How they describe themselves: Trusona is leading the #NoPasswords Revolution with the world’s first and only insured cloud identity suite with an offering that is free to all consumers! Trusona’s cloud identity suite includes three levels of service with offerings for everyday logins to protecting the world’s most sensitive assets including: SWIFT wires, DTC stock transfers, critical infrastructure logins, government systems, high net-worth individual accounts, VIPs and major news social media, Business Email Compromise (BEC) wire fraud, healthcare records, and much more.
How they describe their product/innovation: Trusona will provide the first ever public demonstration of its Cloud Identity Suite with offerings for all online security needs. Trusona’s cloud identity suite includes three levels of service: Essential, Executive, and Elite – which is the first only security to be backed by an A+ rated insurance carrier with up to $1M in coverage per transaction.
Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B), through financial institutions, through other fintech companies and platforms