“Cardlytics will be demonstrating the impact of showing merchants how and where their revenues are being generated on a geographical representation.”
Author: Julie Muhn (@julieschicktanz)
Flint Mobile Helps Businesses Acquire Customers through Social Media Marketing
“Flint is introducing its first product offering. We will be demoing our end-to-end service that seamlessly integrates easy mobile payments with word of mouth marketing through the biggest social networks.”
Keynote DeviceAnywhere Lets You Test Your Platform on Mobile Devices
“Real device or browser-based testing? It’s a common dilemma for enterprise mobile app developers and QA professionals. While most agree that testing on real devices is optimal for understanding the true mobile user experience, there are also some very practical efficiency and automation benefits to be gained from browser-based testing.
TCE Automation with HTML5 Web Testing allows you to test on real mobile devices with all the ease of browser-based testing and automate across different mobile devices and platforms. These capabilities enable you to accelerate time to market for new apps and platforms while saving substantial time and cost.”
BehavioSec Uses Behavioral Analytics to Tackle Mobile Security
“BehavioSec is showing the answer to the mobile security problem.
It’s no longer sufficient to enter the correct PIN code or pattern; it has to be entered in the correct way.
BehavioMobile adds a layer of behavioral analytics to a financial app (such as a banking application), making sure it can only be accessed by a typing or swiping sequence that is uniquely connected to that person’s biometrics.
Anyone attempting to access the app has to use the correct pressure, velocity, and acceleration, and they must combine this with the correct sequence speed and key-flight before they can access it.”
Wipit Enables Consumers to Make Mobile Payments with Cash
“Wipit is a mobile payment service that allows users to quickly and easily make payments from their smartphone or online using cash. Users can create a free mobile wallet account via their handset or online and can load prepaid funds by visiting over 10,000 retail locations nationwide. Loaded funds are instantly available to make payments on mobile apps or websites that accept Wipit as a payment option. Users authorize all payment transactions via a simple, single click payment process. Account information and transaction history can be viewed and managed from Wipit’s free mobile app or online.”
NICE Creates a Smart Customer Service Experience
“NICE Mobile Reach complements mobile banking by intelligently bridging mobile self-service and assisted service, creating a customer service experience that is as smart as customers’ devices.
- ENGAGE: It understands customer intent in real-time and recommends, just at the right time, the right channel for fulfilling the customer need.
- CONNECT: When needed, it seamlessly connects the customer with the right agent, bypassing the IVR and transferring the context from the mobile device to the agent desktop.
- COLLABORATE: During a call with an agent, it adds multimedia collaboration tools allowing the customer and agent to exchange text, images, and documents.
The results: great customer experience, boost in mobile banking adoption, higher revenue, and lower service cost.”
Concur’s SmartExpense Syncs with TripIt to Make Expense Reporting Easy
Today, Concur showed how SmartExpense connects with TripIt to make expense reporting even easier:
“SmartExpense is an easier way to do expense reports and does a lot of the work for you. Snap photos of business receipts with your smartphone while you travel and SmartExpense will automatically upload them to your expense report. Or, simply forward electronic receipts from hotels, mobile carriers, conferences, and more to receipts@smartexpense.com to easily add them to any expense report.
To make travel expense reporting even easier, connect your SmartExpense account with TripIt. SmartExpense automatically creates and pre-populates expense reports with flight, hotel, and car rental reservations from your TripIt itinerary, no matter where you book.”
eDeposit’s Technology Helps Businesses and Customers Enjoy the Payment Experience
“Thousands of businesses seek new payment applications to reduce risk, increase profitability and transform the user experience. eDeposit will demonstrate how its patented technology displaces legacy payment methods with simple web and mobile-integrated solutions. eDeposit sellers say, “Show me the money!” and see funds earmarked before they ship, manufacture, lease, or distribute goods and services. Buyers love the speed, flexibility and control of eDeposit. Our demo shows eDeposit’s unique buyer authorization model, with real-time settlement and reduced risk in B2B, B2C and P2P transactions.”
MShift Demonstrates its FI-Branded Mobile Wallet that Enables Offer and Loyalty Solutions
“Welcome to Mobile Banking 2.0 – where financial institutions drive mobile commerce through a community of local businesses and consumers. We’re building FI-branded mobile wallet solutions that, in partnership with local businesses, enables mobile offer, loyalty, and payment solutions directly to consumers.”
The ProfitStars Budget Manager Creates an Efficient Budgeting Process
“Budget Manager is a distributed budgeting tool that allows budget administrators to easily obtain input from the front line and seamlessly incorporate those inputs into the PROFITstar ALM/Budgeting application. This newly redesigned browser-based version enables users to construct and manage a more efficient budgeting process, including how to tackle more difficult items like salaries and fixed assets. Budget Manager provides for ongoing accountability and buy-in from all individuals throughout the organization. The application has reporting capabilities that allow for sharing of actual results throughout the budget year.”
TIO’s MobilePay Enables Customers to Pay Bills Using a Credit Card
“TIO MobilePay is the first mobile application in North America to offer customers the ability to pay thousands of telecom, utility, financial service and insurance bills safely and conveniently using their Visa or MasterCard credit/debit card. By offering same-day expedited payment processing, we help our customers avoid expensive late fees and service interruptions.
Unlike traditional online and mobile banking applications, TIO MobilePay is the only smartphone application that lets customers pay all their bills in one place with their credit card, keeping cash in their pocket longer while earning reward points.”
SaveUp Helps Banks Gamify Consumer Saving
“Using innovative game mechanics, SaveUp encourages financial success for its users with positive suggestions and better financial product offerings. Financial institutions and financial content providers can use SaveUp as a customer acquisition channel and as a way to educate potential customers about product offerings.Our demo showcases the customized version of SaveUp that financial institutions can use to:
- Engage with existing customers
- Provide a custom set of prizes and rewards for their depositors
- Feature customized educational content
- Relevantly cross-sell their own products and services
- Understand their customer base
Currently, twenty financial institutions are participating in a pilot program to promote the customized version of SaveUp to their customers. They include Bank of the West, Plastyc, Upside Visa Prepaid Card, and Eli Lilly Credit Union.”