App Annie Acquires Distimo; Raises $17 Million from Current Investors

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An acquisition and $17 million in new funding mark a busy morning of big announcements for mobile-app analytics specialist App Annie.

Let’s start with the money. Existing investors Greycroft Partners, IDG Capital Partners, and Sequoia Capital are responsible for the latest round of funding for App Annie, which now has $39 million in total capital. According to the company, the additional investment will help spur new product development, and support entry into new markets.

And speaking of new markets, App Annie’s acquisition of its European-based rival, Distimo is likely to help the company reach potential clients where Distimo has been dominant. Unsurprisingly, a share of the new investment will go toward helping finance the purchase.
The acquisition will more than double App Annie’s workforce (from just over 100 to more than 240), and Distimo’s Netherlands headquarters will be repurposed as a research and development center for the company. The combined entity will have almost 600,000 apps relying on their platform and nearly 270,000 registered enterprise users. Terms of the acquisition were not disclosed, although the deal is reported to have been a combination of cash and stock.
Read some interesting backstory on how the deal came together in this blog report from Lizette Chapman of the Wall Street Journal’s Venture Capital dispatch. 
Between its Store Stats, Analytics, and Intelligence, App Annie’s technology is widely used by app publishers and developers, including more than 90% of the top 100 grossing iOS publishers. The company’s solutions provide valuable data and analytics on metrics like downloads, revenues, and rankings, and also track reviews.
Based in Beijing, China, with offices in Hong Kong, Tokyo, Seoul, San Francisco, and London, App Annie was founded in March 2010. Bertrand Schmitt is CEO. The company demoed at FinovateAsia 2013 in Singapore. See a video of the presentation here.

Finovate Alumni News– May 7, 2014

  • Finovate-F-Logo.jpgiFactor and Striata partner to offer robust push ebill solution to utilities.
  • Kingdom Trust and Bancbox partner to streamline the crowdfunding and P2P lending platform experience for the IRA investor.
  • Alternative lending pays up: Kabbage raises $50 million, Prosper pulls in $70 million.
  • Actiance extends Socialite to include Google+ & YouTube.
  • VentureBeat looks at the rise of P2P lending of many Finovate alums and predicts $1 trillion in loans by 2025.
  • App Annie now lets app developers track ads, app store optimization.
  • TradeHero launches a Chinese version, bringing the stock market game to traders in China.
  • Lend Academy speculates Prosper now valued $600 million, up from a $100 million valuation around eight months ago.
  • Personal Capital reaches 500,000+ registered users. Now is tracking over $70+ billion in & is managing $500 million in assets for clients.
  • Credit Sesame offers Target customers free ID protection, credit monitoring and credit scores without deadlines.
  • Jack Henry Banking’s Core Director processing platform deployed by Oklahoma State Bank and The Bank of Clovis in New Mexico.
  • BBVA Compass teams up with On Deck Capital to better score small business borrowers.
  • WSJ Personal Technology column recommends Dashlane as the “best way to manage online passwords.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

Finovate Alumni News– March 21, 2014

  • Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for Finovate-F-Logo.jpgTechCrunch features an interview with App Annie CEO, Bertrand Schmitt.
  • MasterCard announces MasterPass debut in China.
  • Q2 goes public, shares rally early in trading debut as company earns $533 million market cap.
  • miiCard working with eMerchantPay to offer merchants a more secure payment processing platform.
  • PayNearMe partners with self-storage management software E-SoftSys to enable users to accept cash payments online.
  • PayPal to let UK users order food ahead of visiting a restaurant, and use its app to pay for their food with a four-digit code when eating at a restaurant.
  • Venture Beat: Ping Identity acquires Accells Technologies.
  • Payoneer wins role as payments provider for Google Trusted Stores.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

App Annie Showcases Mobile App Analytics Capability with Three Products: Store Stats, Analytics, and Intelligence


This post is part of our live coverage of FinovateAsia 2013.
Next, App Annie stepped up to demo:
“The App Annie suite consists of three main products – Store Stats, Analytics, and Intelligence.
App Annie Store Stats is a free online service that has become the standard for app ranking analysis in the industry. It provides a range of charts visualizing on historical rankings, daily rankings, ratings, and featured placements broken down by countries and categories.
App Annie Analytics offers the ultimate sales analytics dashboard for app publishers that is easy-to-use and packed full of features. It allows publishers to track their app downloads, revenues, rankings, and reviews across multiple platforms in one safe place. And App Annie gives publishers the tools to access that data via web dashboard, daily email reports, export function, and API. 
App Annie Intelligence is our premium offering for those that need advanced market intelligence about the global app economy. It provides the most accurate market estimates available for app stores, helping big businesses inform their product, international, marketing & investment strategy.”
Presenting Junde Yu (VP, APAC)

Product Launch: November 2013
MetricsVenture funded, series C; over $6B in app store publisher revenues tracked; 130 employees; 6 offices in Beijing, Hong Kong, Tokyo, Seoul, San Francisco & London; 145,000 total App Annie users (all three products); 3.2 million store stats apps tracked; 300,000 apps tracked by App Annie Analytics; 90% of top iOS publishers (grossing) use App Annie; and 25 billion downloads
Product distribution strategy: Direct to Business (B2B)
HQ: Beijing, China
Founded: March 2010
Twitter: @appannie

App Annie’s Free Upgrade Brings Advertising and Analytics Onto a Single Platform


App Annie is bringing users an all-in-one platform that displays advertising and analytics alongside one another.

The Beijing-based company launched a free upgrade to its analytics platform today, with the initiation of two major changes.

First, it launched 22 new, integrated reports that display key metrics intended to improve business decisions. Charts with revenue, spending, install data, and more can all be shared with colleagues and external parties.


It also announced support for seven major ad networks:
    1. AdMob
    2. Chartboost
    3. iAd (including iAd Network and iAd Workbench)
    4. Jumptap
    5. MdotM
    6. Tapit!
    7. TapJoy
It plans to add support for even more in the coming months.

Come see App Annie demo its latest development live in Singapore at FinovateAsia on November 14. Get your ticket here.

Finovate Alumni News– November 5, 2013

  • Finovate-F-Logo.jpgLodo debuts D3 Consumer banking multichannel management platform.
  • App Annie’s Free Upgrade Brings Advertising and Analytics Onto a Single Platform.
  • CurrencyFair raises $2.5 million from Frontline Ventures.
  • TSYS introduces Merchant Insights to hep customers better monitor and analyze social media data.
  • ACI Worldwide announces completion of Official Payments acquisition.
  • Jim Marous’ Bank Marketing Strategy features Mitek in a discussion of “banking innovation for the fat-fingered.”
  • Local CBS affiliate in San Francisco highlights crowdfunding, real estate, and Realty Mogul.
This post will be updated throughout the day as news and developments emerge. You can also follow all the alumni news headlines on the Finovate Twitter account.

FinovateAsia 2013 Demo Companies Bring Global Innovation to Singapore

FinovateAsia is typically our most globally diverse show, and this year is no different. Two weeks from now, we will showcase 37 demos from companies spanning the globe that are innovating in everything from remittance to small business tools to back office solutions and much more. 

Given that diversity, we thought it would be fun put together a map showing the geographic spread of the demoing companies that will take the stage (click the map to enlarge).


Here’s the breakdown of the number of companies from each region:

  • Asia: 12
  • Europe: 11
  • North America: 9
  • Africa: 1
  • Oceania: 2
  • Middle East: 2

To refresh your memory, the list of the companies that we’ve hand-picked to show off their new technology at the Max Atria @ Singapore Expo on November 14, include:

  • Advanced Merchant Payments
  • App Annie
  • Arkalogic
  • ArthaYantra
  • Backbase
  • BehavioSec
  • BlueKite
  • BRIDGEi2i
  • CustomerXPs Software
  • DragonWealth
  • GMC Software Technologies
  • i-exceed
  • IND Group
  • Intuition Intelligence
  • KlickEx
  • Kofax
  • LifePAD
  • Luminous
  • Mambu
  • Matchi
  • Mistral Mobile
  • Mobexo
  • Mobino
  • Pangea
  • Payoneer
  • Pixeliris
  • Red Zebra
  • SaaS Markets
  • Serverside
  • Smart Engine
  • Tootpay
  • TradeNet
  • TSYS
  • White Label Personal Clouds
  • Yodlee

To see live demos of the new technology, meet the entrepreneurs responsible, and network with others in the industry, get your ticket to FinovateAsia here. If you have questions about the show, check out who is attending or email

Showing Our Age: A Look at FinovateAsia 2013 Demo Company Launch Timeline

At Finovate, we’ve seen how great innovation comes from companies of all ages. All we have to do is look at the Best of Show winners from FinovateAsia 2012. The founding dates of the winners ranged from 1858 (NAB, the parent company of UBank) to 2012 (SocietyOne).

We don’t know who will win Best of Show at FinovateAsia in Singapore this year, but looking at the launch date of the 37 companies taking the stage November 14, we found a 28-year spread. 

Here they are in reverse chronological order with funding amounts, if disclosed:

2013- 2012
  • BlueKite: 2013
    Total Funding: $1.5 million Seed funding
  • KlickEx: 2011
    Total Funding: $1.3 million
  • Mambu: 2011
    Total Funding: $2 million Series A

2007 or earlier
  • Yodlee: 1999
    Total Funding: $124 million
  • BehavioSec: 1998
    Total Funding: $2 million (€1.5 million)
  • Kofax: 1985
    Public LON: KFX

To learn more about each of these companies, check them out here and come see their live demos in Singapore on November 14.


All numbers and funding information sourced from