How they describe themselves: CreditMantri makes Credit Possible. CreditMantri was created to help consumers take charge of their credit health and help them make better borrowing decisions.
The company leverages data and technology to transform the way credit is delivered in India.
Using a combination of traditional data and alternative data, CreditMantri enables consumers to create their credit profile. Alternative data is particularly important in India where a majority of consumers have limited choice and access to formal credit.
The CreditMantri platform was created to bridge the gap between consumers and lenders and thereby make credit possible.
How they describe their product/innovation: CreditMantri enables consumers to create their credit profile to understand their credit potential. Alternate data is particularly important for users who have limited choice and access to credit.
The CreditMantri profile helps users understand their credit potential and this understanding helps them make informed and considered credit decisions.
On the platform, users can discover loans, credit cards best matched to the profile from lenders across the risk continuum, resolve and dispute issues on existing loans and borrowings, and reduce current borrowing costs.
Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B)