FinovateFall 2016 / TransUnion

Presenter Profile:

How they describe themselves: Information is a powerful thing. At TransUnion, we realize that. We are dedicated to finding innovative ways information can be used to help individuals make better and smarter decisions. We help uncover unique stories, trends, and insights behind each data point, using historical information as well as alternative data sources. This allows a variety of markets and businesses around the world to better manage risk and consumers to better manage their credit, personal information, and identity. Through the power of information, TransUnion is working to build stronger economies and families, and safer communities worldwide. We call this Information for Good.

How they describe their product/innovation: Prama is a groundbreaking suite of solutions changing how companies explore data and act on insights. Prama puts the power of broad, deep data and the reliability of superior analytics at the customer’s fingertips–giving them the information they need to make better decisions at the speed their business requires. Prama Insights allows lenders to gain timely market intelligence that can be used to drive desired growth and build and refine risk policy. Leveraging a seven-year historical view of depersonalized credit data, Prama provides lenders with dynamic, actionable insights that can translate into more profitable strategies. Learn more at

Product distribution strategy: Direct to Business (B2B)


Bus. Dev.: Paul Siegfried SVP, Financial Services,
Press: David Blumberg, Public Relations Director US & International,, 312-985-3059
Sales: Peter Turek, SVP Sales,


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