How they describe themselves: MX exists to make millions of citizens financially stronger. We build software that’s engaging, powerful, secure, but easy to use. Our products generate data for better banking. More specifically, we’re the leader in APIs, data acquisition, data cleansing, and data visualization — all built to make finances as they should be. Together with our clients and partners, we’re building the future of banking.
How they describe their product/innovation: Financial institutions know they’re sitting on a gold mine of data, but they’re not sure how to use it. The data is siloed in different departments, it’s too difficult to access, and it’s not available in anything that resembles real-time. In addition, it often takes a team with PhDs to figure out what all the data means. At this year’s Finovate, MX will present innovative ways for financial institutions to acquire new data and effortlessly analyze the data they already have. MX will also show how to use the data more intelligently, resulting in heightened profitability.
Product distribution strategy: Through financial institutions, through other fintech companies and platforms