FinovateSpring 2016 / ThreatMetrix
How they describe themselves: ThreatMetrix®, The Digital Identity Company™, is the market-leading cloud solution for authenticating digital personas and transactions on the Internet. Verifying more than 20 billion annual transactions supporting 30,000 websites and 4,000 customers globally through the ThreatMetrix® Digital Identity Network, ThreatMetrix secures businesses and end users against account takeover, payment fraud and fraudulent account registrations resulting from malware and data breaches. Key benefits include an improved customer experience, reduced friction, revenue gain, and lower fraud and operational costs. The ThreatMetrix solution is deployed across financial services, e-commerce, payments and lending, media, government and insurance.
How they describe their product/innovation: The Digital Identity Graph maps the complex and ever-changing associations among people and their communication devices, account credentials, telephone numbers, physical addresses, and the businesses with which they interact. Using the underlying graph framework, ThreatMetrix can define digital persona relationships on a global scale, enabling businesses to identify fraud and cyberattacks with real-time speed and precision, but without compromising privacy.
Product distribution strategy: Direct to Business (B2B)
Bus. Dev.: Leah Evanski, VP, Strategic Alliances, firstname.lastname@example.org
Press: Jaci Robbins, Director, Brand Communications, email@example.com
Sales: John Lindner, VP of Sales, Americas, firstname.lastname@example.org