Then, Aimia and Cardlytics demonstrated a solution that will help merchants keep track of offers and revenue:
"Aimia will be demonstrating the merchant-facing portal, powered by Cardlytics, that is used by merchants to track offers served, activated, and revenue earned. All bank-facing channels and capability are pointless elements if the merchants aren't engaged. The Aimia solution enables that merchant engagement."
Product Launched: October 2011
HQ Location: Atlanta, GA, U.S.A. and London, U.K.
Company Founded: February 2008
Metrics: Raised $60 million, 100 employees, 70 million U.S. households (Q1-12)
Presenting Lynne Laube (President & COO at Cardlytics), Jonathan Harman (Chief Development Officer, EMEA at Aimia), & Rod Witmond (SVP Product & Marketing at Cardlytics)