BMO Launches PFM Tools and Advice

BMO Launches PFM Tools and Advice
  • BMO has launched a Real Financial Progress Hub.
  • The bank uses the hub to guide customers through financial topics and recommend products.
  • The launch comes after two standalone PFM tools have recently shut down.

BMO revealed this week it has launched personal financial management tools for its clients. The digital resource, called the Real Financial Progress Hub, will offer personal finance advice, tools, and resources to help customers reach their financial goals.

“For the first time, our customers can explore any financial goal and even multiple goals at once – whether it’s budgeting, saving, homebuying, retiring, building credit and more – from one easy-to-navigate digital platform. We have brought all of our personal finance resources into one convenient spot to make financial progress easier,” said BMO Head of U.S. Customer Strategy Paul Dilda. “As we welcome new customers across the Western United States to BMO, we are proud to bring them our innovative products and services that were built with customers’ progress in mind.”

Among the tools available are expense management education, monthly expense tracking, advice for planning larger purchases, and tools to help users understand credit. The Real Financial Progress Hub offers BMO a channel to promote its own accounts, products, and services to less financially savvy customers while acting as a financial guide.

The launch comes at an interesting time. Two independent PFM sites have shut down so far this month, indicating a lack of consumer interest for standalone budgeting tools.

However, just because consumers don’t want to think about budgeting, doesn’t mean they shouldn’t. Consumers are digging into their savings are leveraging credit at higher rates than before, and according to CNBC, Gen Z consumers are less into retiring early and more into what they call “soft saving.”

BMO’s free tool is currently live and available to its digital banking users.


Photo by Karolina Grabowska

OakNorth Launches Business Banking Offering

OakNorth Launches Business Banking Offering
  • OakNorth announced the Beta launch of its business banking tools to serve medium-sized businesses.
  • The neobank is taking a high-touch approach by assigning an OakNorth team member to understand each client’s business and bring them the specific set of tools they need.
  • OakNorth calls itself, “the neobank for entrepreneurs, by entrepreneurs.”

U.K.-based neobank OakNorth announced the Beta launch of its business banking offering this week. The tools are specifically aimed to serve mid-sized businesses in sectors that traditional lenders often overlook.

With its current offerings, OakNorth underwrites risk on these underserved businesses by leveraging commercial loan data that covers over 270 industries. This data-driven approach allows the company to serve a wider range of sectors and subsectors than traditional banks tend to serve.

OakNorth’s new business banking tools target the underserved group with a high-touch approach that will offer a simplified list of products and services suited to each business’ needs. To do this, the company will assign an OakNorth employee to engage with a business’ founders, CFOs, CEOs, and directors to understand their business and assess features that best suit the client. The aim of this approach is to eliminate noise caused by irrelevant products and features while offering the ability to scale as the business grows.

“OakNorth’s mission is to serve and empower businesses in the Missing Middle, ensuring each and every one of them has the right tools, insights, and support at every stage of their growth journey with us,” said OakNorth Co-founder and CEO Rishi Khosla. “We know from the last eight years of serving our customers that they don’t feel their banking needs are being met by incumbents or other neobanks. They continue to be overlooked and underserved, despite the significant contribution they make to the economy and local communities in terms of productivity, innovation, job creation, and GDP growth. Given ongoing economic challenges, it is essential that these businesses have the right banking partner to support them, and we are excited to step up to fill this need.”

OakNorth was launched in 2015 and calls itself, “the neobank for entrepreneurs, by entrepreneurs.” The U.K.-based company has raised $1 billion across nine rounds of funding. OakNorth’s most recent equity round took place in 2019 when it received $440 million in a round led by Softbank Vision Fund.


Photo by Pixabay

An Overview of the Native American Fintech Scene

An Overview of the Native American Fintech Scene

To celebrate the start of Native American Heritage month, we wanted to highlight the current landscape of the Native American fintech scene. There’s one problem– while the culture of Native Americans in the U.S. is vibrant and alive at the moment, tools to serve this group’s unique financial needs are not.

There are, however, a handful of organizations to highlight in this space.

Totem

Totem is currently the only fintech aimed at specifically serving indigenous people. The startup was founded in 2022 as a digital bank to serve Native Americans. The app not only offers direct deposit and a debit card, but also serves as a place where users can search information on tribal benefits and programs.

Native American Venture Fund

The Native American Venture Fund is a platform that offers impact investment opportunities to investors looking to support indigenous communities. The firm’s goal is “to leverage a tribe’s economic and legal advantages to develop and operate successful business enterprises and provide job opportunities for tribal members and the local community workforce.”

KeyBank’s Tribal-Specific Banking

KeyBank is very intentional in the way it serves its Native American clients. The Ohio-headquartered bank has a specific team to offer credit, treasury management, capital markets, investment management and public finance products to tribal nations.

First Nations Financial Management Board

While not in the U.S., Canada-based First Nations Financial Management Board allows indigenous people to be eligible to borrow at similar rates and terms as other governments in Canada. It also allows tribes to use different revenue streams like taxation, government transfers, and economic development as security for borrowing under the FMA.

Banks and Credit Unions

In addition to these financial services organizations, there are a small handful of banks and credit unions serving First Nations communities. Earlier this year, NerdWallet published a blog post listing 30 U.S.-based financial institutions.

Why the lack of tools and services?

This list needs some work. There are currently 574 Native American tribes and Native Alaskan villages that are spread out across cities and the 326 federally recognized Indian reservations. Most Native Americans have severely limited access to traditional financial services and rely on clunky websites and paper-based processes to receive and maintain benefits. As an example, I own a home that I rent out to a Native American family. Eight family members live in the home, and they pay their rent each month using four separate U.S. Postal Service money orders.

There are two main drivers behind the lack of credit opportunities, resources, and education for Native Americans. First, most Native Americans and tribal units are not wealthy. If a fintech wanted to serve this group’s particular needs, it may be difficult to monetize and scale. Second, each tribe has its own unique culture and many tribes also have their own constitution. What’s more, different tribal members receive unique sets of financial benefits and resources, which can be difficult to track and manage without the proper tools. Building one solution to fit all tribes’ needs would be a challenge. Can fintech do better?


Photo by RDNE Stock project

More PFM Shakeup: Status Money Shuts its Doors

More PFM Shakeup: Status Money Shuts its Doors
  • Peer comparison PFM Status Money is shutting down and has transferred its users to Quicken Simplifi.
  • Starting November 10, the Status Money website and app will no longer be available.
  • Status Money’s closing comes a week after Mint announced it will close its doors at the end of the year.

While many in the fintech industry are still processing Mint’s departure from the fintech scene, there appears to be more shakeup in the PFM world this morning. Budgeting service and social personal finance app Status Money has notified its users that it is shutting down.

“As part of our ongoing commitment to providing you with the tools you need to get ahead financially, we will be transitioning our member accounts, including yours, over to Quicken Simplifi,” the company said in an announcement on its website.

Status Money was founded in 2016 to help users aggregate, track, and manage their entire financial lives and compare their financial standing with their peers. This peer comparison capability stood out as Status Money’s differentiating factor. The feature allowed users to compare their spending in specific categories to others by age, zip code, and income level.

The New York-based company’s other tools allowed users to set goals and participate in discussions with other users. In 2020, the company launched a $20 per month premium tier that allowed users to chat with a financial advisor on a monthly basis.

Starting November 10, however, the Status Money website and app will no longer be available, but users will be able to use their existing credentials to log into Quicken’s Simplifi budgeting tool, which costs around $3 per month. Status Money has transferred each user’s personal information and data associated with their account to Quicken. The Status Money Rewards program, which paid users in cash and Bitcoin for referrals and for engaging in product recommendations, is no longer available.

Status Money, which demoed at FinovateSpring 2019, hasn’t released much more information regarding the transition. There is currently no word on whether Quicken acquired the entire company or just its users, nor has Status Money disclosed transaction details.

One thing is clear, however. This appears to be yet another nail in the coffin of PFM. In his recent piece in Forbes titled The Demise of Intuit Mint and Personal Financial Management, Cornerstone Advisor’s Ron Shevlin goes into detail of why PFM is a dying fintech subsector. He notes that consumers are looking for more than just tracking, but are instead drawn toward tools such as those that help them optimize the return on their savings, save money, and mitigate monthly bills.

As someone who still uses an offline Excel spreadsheet to budget each month, I would argue that there may still be a market for simple PFM tools. However, the consumer-facing fintech market is crowded. In order to survive, standalone PFM companies may fare better with a B2B approach by embedding their tracking tools within larger fintechs or financial services organizations. This meets the consumer where they are already are instead of imposing an additional app to keep track of.


Photo by Tima Miroshnichenko

Better.com Helps Homeowners Shop for Insurance with the Launch of Better Insurance

Better.com Helps Homeowners Shop for Insurance with the Launch of Better Insurance
  • Better.com launched a new insurance shopping marketplace, Better Insurance.
  • The new shopping tool is available through Better’s insurance arm, Better Cover, which was launched in 2019.
  • Better is collaborating with insurance technology company Sure and Farmers Insurance-owned Toggle for the launch.

Homeownership platform Better.com unveiled a new insurance shopping marketplace. The new tool, Better Insurance, allows customers to purchase homeowners insurance completely online, with no brokers or in-person meetings.

Better Insurance is available through Better.com’s insurance arm, Better Cover, which the company launched in 2019 to offer a transparent insurance shopping experience.

“Insurance is a key component of the homebuying process that comes with its own unique set of risks and challenges. At Better, we are focused on leveraging technology to make products available that can reduce pain points across all facets of the homebuying experience, and insurance is no exception,” said Better CEO and Founder Vishal Garg. “As a public company, we are more motivated than ever to continue addressing timely issues for homeowners through our robust product offerings, and the Better Cover team is leading the charge with the launch of a more seamless, consumer-first insurance product.”

Better is leveraging two partnerships for the launch of Better Insurance. The New York-based company has white-labeled the tool in collaboration with insurance technology company Sure and Farmers Insurance-owned Toggle. Better is using Sure’s APIs to integrate embedded insurance infrastructure into Better Insurance, and has tapped Toggle for underwriting and help with designing and building the product.

At launch Better Insurance is available in three U.S. states: Arizona, Oregon, and Illinois. The company plans to roll out to more regions within the U.S. “in the coming months.”

Better.com was founded in 2016 to create a fully digital way for borrowers to shop for, apply for, and ultimately obtain a mortgage. Earlier this year, Better.com launched the One Day Mortgage, allowing borrowers to apply for and obtain a mortgage within 24-hours.


Photo by Klaus Nielsen

The Closing of Mint Marks the End of an Era

The Closing of Mint Marks the End of an Era
  • Intuit is closing down Mint, which it acquired in 2009.
  • Mint users are being directed to sign up for a Credit Karma account.
  • Founded in 2006, Mint is one of the oldest B2C fintechs.

For those of us who have grown up and grown old with fintech, January 1, 2024 will go down in history. That’s because Mint– which is arguably the first-ever direct-to-consumer fintech– is shutting its doors on that day.

Mint parent company Intuit announced earlier this week that it is folding Mint into Credit Karma and is inviting all Mint users to open an account at Credit Karma. “We know the most active Minters use Mint to monitor their cash flow and track their spending, and not only does Credit Karma offer these capabilities, but we’re able to take things even further for our members,” Intuit announced in a blog post.

As a bit of history, Intuit acquired Mint in 2009 for $170 million and purchased Credit Karma in 2020 for $4.7 billion. After acquiring Credit Karma, there was likely a bit of internal unrest at Intuit, since Mint and Credit Karma are essentially rivals. Both companies rely on advertiser spend via product referrals, and growing one brand would hurt the other.

Rolling Mint into Credit Karma will help Intuit double-down on sponsored advertisement revenue. The move will also build Credit Karma into a more robust competitor in the PFM space. Credit Karma was founded in 2007 to offer a flagship credit tracking and credit card comparison service and has since expanded to offer a tax filing service, checking account, savings account, credit-building credit card, and more.

It’s not surprising to see Mint’s demise. Intuit already started to cannibalize the brand earlier this year when it pulled Mint’s team in to build Credit Karma’s new Net Worth feature, a tool that enables users to view and track their net worth in a single place. Also, in a way, Mint died a long time ago. The company, which claimed 3.6 million monthly active users in 2021 but as of this year has had no material revenue, hasn’t released any new features or made any significant announcements in recent years. In fact, my last blog post about the company was titled, “Mint Brings User Interface into 2018.” Meanwhile, the company’s competitors in the PFM space were releasing their own banking tools, lending services, and investment tools. 

In the grand scheme of today’s fintech landscape, this announcement will have little impact. However, the news is worth noting for the sake of history. Mint– a company that at one point owned the entire fintech category– stood still while watching the entire fintech industry evolve around it. The company even demoed at the first-ever Finovate conference in 2007. Mint may have been able to keep up had it not been acquired by Intuit, but we’ll never know. Rest in peace, Mint (2006- 2023), and say hello to all of the other fintech ghosts on the other side for me.


Photo by Brett Sayles

Flywheel Sells to Omnicom for $835 Million

Flywheel Sells to Omnicom for $835 Million
  • Digital commerce solutions provider Flywheel is being acquired by marketing and advertising company Omnicom.
  • The deal is expected to close for $835 million in the first quarter of next year.
  • Omnicom plans to integrate Flywheel’s Commerce Cloud product and transaction data into its audience and behavioral data.

Digital commerce solutions provider Flywheel has agreed to be acquired by marketing and advertising company Omnicom for $835 million. The deal is set to close in the first quarter of next year.

Owned by data and e-commerce optimization company Ascential, Flywheel was founded in 2014 and offers a suite of tools to help companies grow their digital commerce operations by selling more efficiently on marketplaces such as Amazon, Walmart, and Alibaba. Among the tools in the Flywheel Commerce Cloud are AI-powered content recommendations, automated fee recovery, retail performance analytics, and more.

Switzerland-based Omnicom offers services for advertising, strategic media planning and buying, precision marketing, commerce and branding, customer relationship marketing, public relations, healthcare marketing, and other sectors. The company has more than 5,000 clients spread across 70+ countries.

“The acquisition of Flywheel significantly broadens our reach and influence in the rapidly expanding digital commerce and retail media sectors, two of the fastest-growing parts of the industry,” said Omnicom Chairman and CEO John Wren. “Together, we will seamlessly integrate our offerings across retail and brand media, digital and in-store commerce, and CRM, ultimately delivering superior results for our clients.”

With 4,500 brands as customers, Flywheel and its Commerce Cloud manage “tens of billions”of dollars in product sales and “billions” of dollars in advertising spend on an annual basis across digital marketplaces. Once the acquisition is complete, Flywheel Commerce Cloud’s product and transaction data will be connected to Omnicom’s audience and behavioral data. Logistically, Flywheel will serve as what Omnicom is calling a “Practice Area.” Ascential CEO Duncan Painter will lead the newly created division.

Today’s deal is an example of how data-driven decision making has infiltrated the world of retail and ecommerce. Banks and fintechs can take note: leveraging data-driven insights is becoming tablestakes across multiple sectors, and is something consumers are growing to expect.


Photo by Jeremy Perkins

Twinco Capital Raises $53 Million for Supply Chain Financing

Twinco Capital Raises $53 Million for Supply Chain Financing
  • Supply chain financing company Twinco Capital has received $53 million in debt financing from BBVA Spark.
  • The funds boost Twinco Capital’s total combined debt and equity to $71.3 million.
  • Twinco Capital works with more than 150 suppliers and has grown 3x in the past four years.

Supply chain finance company Twinco Capital announced it has landed $53 million (€50 million) in debt financing. The funds come from BBVA’s BBVA Spark. The funds boost Twinco Capital’s total combined debt and equity funding to $71.3 million.

The Spain-based company offers financing to suppliers of large corporations working in retail and apparel. To help free up working capital, Twinco advances up to 60% of the order value within 48 hours after the retailer places the order. Twinco then pays the remaining percentage after the goods have been delivered. The company leverages business performance and ESG data combined with machine learning to assess and mitigate risk, therefore minimizing losses.

“The value added Twinco is providing to customers stems from the combination of its unique funding solution with business intelligence that provides a holistic overview of supply chain risk,” said Twinco COO Carmen Marin. “Technology and machine learning provide invaluable data insights on commercial, financial and ESG suppliers’ performance, giving our customers a state-of-the-art supply chain risk management tool.”

BBVA Spark was launched in 2022 as an investment arm to provide venture debt and growth loans to what it calls “high-impact” companies. The firm currently has more than 800 clients and has facilitated $265 million (€250 million) in financing.

Launched in 2019, Twinco has received equity funds from Quona Capital, Working Capital Fund, Mundi Ventures, and Finch Capital. The company works with more than 150 suppliers located across 13 different countries. Twinco has grown 3x in the past four years.

“We are very pleased to support Sandra and Carmen, two entrepreneurs who, with Twinco, have reinvented the way supply chains are financed on a global scale and who have also incorporated innovative environmental and social criteria into their supplier financing model,” said BBVA Spark Head Roberto Albaladejo.


Photo by Felix Haumann

NerdWallet Launches its First Consumer Product

NerdWallet Launches its First Consumer Product
  • NerdWallet is launching its first consumer-facing credit card called NerdUp.
  • Launched in partnership with Evolve Bank & Trust and Bond, NerdUp aims to help consumers build credit responsibly.
  • The NerdUp card comes with benefits consumers expect from traditional credit scores, such as 1% cashback and free credit scores.

NerdWallet is expanding from financial content production into consumer products this week. The California-based company announced today it is launching a credit card called NerdUp, its first consumer-facing financial product.

Banking-as-a-service offers the opportunity for any company to become a fintech company, and NerdWallet is a prime example of this. Through partnerships with Evolve Bank & Trust and FISBond, NerdWallet’s NerdUp aims to help users build and improve their credit responsibly.

NerdWallet is focused on helping consumers and small businesses make smarter financial decisions, and the company’s new card has a handful of features that help cardholders build credit responsibly. First, the card does not charge a monthly fee; it is free to use. Second, NerdUp does not conduct a hard credit check, which means that nearly all U.S. adults can qualify. Third, the card only requires a minimum deposit of $100.

But just because it is meant for credit novices doesn’t mean that the NerdUp card is void of typical credit card benefits. NerdUp cardholders earn 1% cashback on purchases. Each month, the cashback earned is automatically added to user’s deposit account to boost their credit limit. NerdUp also offers users a free credit score, along with insights and tips to improve their financial situation. Additionally, since NerdUp requires users to pay off their balance every month, the NerdWallet’s credit card offers a 0% interest rate. This may seem like semantics, but it is a key feature for users trying to build their credit.

However, according to NerdWallet CEO and Co-Founder Tim Chen, the company may not add more financial products to its lineup. “We don’t strive to offer our own financial products, but in this case we saw an opportunity to address a gap in the market,” said Chen. A recent survey NerdWallet conducted with The Harris Poll found that 23% of Americans indicate that a lack of credit or bad credit prevents them from reaching their financial goals. In another study, 43% said their credit score has negatively impacted them in the past.

“With NerdUp, we believe we can create a win-win-win for consumers, traditional card issuers, and NerdWallet,” Chen added. “By leveraging our existing distribution channels to reduce costs, we are uniquely positioned to design and offer a product that passes lower costs on to consumers, with a secured card that requires a low minimum deposit, no annual fees, and no credit check while also offering cash back rewards, helping consumers build good credit behavior and unlock new credit opportunities.”

With its launch of NerdUp, NerdWallet is in good company with other credit-building credit cards. Credit Karma, Credit Sesame, Chime, Petal, and Experian all offer credit building programs that require the user to pre-fund their account. And another fintech, Neu, launched today with its credit card aimed to help college students build their credit.

With its seasoned brand and well-earned consumer trust, NerdWallet should do well with its new credit card. Founded in 2009, NerdWallet is a public company listed on the NASDAQ under the ticker NRDS. The company has a current market capitalization of $511 million.


Photo by Redowan Dhrubo on Unsplash

Remembering Fintech Ghosts: Four Companies That Haunt Our Memories

Remembering Fintech Ghosts: Four Companies That Haunt Our Memories

Halloween is less than a week away, and with the scariest night of the year on the horizon, we wanted to settle in and tell some fintech ghost stories. These ghosts won’t be too spooky– they are more like a walk down memory lane than a visit to a haunted house.

Here’s a look at four fintech ghosts that have come and gone, but still haunt our memories:

Coin

Coin was founded in 2012, offering consumers a single, electronic payment card where they could store their multiple debit, credit, gift, loyalty, and membership card numbers. For $50, users could sign up for the waitlist, but many who paid upfront never received their card.

What happened

Coin had a very long waitlist, and while there was much initial excitement about the card, the enthusiasm faded for many after realizing they may never receive their card. The real death knell for Coin was that it only worked 80% to 90% of the time. As Finovate Founder Jim Bruene pointed out in his post about the card, “… no one wants to be that guy holding up the checkout line with his fancy black card.” Coin closed in 2016.

BillGuard

BillGuard suffered a slower death than most fintech ghosts. Founded in 2010, the company offered consumers a mobile app to access spending analytics, credit scores, payment details, transaction maps, and data breach alerts.

What happened

The functionality BillGuard offered was perfectly suited for fintech’s personal financial management (PFM) era. The company had kept up with evolving consumer expectations of the time, adding fraud alerts and personalized offers. When peer-to-peer lending company Prosper acquired BillGuard for $30 million in 2015, the fintech community had high hopes for the tie-up, thinking Prosper would add PFM capabilities and become a Credit Karma competitor. Two years later, however, after rebranding the BillGuard app to Prosper Daily, Prosper shut down the financial wellness app, shuttering all of its potential and erasing users’ history.

iQuantifi

iQuantifi was founded in 2009 to enable financial institutions to offer a virtual financial advisor, adding wealth management to their offerings. In 2014, the company launched a consumer-facing virtual financial advisor tool to help users identify, prioritize, and achieve their financial goals with a personalized plan. The company had raised $3.7 million.

What happened

iQuantifi showed plenty of promise. The company had formed an aggregation partnership with MX to offer millennial users a lower-cost option to managing their finances. iQuantifi even earned a spot to participate in the Plug-and-Play fintech accelerator. In 2019, however, the company was charged with selling unregistered securities to investors that were ineligible to purchase shares in the offering. Between 2013 and 2019, iQuantifi raised $3.5 million from over 50 unaccredited investors. The U.S. Securities and Exchange Commission (SEC) ordered iQuantifi and its founder to cease and desist from committing violations and pay a $25,000 civil penalty. The company closed in 2019.

ZELF

ZELF was launched in 2019, right as the digital banking craze was taking off. The fintech was geared toward serving millennial and Gen Z users in the E.U. and U.S. ZELF billed itself as the “Bank of the Metaverse” where users could bank their gaming coins, NFTs, and fiat– all anonymously with no social security, ID, or selfie required.

What happened

ZELF is a good cautionary tale of what happens when you combine crypto, fiat, the metaverse, and anonymity. Because of blatant KYC and Patriot Act violations, the company’s partner bank, Evolve Bank & Trust, pulled the plug on ZELF a day-and-a-half after its official launch day. ZELF closed down in December 2022.


Photo by Daisy Anderson

U.S. Bank Launches Avvance, a Point-of-Sale Lending Tool

U.S. Bank Launches Avvance, a Point-of-Sale Lending Tool
  • U.S. Bank launched Avvance, a point-of-sale lending tool for merchants.
  • Avvance allows merchants to offer installment loans on purchases ranging from $300 to $25,000.
  • U.S. Bank also offers a consumer-facing BNPL tool, ExtendPay, which it launched in 2021.

U.S. Bank launched an embedded point-of-sale lending solution this week. The new buy now, pay later (BNPL) tool, Avvance, helps businesses give shoppers options to finance their purchase during checkout after filling out a quick application.

Avvance is embedded into the checkout process and shows the buyer multiple personalized loan options, offering them the ability to pay over time. U.S. Bank backs the loans and doesn’t require the merchant to manage the payments after the sale is complete.

“Our point-of-sale lending product allows business owners the ability to offer affordable financing while they receive full payment at the time of sale,” said Executive Vice President of Buy Now, Pay Later and Point-of-Sale Lending at U.S. Bank and Elavon Mia Huntington. “U.S. Bank, the primary source of the consumer loans, manages all aspects from application to servicing, so business owners can focus on what they do best — running their business.”

Customers can use Avvance installment loans to finance purchases between $300 to $25,000. The financing terms range from 0% to 24.99% APR with repayment plans that range from three to 60 months. When a customer uses the tool to finance a purchase, U.S. Bank offers the merchant the full payment within 48 hours. While Avvance is free for merchants to offer, U.S. Bank charges a merchant discount rate fee for each Avvance loan that it processes. 

Avvance’s benefits are similar to those of other BNPL tools on the market. It can encourage the customer to make a purchase they otherwise would not, increase their purchase amount, and help reduce cart abandonment. “With Avvance, business owners have the ability to attract new customers while increasing their buying power, resulting in increased sales,” Huntington explained.

Interestingly, U.S. Bank is marketing Avvance as a point-of-sale financing tool, rather than a BNPL tool. This may be because it wants to target an older generation than BNPL typically reaches. Avvance also differentiates itself from typical BNPL tools when it comes to the base purchase amount required. While customers must spend at least $300 with Avvance, many BNPL tools have no minimum purchase requirement.

Avvance isn’t U.S. Bank’s first BNPL tool. The bank launched ExtendPay in 2021– the height of fintech’s BNPL craze– to offer its credit card holders a way to split purchases over $100 into a series of fixed payments ranging from three to 24 months. U.S. Bank doesn’t charge interest on ExtendPay purchases, but it does charge a fixed monthly fee.


Photo by Mikael Blomkvist

Former JP Morgan Exec Launches Refunds-as-a-Service Startup

Former JP Morgan Exec Launches Refunds-as-a-Service Startup
  • TodayPay, a new “refunds-as-a-service” startup, has launched out of stealth mode this week.
  • TodayPay is founded by former JP Morgan executive Jeremy Balkin.
  • TodayPay’s technology decouples the refund from the return logistics to pay customers their refund instantly in their TodayPay mobile wallet.

Jeremy Balkin is leveraging his expertise in the financial services industry to launch a new fintech. The former JP Morgan executive announced this week that TodayPay, what he is calling a “refunds-as-a-service startup,” has exited stealth mode.

At its core, TodayPay helps merchants give their customers instant refunds when they initiate a return. The service also offers the customer multiple options of how they want to receive the funds instead of simply defaulting back to the original payment method.

“I built TodayPay because I’ve seen firsthand how the speed of a payment can change somebody’s life,” said TodayPay Founder Balkin. “There’s over a trillion dollars of value exchanged every year in the form of refunds, yet there’s been almost zero innovation improving the refund customer experience.”

TodayPay offers four main products:

  • Better Refund, an API that decouples the refund from the return logistics to pay customers their refund instantly, while allowing merchants seven days to pay.
  • Refund Now Pay Later, which provides merchants with a pre-qualified credit line of up to $300,000 with up to 90 days to repay the funds. TodayPay takes on the risk of the return so that the merchant can focus on their working capital.
  • instarefund, a consumer facing widget embedded into a merchant’s existing return flow that helps them control the customer experience.
  • Management Portal, a merchant-facing dashboard to help businesses manage all transactions in one place and automate refunds and returns management.

These products may improve the returns experience for merchants, however, TodayPay adds a bit more friction onto the customer experience. That’s because customers receive their refund payment in a TodayPay digital wallet. While the digital wallet is already set up via the customer’s phone number, they still have to log into their TodayPay digital wallet to choose how they’d like to redeem their refund– into their bank account, onto their debit card, or via a gift card.

While TodayPay was in stealth mode, it built relationships to be integrated into Shopify, BigCommerce, Woo, and Magento. The company is backed by Soma Capital, and is working with Astra, Marqeta, and Visa for the digital wallet piece.


Photo by engin akyurt on Unsplash