How they describe themselves: Recognized as the data cornerstone enabling the growth of FinTech, Xignite, Inc. makes market data easy. Xignite pioneered the shift of market data to the cloud and is leading the disruption of the market data industry. The Xignite Market Data Cloud platform, hosted by AWS, allows companies to simplify infrastructure, scale quickly, and innovate faster. Xignite’s clients include more than 1,000 financial services, media and software companies including BMO, BlackRock, Charles Schwab, and TIAA, as well as leading Fintech disruptors Betterment, FutureAdvisor, Motif Investing, Personal Capital, Robinhood, SoFi, StockTwits, Wealthfront, and Yodlee. Visit xignite.com or follow on Twitter @xignite.
How they describe their product/innovation: With more than 1.2 billion users worldwide, Excel remains the #1 tool used by analysts, quants, portfolio managers and other professionals to make investment decisions. Its simple paradigm coupled with its powerful engine lets Excel consistently trump all alternatives. But getting market data into Excel remains a challenge. Existing solutions are often cryptic, and access to real-time data is a huge challenge.
By making the billions of market data points available via its APIs – including real-time streaming data – as easy to access as calling an Excel function, the Xignite CloudAddin aims to revolutionize how market data is integrated into spreadsheets.
Product distribution strategy: Direct to Business (B2B), through other fintech companies and platforms
Bus. Dev.: Marla Softer, Senior Director Bus. Dev., email@example.com
Press: Kerry Langstaff, Chief Marketing Officer, firstname.lastname@example.org
Sales: Ryan Burdick, Senior VP Sales, email@example.com