At yesterday’s second annual FinovateEurope, 35 companies laid it on the line with in the grueling 7-minute demo format plus a day of networking in the old London fish market on the Thames.

For the first time ever, and much to our astonishment, every demo finished at or under the time limit. Thankfully, we never had to hear the bell signifying that time is up.

At the end of the last demo, eligible audience members (note 1) voted for their 3 favorite demos (note 2). All 35 companies received votes (employees of presenting companies cannot vote), but 4 stood out in the vote tally (alphabetic order):   

• Cardlytics (with Aimia) showed its in-statement ad platform and management tools (demo recap)
• Dynamics which launched it’s "chip and choice" card for
  the chip & pin world (demo recap)
• eToro which launched its crowd-sourced "guru finder"
  to help located traders to follow/copy (demo recap)
• Nutmeg launched an investment service focused around the needs
  of the everyday investor (demo recap)

Dynamics and eToro are previous Best of Show winners. You can read our live blog posts on each demo now. And in 2 or 3 weeks we’ll have the full demos available at Finovate.com.

Thanks to everyone who attended and presented. We are truly humbled by the support from the European financial community and we are already making plans for the 2013.

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Notes on methodology:
1. Only audience members NOT associated with demoing companies were eligible to vote. Finovate employees did not vote.   
2. Attendees were encouraged to note their favorites as the day went on and choose 3 favorites from just the demos of that day. Ballots were turned in at the end of the last demo session each day. 
3. The exact written instructions given to attendees: "Please rate (the companies) on the basis of demo quality and potential impact of the innovation demoed. Note: Ballots with more than three companies circled will not be counted." 
4. The four companies appearing on the highest percentage of submitted ballots were named Best of Show.

Our first Finovate Europe concluded a week ago today. It was personally a great experience, and from the feedback on our survey, it seemed to go over well with attendees and presenters alike. Thanks to everyone who made it possible.

If you’d like a PDF copy of the attendee guide, it’s now available free-of-charge at our Online Banking Report website (registration required if you are not already an OBR subscriber).

The guide contains a one-page synopsis of each of the 35 demoing companies. We’ll also be posting full-length videos of each demo at Finovate.com later this month.

#Finovate Tweet stream from @netbanker (1 Feb. 2011)
Following is my live tweet stream from the Feb. 1 event, rearranged into alphabetic order by demoing company:

• FinovateEurope kicks off with Chris Skinner doing 7 minutes on financial innovation; love the Susan Boyle tie-in
• AcceptEmail is showing its interactive ebilling platform; average recipient pays bill 15 days sooner
• AcceptEmail uses color to show if bill is paid; blue before it’s paid, green after payment; great user interface
• Backbase launch of Backbase Bank 2.0 portal, showing how easy it is to custom-build a financial dashboard
• Backbase showing personalization of marketing messages using drop-downs; also works cross-platform, online, tablet & mobile
• BOKU showing its payment system to buy virtual goods in Playfish (EA) soccer game within Facebook; uses mobile to authenticate
• Love it when the PC-to-mobile integration works live on stage; BOKU completed entire transaction in 30 to 40 seconds
• BusinessForensics is launching “dynamic trans profiling” integrated with forensic database; showing one-million transaction-database loading
• BusinessForensics doesn’t rely on rule-based algorithms, tracks behavioral patterns in real-time; dark-gray interface is an eye-pleaser
• Cardlytics showing its “transaction-marketing platform” wherein offers are embedded in statement and based on consumer’s actual spending
• Cardlytics rewards summary provides user feedback; shows offers outstanding, cumulative cash earned (can be $100+/yr), etc.
• Cardlytics merchants seeing response rates 50-100x higher than typical online marketing; earning advertisers $6 per $1 spent
• Cardlytics says more than 15 million HHs today, expecting 60 mil (50% of U.S. population) on system by mid-year
• Capital Access Network is showing the Spanish version of its Daily Remittance platform
• Capital Access “go beyond wait & hope” with daily info on how a loan client’s revenues are performing against initial projections
• Cortal Consors from BNP Paribas is launching “Hopee” social network for stock picking; adding 200-300 members per day
• Cortal Consors creating track record, like eBay sellers; create leaderboard; adding entertainment to platform
• eToro trading platform allows social networking/collaboration around trading currency and commodities; demoing on Facebook
• eToro launching OpenBook (CopyTrade & CopyTrader), allows users to follow & copy trades of other users; offering $100 to #finovate audience
• eWise announcing new “Payo” pay-by-bank system for United Kingdom; allows users to make online purchases directly through their online bank
• eWise is demoing mobile version, showing purchase via QR code printed in a magazine ad or on a billing statement
• Fidor Bank showing the Fidor Pay ewallet; includes ability to purchase precious metals & virtual currencies like Facebook credits
• Fidor Bank enabling “banking with friends” to make online banking social; “no law that says banks must bore customers”
• Figlo “financial globalization” is launching new product that breaks down complex financial advice process into simple steps
• Figlo unique user experience with drag-and-drop “financial cards;” works cross-platform including smartphone, iPad, etc.
• Finantix says one million financial advisors use massive amounts of paper when meeting with clients; iPad is better way
• Finantix launching suite of iPad applications for financial advisors; demoing how it works in a face-to-face client discussion
• Finantix will also be introducing a suite of apps for retail banking and commercial banking
• FriendsClear is showing first p2p lending site in France, has been live for one year; focuses on financing small businesses
• FriendsClear showing list of projects investors can fund; each has a full page detailing the business plan, financing needs, etc.
• FriendsClear project page integrates with the small business borrowers social networks, Twitter, Linked:In, Facebook, etc.
• FriendsClear launching investor dashboard “gauge of future,” predicts returns of portfolio & liquidity; advances state-of-the-art
• HelpMyCash.com is launching the first financial app store to purchase and/or find free custom analysis from experts
• HelpMyCash platform can be integrated into a bank site, either as a revenue producer or a way to differentiate themselves
• IND Group works on user experience; demo of great online banking search with natural language-based “transaction spotter”
• IND Group showing transaction-location mapping system, shows “map view” of where you spent money; great web 2.0 feature
• Ixaris launching OPN Card Guardian platform for developing payment solutions that use Visa, MasterCard, SWIFT networks
• Ixaris showing how to use “paylet components” to create virtual card product without programming
• Liqpay.com demoing its new “$hop app” to easily set up Facebook shop for ecommerce; includes affiliate programs
• Liqpay.com, founded with PrivatBank two years ago, has 1.3 million customers; showing its small biz online invoicing via Privatbank
• Linxo is first to launch account aggregation in France; live with a number of French banks
• Linxo demoing integrated ads triggered based on customer’s actual spending; can integrate merchant rewards directly into platform
• Lodo Software is launching dashboard to help FIs leverage PFM data for sales; showing how to get tangible ROI from PFM
• Lodo FI dashboard is multi-lingual; showing how to set up marketing campaign on the fly
• Lovemoney.com launching version 2.0 of its personal finance portal; showing social aspects to see what others are choosing
• LoveMoney.com is Yodlee powered, has 1 million members reached via email
• Meniga launched in Iceland in 2009, already have 6% national market share; helping users “spend more wisely”
• Meniga showing Facebook integration with shareable monthly quiz
• Meniga adding a gaming layer to PFM using humor + “social curiosity,” ie. comparing your spending to peers; important elements
• miiCard launching identity verification card, demoing how it would be used in a banking online account opening process
• miiCard links miicard identity to bank account identity; using Yodlee for account linkages; creating “digital passport”
• MPOWER Mobile launching Rev COIN to
  turn mobile phone into POS device; World Bank says cash-only business costs 4% more to operate
• Demoing Rev COIN kit, costs $15-20 includes swipe device for mobile, app and plastic payment card; can have text/email receipt
• NCore Systems is demoing remittance system with straight-through processing; cut down on friction typically costing 10%
• NCore Systems is demoing by sending a transaction to Indian Bank; looking for partners for $50 billion Indian remittance market
• SecureKey demoing its secure online payment method; users touch their contactless card to a USB device to buy
• SecureKey not only authenticates that card is present, it autofills the shopping cart info, saving 100 keystrokes
• SecureKey showing similar process that can be used for online banking login and per-transaction out-of-band authentication
• Silver Tail Systems discussing man-in-the-mobile attack (MITMO), security just gets more difficult with each new channel
• Silver Tail shows its usage monitoring, looks at areas such as IP address, speed of clicks (to discern robotic vs. human pacing)
• Silver Tail launching Forensics MT (multi tenancy) for banking service providers working with multiple banks
• Solidpass is demoing on iPad, showing good usability combined with extra authentication
• Solidpass generates QR bar code that can be scanned with iPhone to give user the response code to enter; very fast, very slick!
• StockTwits announced that is about to support international ticker symbols; focusing on curating and finding the best advise
• StockTwits launching @StockTwits Connect; showing how it powers third-party info providers including Yahoo Finance via API
• Strands launching its Personal Finance Business Intelligence solution to help banks use PFM data for sales
• Strands announcing major new client today, powering Bank of Montreal’s MoneyLogic, which is live now
• Striata introducing its next-generation interactive push-email billing
• Striata — “Security on a paper bill is its envelope, ours is its 256-bit encryption” —
  
  
  so easy that 40% of customers pay within two days
• Striata showing how the interactive PDF bill works like a mini-website with the bill; also integrates into Facebook
• Striata says some clients are up to 50% penetration of paperless, compared to 15% industry average
• Tagit is demoing its mobile platform; powers DBS Bank mobile banking and others; showing transfer function
• Tagit shows “virtual browser,” integration point in the back end for FI to build work flows; adds line to mobile app live—nice!
• Unience launching mobile iphone app for keeping in touch with financial advisor; showing how advisor sends info from PC to mobile
• Unience mobile is first app using its API; has added 5,000 users since Oct.; negotiating with NYC financial company for U.S. launch
• Voice Commerce is showing its new “KYC Secure” federated database to use biometrics to authenticate identity via voice
• Voice Commerce showing how easy it is to simply answer phone and repeat the code provided; no stopping and keying in numbers
• Voice Commerce demos how easy it is to simply answer phone and repeat the code provided; no stopping and keying in numbers
• Xero focuses on small business market; demoing dashboard to allow SMB to track real-time cash position, an eye-opening experience
• Yodlee has 600,000 users in Europe; several hundred developers are working through its app store
• Yodlee enabling monthly subscriptions in app store; new app “My Vault” available this summer with monthly revenue share with FI
• Yodlee is launching auto file uploader which automates the process of storing downloaded financial statements and bills
• That’s a wrap; 35 #finovate demos, no major glitches & done 6 minutes early! Thanks to Chris Skinner for hosting; on to networking & happy hour

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Note: Best of Show winners (eToro, Finantix, Liqpay.com, and Meniga) were announced in the blog later that night.

It was a fantastic day at the first FinovateEurope as 35 banking and financial technology companies debuted their latest innovations in front of a packed house. It was the first Finovate without at least one demo blowing up, though there were a couple close calls. 

At the end of the day, attendees voted for their three favorite products. The four leading vote-getters were named FinovateEurope Best of Show (see notes on methodology).  

Every company that presented was named Best of Show by some portion of the audience. But the ones that ended on top today were as follows (in alphabetic order):

• eToro launched OpenBook (CopyTrade & CopyTrader) which allows users to follow & copy trades of other users
• Finantix introduced a suite of iPad applications for financial advisors to use in face-to-face client discussion
• Liqpay.com showed its new “$hop app” which allows a bank’s small business customers to easily set up a Facebook shop for ecommerce
• Meniga demoed its personal financial manager with an added gaming layer that combined humor with “social curiosity,” for example, to compare spending to peers     

Congratulations! And thanks to everyone who presented, sponsored, attended and followed the #finovate tweets.

——————————

Notes on methodology:
1. Only audience members not associated with demoing companies were eligible to vote. Finovate employees did not vote.   
2. Attendees were encouraged to note their favorites as the day went on. Ballots were turned in at the end of the last demo session. The exact written instructions given to attendees:
“Please rate (the companies) on the basis of demo quality and potential impact of the innovation they demoed. Note: Ballots with more than three companies circled will not be counted.” 

We’re in London putting the finishing touches on the first FinovateEurope. With a sold-out crowd of more than 400, it is sure to be a high-energy day with 35 product/company launches.

I just sat through the six-hour dress rehearsal and it was impressive. Lots of new ideas, usability improvements, and advanced user interfaces. 

The demos begin at 8:45 AM (London time) after a brief overview of the state of financial innovation by guest host Chris Skinner.   

You can follow the community Twitter and Flickr streams at our conference website  or follow the #finovate hashtag from your favorite Twitter access point. We’ll be live tweeting from #netbanker. While there’s no live video stream, full-length videos of each demo will be posted within a few weeks.

FinovateEurope presenters (links)

Please note: The conference is 100% sold out, so we will not be able to accommodate new registrants the day of the show.

The deadline to get your early registration ticket to the upcoming FinovateEurope is this Wednesday, December 22nd.

Buying your ticket
before the end of December 22nd will get you a £100 discount and it will also ensure your attendance
at the event. We had capacity crowds at the last two Finovate
conferences and ticket sales are strong for this event as well.

The conference (February 1 in London) is shaping up phenomenally with three dozen great fintech companies scheduled to demo their latest Fintech innovations on stage:

If you’d like to attend the event and watch the future of European fintech debut on stage, you’ll be joining executives from organizations like Santander, Deutsche Bank, PayPal, Forrester, CIBC, TSYS, Microsoft, Accel Partners, Rabobank, ING, BBVA, Standard Chartered, PostFinance, Raiffeisenbank, Celent and many more.

We hope to see you in February in London!

FinovateEurope 2011 is sponsored by: BlueRock Consulting, Microsoft, Santander, Sapient & The Bancorp

FinovateEurope 2011 is partners with: 154 Consulting, BankerStuff, BankInnovation.net, Banking Automation Bulletin, CardWeb, Filene, Finance on Windows, The Financial Services Innovation Centre, PYMNTS.com & theStartup.eu.