How they describe themselves: Payment Data Systems (NASDAQ: PYDS), an integrated payment solutions provider, offers a wide range of payment solutions to merchants, billers, banks, and card issuers. The Company provides merchant payment services, including ACH and debit/credit card processing, as well as prepaid card solutions, including corporate incentive, gift, and consumer reloadable card programs.
How they describe their product/innovation: Akimbo Gift reimagines the traditional open-loop gift card by offering real-time delivery of virtual cards that can be used online and with popular mobile wallets like Apple Pay. Helping to solve the frustration of unspent gift card funds, Akimbo Gift also lets cardholders move balances to a reloadable Akimbo Card account enabling bank transfers and ATM access. Akimbo Now, a companion service and API to Akimbo Gift, lets businesses send monetary rewards, incentives, and other payments in the form of virtual cards delivered to any email.
Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B), through financial institutions, through other fintech companies and platforms
Bus. Dev., Press & Sales: Houston Frost, SVP of Corporate Development, firstname.lastname@example.org, 210-249-4080