
  • Accelerates the adoption of renewable energy in U.S.
  • Updates/expands U.S. power grid to meet rising electricity demands

Why it’s great

Energy Shares gives the power to invest directly in and own shares of renewable energy projects previously only accessible to institutional, corporate, and a limited number of retail investors.

Presenters

Mark Kapczynski, CMO
Kapczynski hails from a background working on the brand FreeCreditReport.com for Experian and served as an executive for Envestnet – Yodlee.
LinkedIn

Chloe Breau, Social Media & Community Manager
Breau is an expert in community-building and social media engagement.
LinkedIn

FinovateFall 2022 Sneak Peek: Eltropy

FinovateFall 2022 Sneak Peek: Eltropy

A look at the companies demoing at FinovateFall in New York on September 12 and 13. Register today and save your spot.

Eltropy enables Community Financial Institutions to digitally engage in a secure and compliant way via text, video, audio, secure chat, and social messaging. With Eltropy’s world-class digital communications platform, financial institutions can improve operations, engagement, and productivity.

Features

  • Only credit-union-focused inbound and outbound omni-channel digital communication solution
  • Rated as Best Text and Omni-Channel Solution by CUNA Strategic Services
  • 300+ credit unions

Why it’s great

Eltropy has the only all-in-one inbound and outbound omni-channel solution designed for enterprise wide use across lending, collection, marketing, and contact centers.

Presenter

Dave Norton, CRO
Norton has spent his career building and selling SaaS solutions, big data analytics, AI and BI, data aggregation, and data platforms to Fortune 100 & 500 companies in the following sectors: Financial Services, Insurance, Property Management, Retail, Construction, Education, Government, and Restaurant/Hospitality.
LinkedIn

FinovateFall 2022 Sneak Peek: ASA

FinovateFall 2022 Sneak Peek: ASA

A look at the companies demoing at FinovateFall in New York on September 12 and 13. Register today and save your spot.

ASA is an embedded fintech solution providing a clear path to innovation, scale and customer empowerment for financial institutions and fintechs, powering growth and opportunity for all.

Features

  • FIs turn on any new fintech without liability or risk
  • Customers privately and anonymously connect to fintechs
  • Both FIs and fintechs experience easier one-to-one vendor due diligence

Why it’s great

ASA solves liability and risk traditionally associated with financial institution/fintech partnerships, enabling unlimited innovation and customer choice powered by FIs.

Presenters

Landon Glenn, Founder & CEO
Glenn founded ASA to connect financial institutions with customer-facing fintechs in a secure, compliant and easy to implement marketplace.
LinkedIn

Lisa Gold Schier, CSO
Gold Schier drives the strategy of collaborative banking, creating a clear path to innovation, scale and customer empowerment through embedded fintech.
LinkedIn

Nick Hammerstad, CRO
Hammerstad is responsible for revenue/sales operations, leading revenue generation functions and developing strategic business partnerships through collaborative banking.
LinkedIn