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CRIF to Acquire Strands

Credit management solutions provider CRIF has agreed to acquire PFM company Strands for an undisclosed amount. The deal will be finalized “in the coming weeks.”

The union will bring Strands’ personal financial management and business financial management solutions to CRIF’s client base that includes 6,300 banks, 55,000 businesses, and 310,000 consumers across 50 countries.

Strands’ technology will complement CRIF’s customer acquisition, portfolio management, and credit collection tools that help forecast market developments, improve business performance, reduce credit risks, and prevent fraud.

According to CRIF chairman Carlo Gherardi, the acquisition will “allow CRIF to create a worldwide digital solutions provider for open banking.” He added, “Through this deal, CRIF will combine its market knowledge and expertise with an innovative and well-positioned fintech player, creating synergies that will help our global clients to keep on growing and innovating through their digital transformation journey.”

For its part, Strands brings to the table 700 bank clients serving 100 million end customers. Strands CEO Erik Brieva said that the deal will help fuel Strands’ mission “to enable banks to anticipate customer needs and proactively suggest next-best-actions.”

Strands was founded in 2004 and has since raised more than $55 million in two rounds of funding. The company has offices in Barcelona, Spain; Buenos Aires, Argentina; Kuala Lumpur, Malaysia; and at its headquarters location in Miami, Florida. Strands’ most recent appearance on the Finovate stage was last year, where it demonstrated a cash flow solution for small businesses alongside Mastercard.

With more than 5,000 employees, CRIF is headquartered in Italy and was founded in 1988. Today’s deal is the company’s seventh acquisition, following its purchase of Vision-Net in 2018. CRIF demonstrated its Credit Framework solution at FinovateEurope 2014.