FinovateEurope 2015 / PhotoPay

Presenter Profile:

How they describe themselves: PhotoPay is a mobile vision software development company that delivers proprietary computer vision technology for Android, iOS, and Windows Phone mobile platforms. In over 40 countries worldwide, our customers are banks, financial institutions, telecoms, retailers, system integrators, startups and other service and production oriented companies. Besides specialised B2B SDKs: blinkOCR, blinkIDscan, and blinkbarcode, PhotoPay has launched PhotoMath app – the first smart camera calculator that has reached over 10M end users.

How they describe their product/innovation: PhotoPay’s blinkOCR is a camera text recognition SDK for mobile apps. blinkOCR allows real-time operation for customers to replace manual payment or other data entry. It uses a smart scan through a mobile device camera in customers’ mobile banking and payment apps. Smart, contextual scanning works from non-standardized paper, card or other on-screen documents and forms. blinkOCR contextually recognises data often required to be manually typed in such as IBAN, BIC/SWIFT, reference numbers, amounts, emails, URL or other data fields. blinkOCR reduces integration costs and risks by performing locally on the device without the use of an internet connection. It’s simple API and small footprint makes it very easy to integrate.

Product distribution strategy: Direct to Business (B2B), through financial institutions, through other fintech companies and platforms, licensed


Bus. Dev. & Sales: Izet Ždralović, SMD,, (o) +44 1223 967910,
(m) 00385996000575
Press: Tijana Žganec, Sales & Marketing Associate,, (o) +44 1223 967910,
(m) +385 95 5122 511

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